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Are Product Images Vital for Brick-and-Mortar Stores?

Retail Focus

Quality images allow retailers restricted on space to showcase their entire inventory through digital channels, which may not be possible in physical stores. Google Shopping and local search results display optimised product images, making for an easier online browsing experience before directing them to your location.

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Why retail media has become the next big tool in performance marketing

Inside Retail

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailerssocial-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

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Decoding the global trends shaping the future of retail

Inside Retail

The NRF Big Show is famous for big brands, big crowds and cutting-edge retail tech. The themes on display are often indicative of the global trends affecting consumers and retail. Statista has reported that the global value of social commerce will grow from US$1.3 trillion in 2023 to US$8.5 trillion in 2030. So, our take?

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Viv for your V founder on bringing sustainable period care to 500 stores

Inside Retail

Other categories, like beauty, had started to become an extension of our identities or something proudly displayed in our medicine cabinets, but the period care category was still lacking. IR : In today’s retail market, there are varying definitions of what constitutes a “clean” and “eco-friendly” product.

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What do Amazon’s Prime Day results reveal about the US retail market?

Inside Retail

The social media platform’s sales numbers were also hindered by a pricing glitch that occurred. On the first day of TikTok’s summer sale, discounts weren’t showing up on the platform, meaning that products were still displayed at full retail value. appeared first on Inside Retail Australia.

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The Benefits of Custom POP Displays

Creative Displays Now

A point-of-purchase display is an excellent way to convert shoppers into buyers. What Are POP Displays? Point-of-purchase displays are one of the most effective forms of retail advertising. Businesses often earn more in sales than they spend on the displays. You win once you convince someone to buy your product.

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What’s new in visual merchandising?

Retail Focus

Of course, things have moved on a little from the early days of simple displays, with retailers now having a whole arsenal of tools at their disposal to not only bring in more consumers, but also improve their overall experience. Cano said that this is like a free marketing tool, with Selfridges in particular doing this very well.