Inside Retail

JULY 23, 2024

Retailers are responding by investing in “hyper-personalisation”, using generative AI to develop campaigns and shopping suggestions in real time. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

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Social Media Tailored Engagement Consumer 246

Inside Retail

JANUARY 1, 2025

Customer experience enhancements: start small, think big Use holiday insights to personalise CX The data gathered during the holiday season offers invaluable insights into customer behaviour and preferences. Targeted campaigns: segment customers into groups (e.g.,

Social Media 130

Social Media Shopping Engagement Customer Engagement 130

Inside Retail

OCTOBER 26, 2023

The appeal of in-store shopping in a thriving e-commerce era is not diminishing – but it is evolving, according to new research commissioned by technology company Lightspeed and Inside Retail. “It The report showed that customers expect both greater convenience and additional services from shopping in-store rather than online.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

JANUARY 21, 2025

This typically raises incremental spending, promotes omnichannel shopping behaviours, increases customer engagement, and drives brand loyalty. Trend-proof gifting: As social media trends cycle faster than ever before, gift cards eliminate the risk of giving an out-of-trend or unwanted gift.

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Gifts Social Media Consumer Customer Engagement 130

Jahabow

OCTOBER 21, 2024

Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms. AI-powered tools will help retailers deliver hyper-personalized shopping experiences by analyzing customer data and predicting consumer preferences.

Social Media 72

Social Media Visual Merchandising Display Consumer 72

Retail Focus

JANUARY 2, 2025

As the widespread, algorithmic-homogeneity becomes more pervasive – we also believe experiential retail will undergo a major reimagining, refocusing on design differentiation, visual artistry and amplifying the emotion of shopping.

Balance 162

Balance Consumer Engagement Marketing 162

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined.

Social Media 279

Social Media Light Reimagine Engagement 279

Retail Focus

JUNE 16, 2023

Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. It has designed popup stores with Instagram-worthy moments in mind.

Social Media 264

Social Media Artistic Fashion Display 264

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Inside Retail

AUGUST 27, 2023

By personalising your campaigns, automating your follow-up, and communicating to customers in the post-sale stages, you’re building a two-way relationship with your customers. There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket).

Strategy 243

Strategy Customer Engagement Social Media Engagement 243

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

DECEMBER 12, 2024

Did certain channels, such as email marketing or social media, outperform others? Dont be afraid to ask your media agency for detailed data. Enhancing the customer experience A seamless shopping experience, whether in-store or online, is essential for retention.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. Another dimension for shoppers.

Social Media 231

Social Media Fashion Strategy Engagement 231

Retail Focus

NOVEMBER 22, 2023

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers.

Social Media 162

Social Media Gifts Jewelry Shopping 162

Inside Retail

FEBRUARY 20, 2024

1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount. Embracing omnichannel commerce ensures that your customers can transition effortlessly between various touchpoints, whether it’s your website, social media channels, mobile app, or brick-and-mortar store.

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Tailored Social Media Strategy Target Market 246

Retail Focus

AUGUST 25, 2024

From personalized shopping experiences to seamless omnichannel services, digital tools are setting new expectations among consumers. Personalised Shopping Experiences One of the most significant impacts of retail digital transformation is the ability for retailers to offer highly personalised shopping experiences.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Retail Focus

APRIL 4, 2024

Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. Luxury brands prioritise the customer experience in their digital transformation efforts. Modern luxury marketing relies on the omnichannel experience.

Social Media 147

Social Media Strategy Balance Engagement 147

Retail Focus

DECEMBER 12, 2023

This increase in visibility not only increases visibility, but also increases the likelihood of impulse purchases, turning a casual passerby into a satisfied customer. Creating a Memorable Shopping Experience In an era dominated by online shopping, the physical retail space must offer an experience that transcends the transactional.

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Art Display Light Curate 264

Inside Retail

APRIL 27, 2022

Long periods of restricted access to in-person shopping have driven consumers towards e-commerce stores, spending more hours shopping online and generally broadening the dimensions of their engagement. The report examines the phenomenon of unplanned purchasing – not to be confused with impulse buying for low-price items.

Social Media 130

Social Media Consumer Engagement Shopping 130

Inside Retail

JUNE 5, 2023

The impact of inflation and the rising cost of living has radically changed the way Australians are shopping, and is creating a turbulent outlook for retailers as shoppers tighten their purse strings. According to Nielsen’s research, digital catalogues are the most effective medium to drive customers in store.

Social Media 130

Social Media Shopping Form Promotion 130

Inside Retail

JULY 11, 2023

This was following a business transfer from Kimly Group, one of the largest traditional coffee shop operators in Singapore. The brand’s first rebranded store opened its doors on the 18th of May in Serangoon Nex shopping mall. Now, by adding a larger focus on social media into the mix, Rive Gauche is reaching a new audience. “We

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Reimagine Social Media Customer Engagement Management 130

RetailMinded

SEPTEMBER 19, 2022

As the retail industry gears up for the 2022 holiday shopping season and looks ahead to another new year, the Kentucky Retail Federation (KRF) will host its inaugural Retail Recharge Conference presented by Yelp in Lexington on Tuesday, October 25, 2022. . Steph Bechard, Retail Social Media Strategist, Crystal Media.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. Develop automated email campaigns triggered by specific customer actions, like browsing a product without purchasing.

Strategy 130

Strategy Marketing Social Media Engagement 130

Retail Focus

NOVEMBER 7, 2023

Hyperphysical experiences benefit retailers, particularly in appealing to the Gen Z audience, who seek more than just a transactional shopping process. The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. Hyperphysicality is not a temporary trend.

Engagement 147

Engagement Customer Engagement Layout Shopping 147

Retail Focus

SEPTEMBER 17, 2024

Here are the key ways an eCommerce SEO agency can strengthen your customer retention strategy: 1. Enhancing Website User Experience (UX) One of the most effective ways to keep customers coming back is by providing a seamless and enjoyable online shopping experience. One of these strategies is SEO-driven loyalty programs.

Customer Retention 130

Customer Retention Tailored Strategy Customer Engagement 130

Retail Focus

SEPTEMBER 5, 2024

While artificial intelligence, or AI if you prefer, is not an entirely new concept to retailers, the way it is being used and rolled out in shops and stores, as well as online, is changing at a rapid pace. Glancing ahead to the future, Cherri believes AI will fundamentally reshape the retail landscape.

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Management Social Media Shopping Concept 162

Inside Retail

MAY 19, 2023

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Inside Retail

SEPTEMBER 1, 2022

With a robust cloud infrastructure, retailers can deliver seamless unified commerce operations, personalised shopping experiences and supply chains that thrive. . New e-commerce engagement models can be difficult to integrate. 360-degree, real-time data visibility across supply chains, customer engagement touchpoints, and operations.

Social Media 130

Social Media Engagement Reimagine Customer Engagement 130

Inside Retail

AUGUST 17, 2021

Shopping habits also shifted as we were forced to shop online, having no other options available during lockdown periods. In some respects, it was the push needed to show thousands of people who weren’t comfortable shopping online just how convenient and easy it is. Farfetch epitomises the future of retail.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

JUNE 14, 2022

Retailers know they need to use technology to enable consumers to shop wherever and whenever they want. Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. It’s no secret that consumers prefer fast delivery. Your carrier represents your brand.

Strategy 130

Strategy Social Media Management Consumer 130

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget). The next battleground is retail media.

Social Media 147

Social Media Engagement Concept Layout 147

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

Consumer 147

Consumer Engagement Shopping Pattern 147

RetailMinded

JANUARY 29, 2021

This year, with online shopping on the rise, a huge increase in holiday returns are expected to follow, so it’s no surprise that 70% of firms are worried about the growing impact of returns on their bottom line, according to a Brightpearl study. Relationships Over Revenue . Analyze Why You’re Getting Negative Reviews. You can’t win them all.

Social Media 92

Social Media Management Shopping Engagement 92

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

CRP

NOVEMBER 25, 2024

Encourage Social Sharing Stunning designs or branded hashtags motivate customers to share their unboxing experience on social media platforms. Use Packaging for Promotion Packaging can extend your marketing reach beyond the initial sale and turn it into a platform for ongoing engagement.

Marketing 52

Marketing Color Tailored Texture 52

Inside Retail

JANUARY 18, 2022

However, in today’s shopping-obsessed culture, it’s also possible for brands to build their own dedicated fan base of customers who will stick by them no matter what. By showing how their customers style and use their rugs, Miss Amara promotes the product while simultaneously creating an emotional connection with the brand.

Social Media 130

Social Media Engagement Art Promotion 130