Inside Retail
MAY 13, 2024
Amid significant shifts in shopper buying behaviours throughout last year and already this year, retailers are working hard to stay in front of existing customers and attract new ones. Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. However, the acquisition is only half the story.
Inside Retail
JULY 18, 2024
The statistics come from the newly released Shopify Australian Retail Report 2024 ( available for download free here ). Create personalisation: When it comes to what customers value, a personalised experience is a differentiating factor not linked to price that retailers can weave into their marketing and engagement activities.
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Inside Retail
MARCH 3, 2024
Be sure to download the 2024 Australian Retail Outlook to discover more. An alternative approach is to focus on delivering an overall Customer Experience (CX) specifically designed to drive consistent and co-ordinated interactions across all touchpoints along the shopper journey.
Inside Retail
MAY 27, 2024
Nailing each stage of the delivery journey The research identifies a close link between the delivery experience and customer retention. This direct-to-customer shipping solution responds to the pain points and concerns raised in the research, helping e-commerce brands realise progress in a competitive retail landscape.
Inside Retail
JUNE 28, 2021
To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.
Retail Focus
MAY 30, 2024
Enterprise retailers reported a +4% increase, with 91% now deploying solutions to boost loyalty during the highly engaged post-purchase phase of the customer journey, as well as reducing ‘where is my order’ (WISMO) queries and protecting rates of customer retention.
Inside Retail
NOVEMBER 11, 2022
According to the NRA’s Consumer Sentiment Report, over half of respondents said that the biggest barrier to customer retention was bad customer service, followed by out-of-stock items and long queues. Anything a brand can do to facilitate that will go a long way in building customer retention.
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