Retail Focus

NOVEMBER 21, 2024

From classic tobacco to exotic fruit blends and dessert-inspired options, variety keeps customers engaged and curious. Brands are now experimenting with innovative flavour combinations and seasonal releases to stand out in a competitive market.

Target Market 130

Target Market Customer Engagement Consumer Marketing 130

Inside Retail

FEBRUARY 20, 2024

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. AI algorithms can analyse vast amounts of customer data to understand preferences, predict behaviour, and offer personalised product recommendations.

Tailored 246

Tailored Social Media Strategy Target Market 246

Creative Displays Now

NOVEMBER 20, 2024

Include Interactive Elements to Build a Connection Interactive elements keep customers engaged with your display and have a ripple effect on brand loyalty. Use data to improve your product marketing, and don’t be afraid to take advantage of global and local trends.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98

Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My The team also leverages data and analytics to gain valuable insights into consumer behaviour and trends in the APAC market.

Target Market 130

Target Market Social Media Fashion Tailored 130

RetailMinded

JULY 17, 2022

Though AI was used mostly to assist with data analysis, it’s now quickly moving into a new era of personalized customer engagement. This article explores the ways AI technologies are driving marketing strategies today. Enhancing Customer Engagement . Customer engagement is critical to any successful retailer.

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Inside Retail

JANUARY 8, 2024

One of the main benefits of pop-up shops, Ringo pointed out, is that they allow brands to learn more about their target market without the risk of a longer-term lease. Everything from hiring staff to ensuring inventory management is trialed and the ideal staff-to-customer engagement is tested.

Engagement 130

Engagement Shopping Artistic Marketing 130

RetailMinded

JULY 29, 2023

Automation and analytics have made it possible for retailers to identify customer trends quickly and respond in real time. This helps them understand customer needs better and create more targeted marketing campaigns that yield higher returns on investments (ROI).

Strategy 52

Strategy Consumer Social Media Customer Engagement 52