Inside Retail

FEBRUARY 17, 2025

Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021. Furthermore, it reported that half of shoppers are now using social media as their primary discovery channel.

Social Media 130

Social Media Department Stores Consumer Shopping 130

Inside Retail

JANUARY 1, 2025

Social listening: monitor mentions of your brand across social media channels for unfiltered insights into what customers loved and where they struggled. Acting on this feedback demonstrates to customers that you value their input and are committed to continuous improvement.

Social Media 130

Social Media Shopping Engagement Customer Engagement 130

Retail Focus

JUNE 16, 2023

On the other hand, it helps in gaining a deep understanding of the brand’s target audience’s needs, desires, and aspirations. Moreover, brands could encourage customers and visitors to actively participate and share their experiences through social media.

Social Media 264

Social Media Artistic Fashion Display 264

Retail Focus

JANUARY 2, 2025

While certain trends that were apparent this year may not be as key in 2025, others will continue into the next year and beyond, playing a major role in shaping customer demand. Social media also continues to influence purchasers and provides a channel to deliver their increasing demand for authenticity in storytelling.

Balance 162

Balance Consumer Engagement Marketing 162

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Efficiency redefined. per cent, which represents an 18.7

Social Media 279

Social Media Light Reimagine Engagement 279

Inside Retail

DECEMBER 12, 2024

Certain products may have exceeded expectations, while others underperformed. Did certain channels, such as email marketing or social media, outperform others? Dont be afraid to ask your media agency for detailed data. Did customers engage with product recommendations, or were they ignored?

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Retail Bound

AUGUST 21, 2024

After all, it’s the loyal customers who will keep coming back and serve as brand advocates for your product. But with so many other startups vying for attention in the market, how do you stand out and engage with your customers in a meaningful way?

Customer Engagement 52

Customer Engagement Engagement Strategy Social Media 52

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. 1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount. billion in 2022.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. How will it be monetised?

Social Media 231

Social Media Fashion Strategy Engagement 231

Retail Focus

NOVEMBER 22, 2023

Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Cross-Marketing Opportunities: Collaborations and partnerships with other luxury brands or influencers broaden the appeal and reach of Christmas pop-ups.

Social Media 162

Social Media Gifts Jewelry Shopping 162

Inside Retail

NOVEMBER 24, 2021

Taking customer-first to the next level. This level of customer engagement is standard for LSKD, which takes the phrase customer-first to a whole other level. Earlier this year, the brand started a closed group for its customers on Facebook, and it already has over 38,000 members.

Social Media 130

Social Media Engagement Customer Engagement Marketing 130

RetailMinded

SEPTEMBER 19, 2022

Steph Bechard, Retail Social Media Strategist, Crystal Media. “Retail Recharge is a first-of-its-kind event for Kentucky retailers to connect with others in the industry and learn how to better navigate the retail environment we face today,” said Tod Griffin, President of the Kentucky Retail Federation.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Retail Focus

APRIL 4, 2024

For decades, these brands, whether in fashion, automotive, hospitality, or any other domain, have held a steadfast position at the pinnacle of their respective industries. Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

JULY 11, 2023

. “Our customers can look forward to a refreshed experience, including the relaunch of our website with a new online experience in two months and rollout of the revamped store design across all our other seven outlets by the end of September this year,” she told Inside Retail.

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

OCTOBER 26, 2023

Determining how customers engage with specific product categories should shape resource allocation within online shopping platforms, she advises. The company felt restricted by other marketing and loyalty solutions with many of them requiring a split in their database: e-commerce customer or in-store customer.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

JANUARY 2, 2024

In a previous column, we discussed how using a CDP can help you make smarter decisions by pulling together and securely storing customer data from multiple sources. This helps you identify groups of customers most likely to respond to a marketing message based on demographics and other relevant information.

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

APRIL 23, 2023

NFTs, on the other hand, provide a unique and verifiable way to represent loyalty program rewards and incentives, making them more difficult to duplicate and enabling businesses to offer one-of-a-kind rewards to their customers. They can then redeem their tokens for discounts, free products, or other perks.

Gifts 130

Gifts Engagement Social Media Art 130

Retail Focus

DECEMBER 12, 2023

During Christmas, when the ingenuity and artistic flair invested in window displays reach an unprecedented zenith, this role shines even more brightly than it does in any other season. Quantifying the intangible benefits that contribute to a store’s overall success is a challenge.

Art 264

Art Display Light Curate 264

Retail Focus

SEPTEMBER 17, 2024

Factors like fast page load times, mobile responsiveness, and easy navigation are essential, and an eCommerce SEO agency ensures these elements are well-optimized to keep your customers engaged. When customers know what to expect from your brand, they are more likely to return.

Customer Retention 130

Customer Retention Tailored Strategy Customer Engagement 130

Inside Retail

MAY 19, 2023

Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. Consumer engagement Walker sees the ‘equipment room’ concept in the store as another interesting aspect that deserves attention. This changes the classic retail model of purchasing and reselling.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Inside Retail

AUGUST 17, 2021

Shopping habits also shifted as we were forced to shop online, having no other options available during lockdown periods. From a seamless online presence to physical retail via its recently acquired Browns boutiques in the UK, it’s clear Farfetch dominates in retail and has also developed technology to support other retailers.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

JUNE 14, 2022

Delivery has become a clear indicator of retailer competence, defining the brand value as much as any other part of the customer engagement. Today’s customers are used to lightning-fast service and a poor delivery experience can be the dividing factor to turn a first-time shopper into a loyal customer.

Strategy 130

Strategy Social Media Management Consumer 130

Retail Focus

SEPTEMBER 5, 2024

By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.” “In physical stores, Computer Vision is transforming operations and providing new revenue streams.

Management 162

Management Social Media Shopping Concept 162

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

RetailMinded

JANUARY 10, 2024

This makes for a winning partnership and the confidence in knowing you are supporting a small or mid-size business, just as you with others often did more routinely, as well. In other words, don’t over complicate it. Kickstart 2024 by kickstarting new, independent vendor relationships. Begin your search with Faire now. Learn more here.

Social Media 86

Social Media Strategy Jewelry Engagement 86

Inside Retail

FEBRUARY 9, 2022

A retail business is far more than a store front, a website, and a social media post or marketing email – although often these elements are all the end customer perceives.

Engagement 130

Engagement Beauty and Health Social Media Flow 130

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Even if you’re a brick-and-mortar store, having an online presence is crucial these days – many customers check you out online before they venture into your store.

Social Media 52

Social Media Management Customer Engagement Engagement 52

RetailMinded

JULY 17, 2022

Though AI was used mostly to assist with data analysis, it’s now quickly moving into a new era of personalized customer engagement. Enhancing Customer Engagement . Customer engagement is critical to any successful retailer. Improve Customer Experience With Chatbots. Monitoring Performance .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Retailing Insight

MARCH 13, 2023

While customers desire a brand experience that speaks directly to their needs, customers and potential customers don’t generally interact with your brand through a single method or channel, such as only through social media, your website, your newsletter, mainstream advertising, events, email campaigns, or through shopping at your store.

Strategy 52

Strategy Marketing Social Media Advertising 52

Inside Retail

NOVEMBER 27, 2023

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

OCTOBER 11, 2023

Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement. But first, let’s take a look at the history of DTC and why it became so popular.

Engagement 130

Engagement Strategy Consumer Marketing 130

Creative Displays Now

JULY 18, 2023

What makes customers engage with your brand or products? How do you enhance your customers’ lives? Evoking emotion: Make your customer feel like the hero in their journey — and your product helps them get to their destination. Are you saving them time or money?

Visual Merchandising 98

Visual Merchandising Merchandising Display Advertising 98

Retail Bound

NOVEMBER 7, 2023

Other companies see PR as more of an executive department expense. The best way to determine how much money to budget for PR expenses is to interview multiple PR firms, talk with other business leaders who already have PR partnerships, and pick an agency that aligns with your PR goals. Pricing can vary widely.

Social Media 52

Social Media Promotion Customer Engagement Advertising 52

RetailMinded

JULY 29, 2023

To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays. These elements play a crucial role in sustaining customer engagement and interest. But that’s not all.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays. These elements play a crucial role in sustaining customer engagement and interest. But that’s not all.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

AUGUST 15, 2023

It does so through a variety of methods, including the use of its website, social media, product packaging and custom-made postcards. The brand has also strategically positioned its bean retail areas and filter-brewing stations in prominent and accessible spots in its cafés, to encourage customer engagement and enquiry. “To

Marketing 130

Marketing Engagement Location Shopping 130