Retail Focus

APRIL 2, 2025

Retail is now immersed within an omnichannel experience for customers, from the initial browsing stage all the way through to the final purchase stage. Research suggests that e-commerce now accounts for over 25% of all retail sales in the UK, and is expected to increase in the coming years (reaching one-third by the end of this year).

Social Media 147

Social Media Location Display Promotion 147

Creative Displays Now

SEPTEMBER 15, 2023

It helps brands leverage and scale communication channels to promote products and increase sales while focusing on customer needs and journeys. Channels brands may use to connect with customers include: Email Ads Social media SMS texts Cross-channel marketing works by sending related messages through different channels.

Social Media 98

Social Media Display Texture Strategy 98

Inside Retail

JUNE 16, 2022

Data like that is driving a trend away from generic mass media advertising to mediums much closer to the point of purchase. Owned media takes many forms, including aisle-end displays, shelf-talkers, chiller decals, digital screens, floor decals, catalogues, in-store radio networks, product sampling and promotional pop ups.

Social Media 147

Social Media Management Advertising Planning 147

Jahabow

MAY 11, 2020

These images will also be shared far and wide, from website content to social media, and even paid ads. Think about how customers shop, where they tend to go the most, how you’ve grouped your items together in display cases, and which if your items are best sellers. Create a Plan. Look around your store.

Social Media 72

Social Media Advertising Merchandising Display 72

Retail Focus

FEBRUARY 2, 2024

Exceptional customer service goes beyond driving sales. The annual retail sales in the UK totaled 496 billion pounds in 2022, growing significantly over the last decade. Considering these numbers, retailers have valid reasons to go above and beyond to capture their fair share of the market.

Social Media 130

Social Media Perspective Tailored Strategy 130

Inside Retail

NOVEMBER 18, 2021

China’s online retail sales increased by approximately 12 per cent last year, despite the period of lockdown earlier in the year, and the latest forecasts suggest we will see further advances. Research the right market.

Marketing 130

Marketing Beauty and Health Social Media Consumer 130

Show Best

DECEMBER 22, 2020

According to a McKinsey’s 2019 report , the prophecies of the decline of the brick and mortar stores are overly exaggerated – with e-commerce forecasted to account for only 21% of retail sales. Today’s customers want everything – which means the best of both of the worlds of e-commerce and physical stores.

Display 68

Display Social Media Merchandising Shopping 68