Inside Retail

OCTOBER 27, 2024

Opt-in opportunities : Allow customers to control how they engage with your brand by providing options for SMS, email, or web and app push notifications. This helps customers feel empowered over their data. Preparing for the sales season To maximise each sales day, retailers need a strong data infrastructure and strategy.

Engagement 130

Engagement Strategy Customer Engagement Promotion 130

Retail Focus

DECEMBER 12, 2024

Two dedicated sessions delved into analyses from international investors, highlighting their views and strategies in an evolving environment. Investors are returning to the market with growing volumes, particularly in Southeast Europe and the UK, adopting an opportunistic strategy centred around winning concepts.

Expansion 264

Expansion Retail Space Space Marketing 264

Inside Retail

MARCH 10, 2025

The country has a well-established retail ecosystem with high-traffic shopping malls, premium retail spaces and a digitally engaged consumer base. “This store offers exclusive digital and online-to-offline (O2O) services, setting a new benchmark for customer engagement,” Baker said.

Retail Marketing 130

Retail Marketing Marketing Planning Expansion 130

Inside Retail

FEBRUARY 3, 2025

Business model and strategy The company offers products across 15 categories, including trendy toys, beauty products, stationery and snacks, with exclusive regional distribution rights for some items. To enhance customer engagement, Oh!some The supply chain advantage is a key part of Oh!some’s The post Oh!some

Marketing 130

Marketing Strategy Expansion Consumer 130

Inside Retail

JANUARY 1, 2025

Customer experience enhancements: start small, think big Use holiday insights to personalise CX The data gathered during the holiday season offers invaluable insights into customer behaviour and preferences. Targeted campaigns: segment customers into groups (e.g.,

Social Media 130

Social Media Shopping Engagement Customer Engagement 130

Retail Focus

FEBRUARY 6, 2025

This compelling presentation underscored the critical role of thoughtfully designed physical retail environments in keeping customers engaged, immersed, and continually amazed. By offering a sensory-rich experience, it reminded retailers of the power of curation to transform shopping into a journey of discovery and wonder.

Curate 147

Curate Concept Space Art 147

Retail Focus

JANUARY 2, 2025

As the widespread, algorithmic-homogeneity becomes more pervasive – we also believe experiential retail will undergo a major reimagining, refocusing on design differentiation, visual artistry and amplifying the emotion of shopping. 2025 will see brands continue to invest in exclusivity and community.

Balance 162

Balance Consumer Engagement Marketing 162

Inside Retail

OCTOBER 26, 2023

The appeal of in-store shopping in a thriving e-commerce era is not diminishing – but it is evolving, according to new research commissioned by technology company Lightspeed and Inside Retail. “It The report showed that customers expect both greater convenience and additional services from shopping in-store rather than online.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

OCTOBER 13, 2024

Inside Retail spoke to Charles & Keith’s co-founder and COO Keith Wong to learn further details on the company’s retail concept and global expansion strategy. Keith Wong: All our Charles & Keith flagships are situated in key shopping destinations with a brand-aligned image and an elevated positioning.

Expansion 130

Expansion Concept Fashion Artistic 130

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers? Personalisation is a key to engagement.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Creative Displays Now

JANUARY 2, 2025

Investing in display strategies can help companies increase their influence and revenue. It’s crucial for sports and outdoor companies to implement display strategies catered to their target audiences and placed in the right location to attract attention. Read on for some of the best display strategies for this vibrant industry.

Outdoor 52

Outdoor Display Merchandising Strategy 52

Inside Retail

FEBRUARY 17, 2025

In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021. In the US alone, TikTok shop garnered 1.1 Indeed, Amazon and retail tech companies are now investing in just walk in technologies that may further enhance the shopping experience.

Social Media 130

Social Media Department Stores Consumer Shopping 130

Inside Retail

JULY 8, 2024

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Retail Focus

DECEMBER 6, 2024

Email marketing has become a cornerstone of delivering this seamless retail customer experience, acting as a direct and personalized communication channel between brands and their customers. For example: A customer who recently browsed sneakers on your website might receive an email showcasing trending sneaker styles.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Inside Retail

DECEMBER 12, 2024

But once the dust settles, the real work begins: analysing the data generated during this period to inform strategies that can drive growth for the year ahead. Sales figures, customer interactions, and marketing performance all offer valuable insights. For repeat customers, the focus is on strengthening the relationship.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined.

Social Media 279

Social Media Light Reimagine Engagement 279

Inside Retail

JANUARY 21, 2025

This strategy allows for more efficient management of daily expenses while setting aside funds for those essential enjoyable moments. This typically raises incremental spending, promotes omnichannel shopping behaviours, increases customer engagement, and drives brand loyalty.

Gifts 130

Gifts Social Media Consumer Customer Engagement 130

Inside Retail

JUNE 14, 2022

Retailers know they need to use technology to enable consumers to shop wherever and whenever they want. Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. Order management plays a vital function in a multi-carrier strategy.

Strategy 130

Strategy Social Media Management Consumer 130

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. To help retailers plan for the shopping festival, Klaviyo has created a helpful guide in the form of a BFCM content calendar.

Strategy 130

Strategy Engagement Planning Promotion 130

Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

Marketing 278

Marketing Promotion Flow Strategy 278

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. Ready to deeply engage with your customers all year long? Ready to deeply engage with your customers all year long?

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. Another strategy with AI is dynamic pricing. AI-powered shopping assistants can help consumers make more accurate purchases, with more detailed and personalised recommendation engines.

Other 130

Other Pattern Flow Customer Engagement 130

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

FEBRUARY 11, 2024

Australian athleisure brand LSKD has appointed its first chief retail officer, the former director of retail for Lululemon ANZ Alex Shaughnessy, as part of its strategy to become a world-class retailer. As an omnichannel retailer, making it easier to shop the brand is the main priority, Shaughnessy told Inside Retail. “A

Planning 264

Planning Strategy Expansion Shopping 264

Inside Retail

JUNE 5, 2022

At Cheetah Digital, our goal is to always get brands to focus on building out a zero-party data strategy. Customers are now just treating them with a healthy dose of scepticism. At the same time, they’re also far less tolerant of sub-standard shopping experiences, both online and in-store. About Cheetah Digital.

Engagement 242

Engagement Consumer Customer Engagement Strategy 242

Inside Retail

MARCH 3, 2025

How has customer behaviour changed? We talked with leading retail experts from Adore Beauty, T2, Coco Republic, Jeanswest, and 2XU about customer loyalty, seamless commerce and customer engagement when the headwinds abound.

Social Media 130

Social Media Promotion Engagement Consumer 130

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. First step towards the metaverse is design strategy.

Social Media 231

Social Media Fashion Strategy Engagement 231

Inside Retail

JULY 23, 2024

I expect to see immersive games included as the app evolves, three-dimensional models you can browse and interact with in AR, and the ability to shop Balenciaga ready-to-wear pieces using Apple Pay.” This feature enables interactive communication with JD’s mascot ‘Joy’ which helps enhance customer engagement and personalisation.

Fashion 278

Fashion Customer Engagement Shopping Space 278

Inside Retail

FEBRUARY 20, 2024

In this article, we will delve into the top five e-commerce tips that should be at the forefront of your strategy, with a keen focus on driving growth not only within the digital realm but across your entire business.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

JUNE 1, 2023

“Our research globally shows a huge misalignment between customers and retailers regarding who should foot the bill for delivery charges.” Retailers faced with rising delivery costs driven by shippers can implement several strategies to mitigate the problem, said Pope. link] “One is a multi-carrier strategy.

Balance 234

Balance Promotion Strategy Consumer 234

Inside Retail

JANUARY 15, 2024

Digital strategies to decode Gen Z” was the topic of one of the opening panels. A few ways that H&M is attempting to differentiate the in-store shopping experience in various locations is by having specially curated Spotify playlists for specific stores or having a different noted fragrance for a store.

Social Media 246

Social Media Engagement Consumer Artistic 246

Jahabow

OCTOBER 21, 2024

Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms. Expect more retailers to adopt strategies like “buy online, pick up in-store” (BOPIS), curbside pickup, and fast home delivery services.

Social Media 72

Social Media Visual Merchandising Display Consumer 72

Retail Focus

JANUARY 10, 2022

Despite the explosion of online shopping and the ability to derive data from multiple sources and touchpoints, including e-commerce, POS and reward schemes, businesses must achieve an advanced level of data maturity before they can begin to convert their data into valuable insights. And finally – new income streams.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Inside Retail

JUNE 30, 2021

The retail industry in Malaysia has struggled during Covid, but shopping centre Pavilion in Kuala Lumpur has continued to find a way to reach consumers. It’s encouraging to observe similar trends in countries like China, where trends such as “revenge shopping” are aiding the country’s speedy economic recovery.

Department Stores 246

Department Stores Shopping Layout Outdoor 246

Creative Displays Now

NOVEMBER 20, 2024

You want customers to interact with your brand and form meaningful connections. Here are some beauty product placement strategies to add interactive elements to your setups: Use the Try-Before-You-Buy Technique Creating a beautiful display is always an effective way to get noticed, but making it interactive is the best way to be remembered.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98