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Lvly’s Soniya Cooper on customer-conscious marketing, love and retail

Inside Retail

“Traditionally, Valentines Day can make you think of over-the-top displays of love or clichd teddy bears. SC: Weve noticed a continuing increase in personalisation, which is what really sets Lvly apart from other flower and gifting brands. IR : Have you noticed any trends with the pre-orders for Valentines Day 2025?

Marketing 147
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How Salvos aims to break the stigma around secondhand Christmas gifts

Inside Retail

The tradition of gift-giving at Christmas drives billions of dollars in retail sales every year. But the reality is that the pressure to purchase meaningful items for dozens of friends and family members leads to millions of unwanted gifts being purchased each year – only to be thrown away.

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Hallmark opens concept store in Victoria

Inside Retail

Aside from gift cards and gift packaging, the new store offers Hallmark-branded collectibles such as Keepsake ornaments, recordable storybooks, and newly launched Better Together plushies. Greeting card retailer Hallmark Australia has opened a new concept retail store at Blackburn Square Shopping Centre in Victoria.

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More to love: The evolution of Valentine’s Day offers opportunities for brands

Inside Retail

While traditional celebrations like romantic dinners out and gifts of flowers, chocolates and jewellery remain prevalent or even dominant, there is a noticeable shift towards more personalised and experience-based celebrations. Categories for Valentines Day gifting have, therefore, been gradually expanding.

Gifts 130
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Columbia to open world-first flagship concept store in Sydney

Inside Retail

“The first of its kind in the world, this flagship store will showcase custom ceiling logo lights, a Heritage Wall showcasing our history, oversized multimedia displays, and a new entry portal that will tell a story,” said Steven Gahdmar, national retail manager at Columbia Sportswear Australia.

Concept 282
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Selfridges launch 2021 Christmas Windows

Retail Focus

With less than 60 days to Christmas Day, Selfridges unveils its Christmas of Dreams theme through iconic window displays and a new campaign. Fuelled by imagination Selfridges is here to make Christmas shopping and gift finding special and fun, and this year, a little surreal.

Gifts 312
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Koko Black opens flagship store in Chadstone

Inside Retail

Additionally, the store will house the chocolatiers most extensive praline counter to date, a dedicated gifting wall, a Koko Block wall, and a vibrant Marvellous Marbles display. Finally, an in-store Koko Black Bar will serve signature creations like hot chocolate, chocolate-dipped strawberries, and a chocolate-chilli drink.

Gifts 218