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How an eCommerce SEO Agency Can Boost Your Retail Company’s Customer Retention

Retail Focus

In today’s competitive online retail market, customer retention is just as important as customer acquisition. By optimizing your website to meet the needs of your customers and search engines, an eCommerce SEO agency can help you boost customer retention and grow your retail business.

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What Can Casinos Learn From the Retail World on Customer Retention

Retail Focus

Personalised Experience The shopping culture has changed over the years and customers nowadays yearn for a special and tailor-made experience. That’s why retail brands are pumping lots of money into recent technology to offer customers exactly what they want.

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The Impact of Retail Digital Transformation on Consumer Behaviour

Retail Focus

This approach harnesses data to craft personalized marketing, product recommendations tailored to individual preferences, and shopping experiences uniquely designed for each consumer. Thus, this class of personalization improves customer engagement and boosts the probability of repeat purchases, thereby strengthening brand loyalty.

Consumer 130
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Planning to sell online in the US? Here are some tactics to ensure success

Inside Retail

“You need to really lean into understanding your customer and their value and create personalised experiences that minimise wasteful spending for you as a retailer and that also drive customer retention.” Returns data can unlock valuable insights into the customer’s buying behaviour as well as your product market fit.

Planning 290
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The rise and rise of subscription boxes shows the market is ripe for growth

Inside Retail

The value the subscriptions are perceived to provide also may decline over time, leading to problems with customer retention. Customer retention challenges: Depending on category, a substantial portion of subscribers may cancel within the first six months. This is a turnoff for consumers conscientious about waste.

Marketing 246
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One in 10: How retailers can navigate the looming threat of “returns fraud”

Inside Retail

Other potential measures include encouraging staff to request identification – through a driver’s licence or photo ID – as part of the return process, strengthening employee training related to the proper handling of returns, and using data analysis to track return patterns, and flag abnormal behaviour.

Pattern 130
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5 Impactful Ways To Improve Your Online Store — And Drive More Sales

RetailMinded

A digital strategy consultant specializes in identifying opportunities for improvement while also devising tailored strategies that align with your business goals. Maximize Email Marketing Tactics for Re-engagement Email marketing remains a powerful tool for customer retention and re-engagement.