Remove Customer Retention Remove Planning Remove Social Media
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Shoptalk day three: Wayfair, Béis and Lowe’s execs discuss customer retention

Inside Retail

How Bis transforms consumer understanding into innovation and growth Speaking of knowing how to tap into the power of the creative community, few brands are as adept at understanding their customer as Bis. The post Shoptalk day three: Wayfair, Bis and Lowe’s execs discuss customer retention appeared first on Inside Retail Australia.

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Here’s what retailers need to know about social media use in Apac: Report

Inside Retail

When it comes to the Asia-Pacific market , three in five marketing professionals regard social media as more important due to economic uncertainties, according to a recent State of Social Report from software firm Meltwater. So retailers need to realise that social media is not only for the young,” he said.

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How fierce competition in digital channels is reshaping marketing budgets

Inside Retail

Competition in digital marketing is fierce: 81 per cent of retail marketing executives expect it to increase even further this year, and 69 per cent plan to raise their spending accordingly. Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. Explore emerging opportunities.

Marketing 287
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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

“You need to really lean into understanding your customer and their value and create personalised experiences that minimise wasteful spending for you as a retailer and that also drive customer retention.” The post Planning to sell online in the US?

Planning 290
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Turning holiday insights into year-round success

Inside Retail

Were there specific price points or bundles that resonated most with customers? Understanding these patterns helps anticipate future demand and plan better for upcoming events like Easter or mid-year sales. Customer segmentation One of the most powerful insights from holiday data lies in understanding who your customers are.

Strategy 241
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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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The rise and rise of subscription boxes shows the market is ripe for growth

Inside Retail

The value the subscriptions are perceived to provide also may decline over time, leading to problems with customer retention. Customer retention challenges: Depending on category, a substantial portion of subscribers may cancel within the first six months.

Marketing 246