Remove Customer Retention Remove Perspective Remove Social Media
article thumbnail

How fierce competition in digital channels is reshaping marketing budgets

Inside Retail

Amid significant shifts in shopper buying behaviours throughout last year and already this year, retailers are working hard to stay in front of existing customers and attract new ones. Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. See things from an omnichannel perspective.

Marketing 287
article thumbnail

Driving demand with data: a recovery roadmap for retailers

Inside Retail

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . o n Facebook tracking and user fragmentation, especially with the rise of TikTok.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Influencer-Inspired Packaging Trends 2023

CRP

Back when we were all busy taking pictures of fries and cheeseburgers, she was using the platform to share her style perspectives. Her unique perspective and edited collections, stellar customer service, and attractive packaging helped Bing form a retail model that had the potential to expand globally.

Gifts 52
article thumbnail

Preparing for EOFY sales success: 2024 omnichannel approach

Inside Retail

Returns should be convenient and flexible Ensure your returns process is straightforward and accommodating to maintain customer satisfaction. Invest in hybrid retail and social media Blend physical and digital retail, and leverage social media for product discovery and sales.