Inside Retail

MARCH 16, 2025

Acting now to build a strong first-party data strategy isnt just about staying compliant, its about positioning your business as trustworthy, transparent, and future-proof. Spam them: Avoid bombarding customers with permission requests or irrelevant messages. A well-thought-out strategy shows customers you respect them.

Strategy 165

Strategy Customer Retention Tailored Management 165

Inside Retail

MAY 13, 2024

Amid significant shifts in shopper buying behaviours throughout last year and already this year, retailers are working hard to stay in front of existing customers and attract new ones. Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. Let data guide your strategy this year.

Marketing 287

Marketing Customer Retention Strategy Social Media 287

Inside Retail

MARCH 3, 2024

Be sure to download the 2024 Australian Retail Outlook to discover more. An alternative approach is to focus on delivering an overall Customer Experience (CX) specifically designed to drive consistent and co-ordinated interactions across all touchpoints along the shopper journey.

Marketing 290

Marketing Customer Retention Strategy Planning 290

Inside Retail

JULY 18, 2024

The statistics come from the newly released Shopify Australian Retail Report 2024 ( available for download free here ). Create personalisation: When it comes to what customers value, a personalised experience is a differentiating factor not linked to price that retailers can weave into their marketing and engagement activities.

Customer Retention 264

Customer Retention Consumer Shopping Advertising 264

Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Retail Focus

MAY 30, 2024

Enterprise retailers reported a +4% increase, with 91% now deploying solutions to boost loyalty during the highly engaged post-purchase phase of the customer journey, as well as reducing ‘where is my order’ (WISMO) queries and protecting rates of customer retention.

Management 147

Management Customer Retention Strategy Engagement 147

Inside Retail

MAY 23, 2024

As the end of the financial year approaches, Australian retailers are adapting their strategies to meet the evolving expectations of modern consumers. Today, customers aren’t choosing between shopping online or in-store; 75 per cent of consumers rely on both physical and digital touchpoints throughout their buying journey.

Social Media 147

Social Media Customer Retention Strategy Consumer 147