Retail Focus

FEBRUARY 6, 2025

Meeting Evolving Customer Expectations Todays consumers expect personalised service no matter where they shoponline, via an app, or in-store. When retailers meet these demands, they reap the rewards of loyalty, word-of-mouth promotion, and repeat purchases.

Promotion 148

Promotion Harmony Customer Engagement Tailored 148

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Inside Retail

AUGUST 27, 2023

But if you’re in the habit of just doing a big promotion and blasting it at your customers and followers, you’re in for a rude shock this year. Last November alone, we processed around 34 million messages for ANZ retailers as they hyped up their customers in the lead-up to Black Friday. Here are just some of them.

Strategy 243

Strategy Customer Engagement Social Media Engagement 243

Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. SMS has enabled us to quickly communicate new product launches, promotions, and any exciting events to our customers. For example, we can send a campaign to all customers.

Marketing 278

Marketing Promotion Flow Strategy 278

Inside Retail

NOVEMBER 14, 2022

He says it is essential retailers adopt an omnichannel approach, so that online and offline do not compete with each other but work in a hybrid approach complementing each other and driving customer engagement.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

MARCH 3, 2025

How has customer behaviour changed? We talked with leading retail experts from Adore Beauty, T2, Coco Republic, Jeanswest, and 2XU about customer loyalty, seamless commerce and customer engagement when the headwinds abound. We can switch on promotions and not get the same result as we did in 2023, Natale added.

Social Media 130

Social Media Promotion Engagement Consumer 130

Inside Retail

JANUARY 21, 2025

This typically raises incremental spending, promotes omnichannel shopping behaviours, increases customer engagement, and drives brand loyalty. Businesses should consider embracing this capability to differentiate their brands gift card program and improve the convenience factor of receiving, storing and redeeming gift cards.

Gifts 130

Gifts Social Media Consumer Customer Engagement 130

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Segmentation allows you to group customers based on shared characteristics or behaviours, such as demographics, purchase history, or geographic location. Was it a specific promotion, product, or referral?

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Compliantia

JULY 4, 2023

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

Promotion 98

Promotion Location Management Customer Engagement 98

Inside Retail

MARCH 10, 2025

“This store offers exclusive digital and online-to-offline (O2O) services, setting a new benchmark for customer engagement,” Baker said. This holistic approach sets us apart from competitors concentrating solely on sports retail, establishing us as a leader in promoting overall wellness, Baker said.

Retail Marketing 130

Retail Marketing Marketing Planning Expansion 130

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. In times of supply disruption, AI can adjust pricing and promotions based on product availability and demand trends. Another strategy with AI is dynamic pricing.

Other 130

Other Flow Pattern Customer Engagement 130

Retail Focus

DECEMBER 6, 2024

For example: A customer who recently browsed sneakers on your website might receive an email showcasing trending sneaker styles. Enhanced Customer Engagement Engaging emails that provide value, such as exclusive offers, product recommendations, or helpful tips, encourage customers to interact with your brand regularly.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Retail Focus

DECEMBER 12, 2024

With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.

Expansion 265

Expansion Retail Space Space Marketing 265

Inside Retail

JUNE 13, 2024

The result, he said, is that the supermarket has become a technology company backed by a digital, real-time platform sitting in the cloud, with data aggregating all the time that can be used to structure promotions. Stores are a real environment for people to get together, and that is most important.”

Promotion 260

Promotion Engagement Shopping Customer Engagement 260

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. Embracing hyper-personalisation enhances customer engagement, loyalty and overall shopping experience.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. The second was that the preference data they collected in the form of zero-party data can now be used for sales promotions in-store. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

NOVEMBER 5, 2024

In contrast, when robots are used correctly to add a sense of competitive advantage to staff, workers are liberated from repetitive tasks and given the freedom to engage creatively, whether that’s designing in-store displays, creating engaging promotions, or coming up with fresh ideas to enhance the customer experience.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

JUNE 1, 2023

Pope suggested retailers can try to reduce returns – and thus their costs – by ensuring listings online are as detailed as possible and promoting customer reviews. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.” But people are also attuned to greenwashing.

Balance 234

Balance Promotion Strategy Consumer 234

Inside Retail

JANUARY 5, 2023

I can imagine [that] Nike would be fascinated to know who are doing their workouts, and what types, to position future products and promotions,” he said. While she says that customer data will be carefully mined for insights, she believes that NTC’s primary function will be to maximise customer engagement.

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Inside Retail

DECEMBER 10, 2023

“These emails are no longer just a nice-to-have – they need to become a key part of your customer service strategy.” Weave in promotions for related products and loyalty program benefits, converting every email into an opportunity for additional sales and engagement.

Strategy 290

Strategy Flow Engagement Customer Engagement 290

Creative Displays Now

NOVEMBER 20, 2024

Include Interactive Elements to Build a Connection Interactive elements keep customers engaged with your display and have a ripple effect on brand loyalty. Find Cross-Promotion Strategies Cross-promotion or cross-merchandising can improve shoppers’ experiences and encourage them to purchase complementary products.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98

Retail Focus

SEPTEMBER 24, 2024

Fastic , the world’s largest fasting app and AI-driven leader in weight loss and nutrition tracking, has leveraged advanced personalisation to drive user engagement and revenue growth, partnering with MoEngage , the insights-led customer engagement platform.

Customer Engagement 148

Customer Engagement Engagement Promotion Strategy 148

Retail Times

JULY 24, 2024

Once deployed, Brown Thomas Arnotts will benefit from new capabilities that unlock greater levels of customer engagement and loyalty whilst promoting omnichannel agility. Aptos Sales Audit and CRM will […] If you want more information Retail Times get in touch!

Customer Engagement 105

Customer Engagement Promotion Engagement 105

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents.

Management 234

Management Tailored Space Location 234

Retail Focus

NOVEMBER 29, 2022

These include enhanced customer experience through more dynamic and accurate pricing and promotions, as well as enriching the experience at the shelf-edge with product information, rich content and displays to drive customer engagement, something shoppers are increasingly demanding.

Promotion 130

Promotion Customer Engagement Retail Chains Display 130

Inside Retail

FEBRUARY 8, 2024

It’s no secret that consumer-facing retail has had a tough year trying to stay price-competitive for customers. Like many retailers, we have had to contend with inflationary pressures and greater promotional cadence, which has had an impact on profits,” said King.

Department Stores 264

Department Stores Planning Engagement Strategy 264

Jahabow

OCTOBER 21, 2024

By offering personalized and consistent experiences through subscription boxes, retailers can build lasting customer relationships. Businesses implementing these models will have a greater chance of securing repeat business and deepening customer engagement.

Social Media 72

Social Media Visual Merchandising Display Consumer 72

Retail Focus

APRIL 18, 2024

This solution allows retailers and brands to take ownership of post-sale communications and deliver branded delivery updates as well as customer engagement and re-targeting opportunities at the moment shoppers are most likely to engage with branded communications, between checkout and delivery.

Merchandising 148

Merchandising Management Customer Engagement Engagement 148

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

Art 265

Art Display Light Curate 265

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Retail Focus

JUNE 6, 2022

MoEngage , the insights-led customer engagement platform, today announced that it has raised USD $77M in Series E funding. Connecting with our customers in a meaningful way is a key part of our success as a business. This is the third fundraising undertaken by MoEngage in the last 12 months, having raised $32.5M

Management 148

Management Customer Engagement Engagement Marketing 148

Creative Displays Now

OCTOBER 31, 2024

Create Seasonal Themes for Promotions Creating seasonal themes for promotions on retail displays is a powerful strategy in food and beverage retailing that can significantly boost sales. Consumers like to see something new and creative every time they go to their favorite stores, as it means new stock or exciting promotions are in.

Display 52

Display Visual Merchandising Color Focal Point 52

Retail Focus

JULY 3, 2024

True luxury is characterised by durability and timeless design, often incorporating practices such as recycling materials, providing repair services, and promoting the resale of second-hand luxury goods. The limited duration and space of pop-up stores also promote focused inventory management.

Engagement 163

Engagement Consumer Balance Promotion 163

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Promotion Customer Engagement Tailored 130

Inside Retail

DECEMBER 11, 2023

Cheap prices won’t offset a bad shopping experience The prevailing economic conditions and consumer mood have amplified the appetite for promotions and discounts but the shopping experience itself is crucial to the longer-term customer relationship.

Engagement 147

Engagement Promotion Shopping Consumer 147

Inside Retail

NOVEMBER 29, 2023

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. What is gamification? What are the best practices in loyalty gamification?

Strategy 130

Strategy Engagement Customer Engagement Consumer 130

Inside Retail

JANUARY 16, 2024

This time, we have selected five great opportunities during the first half of the year with insider tips on how brands can build communications and promotions around them to enhance customer engagement and drive conversions. Consumers are in the mood for a tease.

Marketing 130

Marketing Promotion Engagement Flow 130