Inside Retail

OCTOBER 29, 2024

If approved by shareholders, it will create a leading retail group with more than 780 stores across Australia and New Zealand, with a large and highly engaged customer base and capital to fund future investment and growth,” she added. Retailers must be clearer than ever about the feeling they’re selling – not just the product,” he added.

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Promotion Tech

DECEMBER 10, 2024

Enter experiential marketing, a strategy that transforms audiences from passive observers into active participants. By tapping into emotions and engagement, experiential marketing builds stronger connections between customers and brands. But how does digital signage fit into the equation?

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Inside Retail

JANUARY 28, 2025

Rather than stocking clothing in multiple sizes on shelves or racks for customers to try on and purchase, Everything that you see on display is just for display, Nadia Bartel, Hennes director, told Inside Retail. The Australian fashion label delivers a unique in-store retail experience.

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Inside Retail

JANUARY 5, 2025

It comes as retailers and consumers adapt to a post-pandemic world and younger generations display interest in non-digital spaces and growing financial independence. The retail strategist emphasised that it is increasingly important to encourage digital engagement in tandem with physical store visits.

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Creative Displays Now

OCTOBER 31, 2024

Well-designed retail displays can showcase products effectively and enhance the shopping experience for customers. Learn how to boost sales with creative food and beverage retail displays by knowing what attracts consumers and keeps them engaged in the store. How Do Displays Increase Sales?

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Retail Focus

FEBRUARY 6, 2025

A photobooth offered a memorable keepsake of their visit, while a giant screen displayed animated scenes featuring personas in various contexts. This compelling presentation underscored the critical role of thoughtfully designed physical retail environments in keeping customers engaged, immersed, and continually amazed.

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Creative Displays Now

JANUARY 2, 2025

Did you know that retail displays are more effective at grabbing shoppers’ attention than other standard promotional activities, even price cuts? By providing a structure for goods to appear more organized, gravity feed displays offer shoppers easy access to products while enhancing the brand image.

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Retail Focus

DECEMBER 6, 2024

This article explores the role of email marketing in enhancing the retail customer journey , from building awareness to fostering loyalty, and provides actionable strategies for creating impactful campaigns that resonate with your audience. Provide personalized experiences that foster loyalty and engagement.

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Retail Focus

JANUARY 2, 2025

Three strategies for success, will be offering Sensorial #IRL Escapism, creating Disruptive Spatial Narratives and strengthening brand loyalty through Connected Experience. Brands have had to change their strategies when it comes to disruptive retail and reset the way in which they segment spend to in how they show up on high streets.

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Rose

MAY 5, 2022

From over-the-top eye-grabbers to workmanlike displays that get the job done without being too flashy, well-thought-out end cap features can make a world of difference when it comes to getting customers to engage with your products or brand. Retail End Cap Display Ideas [Illustrated]. Home & Office End Cap Pen Display.

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Creative Displays Now

OCTOBER 31, 2024

The Science Behind Strategic Display Placement: How Location Impacts Purchasing Decisions Point-of-purchase (POP) displays can influence consumer behavior , improve brand visibility and boost sales. A well-positioned display can entice customers to purchase on impulse by presenting the right product at the right moment.

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Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

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Retail Focus

DECEMBER 9, 2024

Germany-headquartered Benuta currently uses Constructor to personalise search results and browse experiences for shoppers in Germany, the UK and all across Europe so whats displayed factors in their preferences, histories and intent. Benuta is at the fore of this trend.

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Inside Retail

MAY 31, 2023

Using a differentiation strategy allows retailers to create a unique in-store shopping experience – that can’t be replicated online, and will set you apart from the competition. Implementing a differentiation strategy requires a variety of tactics. Store exteriors should be clean, contemporary and welcoming.

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Inside Retail

AUGUST 20, 2022

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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Inside Retail

FEBRUARY 2, 2025

Stores that combine e-commerce efficiency with physical engagement such as AR-assisted shopping or experiential pop-ups will thrive. Rare Beauty, launched by Selena Gomez in 2020, swiftly built traction among Gen Z by blending influencer collaborations, authentic storytelling, and platform-specific content strategies.

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Inside Retail

OCTOBER 13, 2024

Inside Retail spoke to Charles & Keith’s co-founder and COO Keith Wong to learn further details on the company’s retail concept and global expansion strategy. IR: How do you see the role of flagship stores evolving in your overall retail strategy?

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Inside Retail

NOVEMBER 14, 2022

He says it is essential retailers adopt an omnichannel approach, so that online and offline do not compete with each other but work in a hybrid approach complementing each other and driving customer engagement. Personalisation is a key to engagement. Kiosks core to QSR growth strategy.

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Inside Retail

JANUARY 1, 2025

Use this data to make the shopping experience more relevant and engaging: Personalised recommendations: tailor product suggestions based on individual purchase history or browsing behaviour. Targeted campaigns: segment customers into groups (e.g., Targeted campaigns: segment customers into groups (e.g.,

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Inside Retail

JANUARY 7, 2025

IR : What strategies, from merchandising to marketing, has Fishwife incorporated in order to reach its growth trajectory? Weve focused hugely on social media, on both our content and our regular engagement with a community of food enthusiasts and influencers. IR : What have been the biggest challenges in building up the brand thus far?

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Retail Focus

SEPTEMBER 17, 2023

With that in mind, let’s take a look at eight strategic themes for store window displays, designed to cater to varying consumer preferences. Tying the Knot: Crafting Wedding-Focused Window Displays Captivating windows entice potential customers, and what could be more enticing than love? Set a scene of enchantment. Add some whimsy too!

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Inside Retail

AUGUST 22, 2024

During the Tokyo 2020 Olympics, which were delayed until 2021, more than 3 billion people tuned in globally, and digital engagement reached unprecedented levels. This is particularly evident during the opening and closing ceremonies, when national symbols and traditions are prominently displayed.

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Inside Retail

JANUARY 16, 2025

Mandeep Chopra: Collaborations have been a successful strategy for brands to expand their reach and connect with audiences they may not typically engage. We are always on the lookout for unique aspects that can spark interest and drive engagement. Why do you think collaborations resonate so strongly with todays consumers?

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Inside Retail

MARCH 25, 2025

Strategies for centering the customer was the key theme of day one of the Shoptalk Spring event in Las Vegas, Nevada. Re-imagining Gap for a new golden age All eyes were on retails comeback king Richard Dickson as he sat down with CNBC retail reporter Courtney Reagan to discuss several elements of Gap Incs revival strategy.

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Inside Retail

DECEMBER 12, 2024

“In some cases, you can have an amazing display or an amazing digital screen, but if the content is too overwhelming, it can decrease the customer’s overall engagement. .” When asked what her “gut” tells her, Van Bruggen replied that it probably comes down to the creative material.

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Inside Retail

OCTOBER 22, 2024

Relationships that create brand stickiness and self-sustaining brand engagement. Retailers can deliberately plan events that complement brand values, create welcoming areas for unplanned meetings, and create interactive displays that encourage group involvement, positioning themselves centrally in the social scene of Gen Z.

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Trade Group

AUGUST 18, 2021

Given that four out of every five participants are current or future consumers for exhibitors, trade show displays provide an opportunity to develop or strengthen relationships, increasing a company’s chances of success. This approach begins with engaging and converting visitors in a setting with a variety of different possibilities.

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Inside Retail

MAY 23, 2024

A well-executed Invisible PR strategy not only enhances how the brand is viewed but also acts as a safeguard in times of difficulty, providing resilience against challenges. Implementing strategies around Invisible PR requires a comprehensive approach that breaks down internal barriers.

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Creative Displays Now

SEPTEMBER 3, 2024

In-store shopping relies on displays to attract customer attention and make your products stand out from the competition. Innovative solutions like self-checkout, omnichannel shopping and interactive product displays are among the technological solutions continuing to transform the retail sector.

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Inside Retail

JUNE 26, 2023

Consumers today have come to expect engaging, fun experiences in stores. French says the same approach can be adopted in many store types, replicating environments digitally, using LED wall displays, kiosks, interactive technology recording and simulating sporting actions – but retailers and brands need technology to make it effective.

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Inside Retail

NOVEMBER 7, 2023

We’re set to enhance the customer journey, infusing the latest trends, and showcasing our fashion offering in an engaging and impactful way,” said Baldwin, who previously served as country sales manager of H&M West Coast US. Meanwhile, H&M’s second designer collaboration for the year showcases fashion house Rabanne.

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Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement. But for those who have not — it’s not too late!

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Retail Focus

JUNE 16, 2023

Crafting brand narratives through popup stores can be an effective strategy to engage customers, create buzz, and build a unique brand experience. Creating interactive experiences: Engaging customers through interactive experiences that allow them to connect emotionally with the brand is essential.

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Retail Works Inc

MAY 26, 2022

Are your window displays enticing and attracting shoppers? Are your interior displays effectively capturing your customer’s attention throughout their shopping journey? This blog is an introduction to Retailworks’ tried and true strategies and tips for creating meaningful displays. Will you tell it with color?

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Inside Retail

JUNE 25, 2022

The marketer’s role is to develop a sales and marketing strategy to influence shoppers on their path to purchase along this omnichannel labyrinth. Shopper Marketing is a proven strategy to engage the omnichannel consumer on their path to purchase. .

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Inside Retail

FEBRUARY 27, 2024

Braze is a cloud-based customer engagement platform designed to help businesses of all sizes manage customer interactions to improve product experience, retention rate, lifetime value, and return on investment. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.

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Inside Retail

MARCH 12, 2025

Other categories, like beauty, had started to become an extension of our identities or something proudly displayed in our medicine cabinets, but the period care category was still lacking. What does this signal for Viv for your Vs brick-and-mortar strategy? IR : How did the retail partnership with Whole Foods come about?

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