Retail Focus

DECEMBER 6, 2024

In todays fast-paced retail environment, customers expect more than just quality productsthey demand exceptional experiences that are personalized, convenient, and consistent across all touchpoints. Email marketing plays a crucial role in tying these elements together, enabling brands to: Deliver consistent messaging across channels.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Inside Retail

OCTOBER 5, 2021

Powering retail growth: the next generation of contact centres presents the most important retail customer service statistics and insights in the market, painting a picture of what the future of retail contact centres looks like. About the author: Andrew Antal is Head of Marketing at Talkdesk APAC. .

Social Media 246

Social Media Customer Engagement Engagement Management 246

Inside Retail

APRIL 19, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. IR : You seem to have an amazing ability to leverage social media and partnerships to drive growth. AC: Social media is my passion.

Social Media 246

Social Media Strategy Engagement Customer Engagement 246

Inside Retail

AUGUST 27, 2023

By personalising your campaigns, automating your follow-up, and communicating to customers in the post-sale stages, you’re building a two-way relationship with your customers. There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket).

Strategy 243

Strategy Customer Engagement Social Media Engagement 243

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. Then we’ll wrap it up and combine all the insights we learned.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Inside Retail

JANUARY 2, 2024

Keeping track of all the seasonal events can be overwhelming, and missing just one or two key marketing moments may mean passing up an opportunity to inspire your customers to shop with your brand. These dates can inspire marketers to think outside the box and create opportunities they might not have considered. “You

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Retail Bound

AUGUST 21, 2024

After all, it’s the loyal customers who will keep coming back and serve as brand advocates for your product. But with so many other startups vying for attention in the market, how do you stand out and engage with your customers in a meaningful way?

Customer Engagement 52

Customer Engagement Engagement Strategy Social Media 52

Inside Retail

FEBRUARY 20, 2024

1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount. Embracing omnichannel commerce ensures that your customers can transition effortlessly between various touchpoints, whether it’s your website, social media channels, mobile app, or brick-and-mortar store.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

MAY 19, 2023

Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. Consumer engagement Walker sees the ‘equipment room’ concept in the store as another interesting aspect that deserves attention. This changes the classic retail model of purchasing and reselling.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retail Focus

APRIL 4, 2024

Furthermore, the premium and luxury industry has experienced remarkable growth and prominence, due to an increasing number of affluent consumers and an expanding global market. Modern luxury marketing relies on the omnichannel experience. Five brands have been selected based on their current market positioning at the luxury level.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

NOVEMBER 24, 2021

“We’re still live, so [orders are] still rolling through,” Jade Cameron, head of customer support and community engagement, told Inside Retail. SMS marketing is a relatively new channel for LSKD, which partnered with Yotpo around six months ago. Taking customer-first to the next level.

Social Media 130

Social Media Engagement Customer Engagement Marketing 130

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Inside Retail

JULY 31, 2024

A cross-channel CX platform enables retailers to deliver consistent and engaging campaign messages across all customer touchpoints. By integrating channels such as SMS, WhatsApp messaging, web and app push notifications, social media, and on-site personalisation, retailers can create a unified and cohesive customer experience.

Customer Retention 147

Customer Retention Customer Engagement Engagement Social Media 147

Inside Retail

DECEMBER 12, 2024

Sales figures, customer interactions, and marketing performance all offer valuable insights. Repeat customers: How do their holiday purchases compare to their previous buying habits? Marketing campaign analysis The holiday season often involves significant investment in advertising and promotions.

Strategy 130

Strategy Customer Retention Customer Engagement Tailored 130

RetailMinded

JULY 17, 2022

The potential to transform industries like marketing is huge. They can help marketers understand data better, predict future behaviors, and deliver more personalized experiences when it comes to their audience. This article explores the ways AI technologies are driving marketing strategies today. Enhancing Customer Engagement .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world.

Social Media 231

Social Media Fashion Strategy Engagement 231

Retail Focus

NOVEMBER 22, 2023

Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Cross-Marketing Opportunities: Collaborations and partnerships with other luxury brands or influencers broaden the appeal and reach of Christmas pop-ups.

Social Media 162

Social Media Gifts Jewelry Artistic 162

RetailMinded

SEPTEMBER 19, 2022

Emily Washcovnick, Senior Field Marketing Manager, Yelp. Steph Bechard, Retail Social Media Strategist, Crystal Media. Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales. Ashlin Hadden, Founder, Ashlin Hadden Insurance.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Inside Retail

OCTOBER 26, 2023

Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Determining how customers engage with specific product categories should shape resource allocation within online shopping platforms, she advises.

Shopping 246

Shopping Engagement Consumer Gifts 246

Retail Focus

AUGUST 25, 2024

This approach harnesses data to craft personalized marketing, product recommendations tailored to individual preferences, and shopping experiences uniquely designed for each consumer. Thus, this class of personalization improves customer engagement and boosts the probability of repeat purchases, thereby strengthening brand loyalty.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Inside Retail

JULY 11, 2023

I didn’t want to change everything, because of the history and the heritage of the brand in the Singapore market, but we also recognised the need to spice things up a little bit to attract more customers. Now, by adding a larger focus on social media into the mix, Rive Gauche is reaching a new audience. “We

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

APRIL 27, 2022

To help retailers navigate the new realities of the customer journey while the fight for fresh customers picks up speed, Inside Retail has joined forces with multi-channel, multi-carrier e-commerce shipping solution provider ShipStation to release a new report on customer behaviour entitled Casting the Net.

Social Media 130

Social Media Engagement Consumer Shopping 130

Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

SEPTEMBER 17, 2024

In today’s competitive online retail market, customer retention is just as important as customer acquisition. By optimizing your website to meet the needs of your customers and search engines, an eCommerce SEO agency can help you boost customer retention and grow your retail business.

Customer Retention 130

Customer Retention Tailored Strategy Customer Engagement 130

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Retailing Insight

MARCH 13, 2023

Those fluctuations derive from the changing economy and changes in customer preferences and habits… No matter if your business is brick-and-mortar, has an e-commerce model, or is a business you are planning to launch this year, you need effective marketing strategies — whether you are seeking to grow or just to ‘keep the lights on.’

Strategy 52

Strategy Marketing Social Media Advertising 52

Inside Retail

JUNE 5, 2023

The 11,000 sq ft store features products from well-known fitness and lifestyle brands and a 3D foot scanner that customers can use to help them find the right fit. He believes that the high demand for athleisure and premium sportswear in the island republic makes it the perfect base for further expansion into the broader Asian market.

Expansion 130

Expansion Engagement Social Media Planning 130

Retail Focus

NOVEMBER 7, 2023

A survey by IBM and the National Retail Federation reveals that around 56% of Gen Z global shoppers visit physical stores for the sake of a “fun” experience, which includes capturing set designs for social media sharing. Personalized recommendations and interactive displays enhance customer engagement.

Engagement 147

Engagement Customer Engagement Layout Display 147

Creative Displays Now

MARCH 4, 2024

Retail marketing, or retail advertising, includes various tactics to spread awareness to your target audience and increase sales — from old favorites to newly launched goods. There are three primary types of retail marketing. Keep your brand at the front of customers’ minds. What Is Retail Advertising?

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Jahabow

OCTOBER 21, 2024

Retailers must stay ahead of these trends to remain competitive in an increasingly complex market. In a market where consumers are scrutinizing the environmental impact of their purchases, sustainability will no longer be optional—it will be a business imperative.

Social Media 72

Social Media Display Visual Merchandising Consumer 72

Inside Retail

AUGUST 17, 2021

This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”. Additionally, Farfetch is infiltrating the Asian luxury market by partnering with Alibaba’s TMall.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Inside Retail

APRIL 23, 2023

NFTs, on the other hand, provide a unique and verifiable way to represent loyalty program rewards and incentives, making them more difficult to duplicate and enabling businesses to offer one-of-a-kind rewards to their customers. They can then redeem their tokens for discounts, free products, or other perks.

Gifts 130

Gifts Engagement Social Media Art 130

CRP

NOVEMBER 25, 2024

CLICK HERE TO GET STARTED How to Use Custom Packaging as a Marketing Tool Initially, packaging served a practical purpose, allowing companies to protect their products from damage. Today, custom packaging is a vital marketing tool used to convey brand values, build loyalty, and influence buying decisions.

Marketing 52

Marketing Color Tailored Texture 52

Retail Focus

SEPTEMBER 5, 2024

Here, Retail Focus sits down with several experts in this field to find out more about the key benefits of adopting AI within retail settings and how shops and stores of all shapes and sizes can utilise this technology to improve both their own operations and the customer experience. AI offers a wide range of benefits for retailers.

Management 162

Management Social Media Shopping Concept 162

Retail Focus

MAY 30, 2023

Creating a brand community has always been an important marketing concept and a valuable brand asset. Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Ghalia BOUSTANI.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130