Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. In times of supply disruption, AI can adjust pricing and promotions based on product availability and demand trends. Another strategy with AI is dynamic pricing.

Other 130

Other Pattern Flow Customer Engagement 130

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Promotion Customer Engagement Tailored 130

Retail Focus

AUGUST 25, 2024

In fact, one of our previous articles covers how retailers can borrow insights from online casinos to keep customers engaged. So, we’ll flip the coin this time and talk about how casinos can better retain their customers by borrowing strategies from the retail world.

Customer Retention 130

Customer Retention Strategy Pattern Customer Engagement 130

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

OCTOBER 7, 2024

The Australian-owned business has spent more than a decade refining and perfecting its enterprise-level digital marketing platform, Distributed Customer Engagement. The platform provides a customised offering tailored to the unique marketing requirements of a franchise operation.

Marketing 130

Marketing Management Flow Customer Engagement 130

Inside Retail

NOVEMBER 7, 2023

The four-day-long omnichannel shopping festival Black Friday Cyber Monday (BFCM) – one of the peak retail trading seasons for Australian retailers – provides a massive opportunity not only to optimise sales but to strategically attract new customers.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents.

Management 234

Management Tailored Space Location 234

Retail Focus

APRIL 4, 2024

Luxury brands prioritise the customer experience in their digital transformation efforts. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017). The brand leverages these channels for product launches, brand campaigns, and customer engagement.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

NOVEMBER 5, 2024

Creating opportunities for human connection and creativity With automation at its best, human employees – rather than stocking shelves or scanning inventory – can engage in valuable conversations with shoppers, provide tailored recommendations, solve unique problems and validate the emotional needs of each individual.

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Balance Engagement Visual Merchandising Contrast 130

Inside Retail

DECEMBER 14, 2023

Even if they haven’t bought a product yet, the behaviour of other customers may indicate that they will. A tailored experience fosters a sense of being valued and understood, that a company knows the consumer and understands their needs. Recommendation engines are believed to drive up to 35 per cent of Amazon’s sales.

Engagement 130

Engagement Line Pattern Balance 130

Retail Focus

JULY 3, 2024

True luxury is characterised by durability and timeless design, often incorporating practices such as recycling materials, providing repair services, and promoting the resale of second-hand luxury goods. The limited duration and space of pop-up stores also promote focused inventory management.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. These phygital loyalty programs play a crucial role in driving traffic to physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Retail Focus

NOVEMBER 7, 2023

Bottega Veneta ‘s maze in Seoul and Mulberry’s pop-up promoting their new Softie bag. This data optimizes store layouts, product placements, and customer experiences. Shopper data enables retailers to provide tailored experiences based on customer demographics, purchase history, and browsing behavior.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

NOVEMBER 16, 2023

This week the company shares five winning strategies that retailers can implement – right now – to optimise customer engagement and sales during this crucial upcoming peak retail season. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement.

Strategy 130

Strategy Engagement Planning Promotion 130

Creative Displays Now

SEPTEMBER 3, 2024

Businesses can now use AI to understand customer behavior and offer personalized recommendations. Armed with AI’s predictive insight backed by data analysis, your consumer product company can tailor their in-store marketing strategy and retail displays to reflect customer needs.

Display 90

Display Engagement Shopping Promotion 90

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

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Art Display Light Artistic 264

Inside Retail

JULY 18, 2023

They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores. In the store of tomorrow, technology and innovation play a lead role in enhancing the customer experience and delivering improved outcomes.

Consumer 130

Consumer Fashion Customer Engagement Shopping 130

Jahabow

OCTOBER 21, 2024

AI-powered tools will help retailers deliver hyper-personalized shopping experiences by analyzing customer data and predicting consumer preferences. AI will make retail more intuitive, whether through tailored product recommendations, personalized emails, or customized shopping experiences.

Social Media 52

Social Media Display Visual Merchandising Consumer 52

Inside Retail

FEBRUARY 26, 2024

The shop is set to showcase Paul Smith’s spring collection, titled “What is a suit”, which tackles menswear staples in a variety of forms, from classic tailoring to military uniforms. Everything from hiring staff to ensuring inventory management is trialed and the ideal staff-to-customer engagement is tested.

Department Stores 130

Department Stores Fashion Shopping Engagement 130

RetailMinded

JULY 29, 2023

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. These elements play a crucial role in sustaining customer engagement and interest.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Greater Group

APRIL 24, 2023

Before we explore the top 5 shopfitting trends today, let’s look at some of the familiar examples of shopfitting and how it helps create an effective retail layout that maximises product visibility and accessibility, encourages customer engagement and provides a comfortable and inviting environment.

Retail Space 52

Retail Space Space Layout Display 52

Retail Design Solutions

DECEMBER 20, 2023

By using the latest advancements in digital displays, screens, and interactive technologies, our clients captivate customers and influence their purchasing decisions. Rather than discouraging customers from using their phones, retailers are actively encouraging phone usage to enhance the shopping experience.

Layout 52

Layout Design Display Concept 52

All Work

DECEMBER 18, 2020

The pandemic has proven what we already expected to be true: the value of the office lies in promoting sharing and learning – both intentional and passive. A physical presence helps build brand awareness and contact with potential new customers or employees. A digital presence enables convenience. What is the unique culture?

Retail Design 67

Retail Design Design Layout Space 67