Retail Focus

JANUARY 20, 2023

Covering 2,500 square feet of trading space, the new store will serve as a beauty shopping destination, tailored to customers’ needs and staffed by a team of Space NK experts. “We A makeup play table offers customers the opportunity to comfortably discover and test products.

Location 290

Location Space Beauty and Health Curate 290

Inside Retail

FEBRUARY 8, 2023

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

Engagement 233

Engagement Display Customer Engagement Tailored 233

Inside Retail

JULY 25, 2024

Customers no longer distinguish between online and offline shopping; they demand a seamless, integrated experience across all channels. The rise of omnichannel commerce Omnichannel retailers offer shopping experiences across various sales channels – online, in-store, mobile, and more.

Harmony 162

Harmony Shopping Pattern Customer Engagement 162

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

OCTOBER 27, 2024

Post-event analysis : Reviewing sales data after each event can reveal customer behaviour trends and highlight areas for future improvement. Tailor your data strategy for each sale event Click Frenzy (11–15 November) Click Frenzy draws in shoppers looking for everything from tech deals to travel discounts.

Engagement 130

Engagement Strategy Customer Engagement Promotion 130

Inside Retail

JULY 8, 2024

Strategic shift and market dynamics “The company may now focus on prioritising selling enterprise software, cloud services, and solutions directly to business customers, seeing more opportunity in this segment,” Gollipalli said. Microsoft’s presence in China represents a mere 1.5

Consumer Electronics 264

Consumer Electronics Strategy Management Consumer 264

Inside Retail

FEBRUARY 20, 2024

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. AI algorithms can analyse vast amounts of customer data to understand preferences, predict behaviour, and offer personalised product recommendations.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

JANUARY 12, 2023

Social commerce – shopping on social media platforms – is expected to reach US$1.2 Hootsuite contends that 81 per cent of shoppers research products on Instagram and Facebook, and that shopping is a top priority for 48 per cent of Pinterest users. Meta recently introduced a feature allowing for shopping through DMs.

Social Media 264

Social Media Beauty and Health Engagement Shopping 264

Retail Focus

NOVEMBER 8, 2023

With 70 stores located in principle cities across the country, Pinalli’s beauty specialists provide a tailor-made services for customers, across a range of over 40,000 products from the most prestigious beauty brands to the latest independent lables.

Customer Engagement 173

Customer Engagement Tailored Engagement Location 173

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. As more customers added these items to their shopping carts, their prices dropped daily.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. Furthermore, the company can then reward loyal customers with, for example, a voucher for the concession stand.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. Retailers can leverage AI to fine-tune the return window based on a retailer’s specific customer base and product mix, aligning customer preferences with cost-control objectives.

Other 130

Other Pattern Flow Customer Engagement 130

Retail Focus

AUGUST 25, 2024

In fact, one of our previous articles covers how retailers can borrow insights from online casinos to keep customers engaged. So, we’ll flip the coin this time and talk about how casinos can better retain their customers by borrowing strategies from the retail world.

Customer Retention 130

Customer Retention Strategy Pattern Customer Engagement 130

Inside Retail

FEBRUARY 16, 2022

Today, customers expect highly tailored and targeted interactions when they engage with a brand. This ensures minimal discounting and margin erosion and true tailored service delivery. Those that embrace personalisation not only deliver on customer outcomes, but also on business performance.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Retail Focus

NOVEMBER 7, 2023

Hyperphysical experiences benefit retailers, particularly in appealing to the Gen Z audience, who seek more than just a transactional shopping process. The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. Hyperphysicality is not a temporary trend.

Engagement 147

Engagement Customer Engagement Layout Display 147

Retail Focus

MAY 3, 2023

Being able to identify returning visitors – after first-party and session cookies have expired – is key to delivering a frictionless, high-converting on-site shopping experience. It found that none of the retailers audited (0%) showed evidence of being able to ‘remember’ the customer on a return visit.

Light 130

Light Promotion Customer Engagement Tailored 130

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. High performance teams need to feel motivated, and recognition plays a critical part.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. They were able to link customer IDs and preference data like hobbies, tastes, and purchase intentions, to make the in-store shopping experience more customised.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Retail Focus

SEPTEMBER 5, 2024

While artificial intelligence, or AI if you prefer, is not an entirely new concept to retailers, the way it is being used and rolled out in shops and stores, as well as online, is changing at a rapid pace. AI elevates the customer experience from generic to genuinely personalised. This offers a suitable conclusion to the discussion.

Management 162

Management Social Media Shopping Concept 162

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. Rokt’s exclusive marketplace with premium e-commerce partners provided the ideal growth solution for Ezibuy.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

DECEMBER 17, 2023

Boost engagement and drive revenue to increase the customer lifetime value (CLV) with deeper personalisation Analysing data in one place allows brands to identify opportunities to increase conversions with custom funnels based on customer interactions and to see where customer engagement drops off.

Engagement 130

Engagement Flow Tailored Marketing 130

Inside Retail

JANUARY 8, 2024

From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. Pop-up shops today are on steroids, and they are everywhere. A report by global research and analytics firm IBISWorld states that pop-up shops generated approximately US$14.5

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

JULY 12, 2023

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. The shop will also feature photography, art, and memorabilia collected by or sent to the designer over the years. per square foot for a pop-up versus $32.12

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

MAY 16, 2021

Accelerated by technology, the advancement of online shopping and Covid-19, now more than ever, retailers are challenged to find new ways to remain relevant, be competitive and drive market share. Trust is ultimately the degree of confidence of a customer with uncertainty. The retail landscape has changed dramatically in recent years.

Customer Engagement 147

Customer Engagement Strategy Shopping Engagement 147

Show Best

DECEMBER 1, 2023

Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) are becoming integral tools for creating captivating and interactive shopping experiences. Expect to see AR mirrors for virtual try-ons, interactive displays providing in-depth product information, and VR experiences that transport customers into a brand’s story.

Design Trends 78

Design Trends Retail Design Layout Design 78

Jahabow

OCTOBER 21, 2024

Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms. AI-powered tools will help retailers deliver hyper-personalized shopping experiences by analyzing customer data and predicting consumer preferences.

Social Media 52

Social Media Display Visual Merchandising Consumer 52

Retail Focus

APRIL 4, 2024

Luxury brands prioritise the customer experience in their digital transformation efforts. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017). Luxury brands are offering enhanced post-purchase support through digital channels.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

JULY 27, 2021

You sometimes hear retailers say retail is a simple game – that it’s about providing customers with a product they want, and engaging with them where they are. But it can get really complicated when you’re talking about hundreds of shops and tens or hundreds of categories, and thousands of products.

Management 234

Management Tailored Space Location 234

Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores.

Consumer 130

Consumer Fashion Customer Engagement Shopping 130

Retail Focus

DECEMBER 12, 2023

This increase in visibility not only increases visibility, but also increases the likelihood of impulse purchases, turning a casual passerby into a satisfied customer. Creating a Memorable Shopping Experience In an era dominated by online shopping, the physical retail space must offer an experience that transcends the transactional.

Art 264

Art Display Light Artistic 264

Inside Retail

AUGUST 1, 2023

“By staying cutting-edge in technology, we can offer our customers unparalleled convenience, choice, and personalised experiences, which is what consumers expect from their brands nowadays,” he stated. Through the deployment of advanced AI and automation, we envision more personalised and exciting shopping experiences for our customers.

Engagement 130

Engagement Customer Engagement Tailored Strategy 130

Creative Displays Now

SEPTEMBER 3, 2024

In-store shopping relies on displays to attract customer attention and make your products stand out from the competition. With the growing popularity of online shopping, retail storefronts have had to transition to the next step in in-person shopping, taking advantage of technology to adapt to the changing environment.

Display 90

Display Engagement Shopping Promotion 90

Retail Focus

JULY 3, 2024

Additionally, Virtual Reality (VR) and Augmented Reality (AR) extend beyond pop-up stores to offer virtual showrooms and online try-on experiences, effectively bridging the gap between physical and digital shopping. This blend of physical and digital experiences helps to create a memorable and engaging retail environment.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement. But for those who have not — it’s not too late!

Strategy 130

Strategy Engagement Planning Promotion 130