Retail Focus

DECEMBER 6, 2024

Understanding the Seamless Retail Customer Experience A seamless retail customer experience ensures that every interaction between a customer and a brand feels consistent, intuitive, and valuable. For example: A customer who recently browsed sneakers on your website might receive an email showcasing trending sneaker styles.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Inside Retail

FEBRUARY 3, 2025

To enhance customer engagement, Oh!some The company also integrates customer purchasing data to refine its product selection and service offerings. For these reasons, we decided to use these two cities as pilot locations for the Malaysian market, the person said. The post Oh!some

Marketing 130

Marketing Strategy Expansion Consumer 130

Retail Focus

FEBRUARY 6, 2025

Brands must also maintain consistent messaging, aesthetics, and tone wherever customers engage, from website design to in-store signage. Customers increasingly expect to return items purchased online to any physical location, or vice versa, without hassle.

Promotion 147

Promotion Harmony Customer Engagement Tailored 147

Inside Retail

JULY 23, 2024

Retailers are responding by investing in “hyper-personalisation”, using generative AI to develop campaigns and shopping suggestions in real time. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

Social Media 288

Social Media Tailored Engagement Consumer 288

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. Retailers can leverage AI to fine-tune the return window based on a retailer’s specific customer base and product mix, aligning customer preferences with cost-control objectives.

Other 130

Other Flow Pattern Customer Engagement 130

Inside Retail

JULY 8, 2024

Sudden but not surprising The move comes four years after the company closed its physical stores in other markets around the world and turned its New York City, London, Sydney and Redmond locations into experience centres, as part of its strategic change in retail operations.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Inside Retail

MAY 3, 2021

Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Today, 73 per cent of shoppers say they shop across multiple platforms.

Social Media 279

Social Media Light Reimagine Engagement 279

Inside Retail

JULY 23, 2024

Retailers are responding by investing in “hyper-personalisation”, using generative AI to develop campaigns and shopping suggestions in real time. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

Social Media 246

Social Media Tailored Engagement Consumer 246

Inside Retail

JUNE 13, 2024

In a supermarket in southern China, live fish swim around in a glass tank bearing a QR code for customers to scan for information about where the fish is from and details of provenance and sustainability in its farming or capture. Spurrell and Xu spoke about the evolution of grocery shopping behaviour in China.

Promotion 260

Promotion Engagement Shopping Customer Engagement 260

Inside Retail

FEBRUARY 11, 2024

Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand.

Planning 264

Planning Strategy Expansion Shopping 264

Inside Retail

DECEMBER 12, 2024

Customer segmentation One of the most powerful insights from holiday data lies in understanding who your customers are. Segmentation allows you to group customers based on shared characteristics or behaviours, such as demographics, purchase history, or geographic location.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Retail Focus

JUNE 16, 2023

This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. Consistency in storytelling helps maintain the brand’s identity across different luxury pop-up locations. Chanel: Chanel has used pop-up shops to bring its one-of-a-kind brand story to life.

Social Media 264

Social Media Artistic Fashion Display 264

Inside Retail

JULY 27, 2021

They may not realise that what might work in a large store is not necessarily what is needed in a small store or the varying requirements across stores in different location types.”. But it can get really complicated when you’re talking about hundreds of shops and tens or hundreds of categories, and thousands of products.

Management 234

Management Tailored Space Location 234

Retail Focus

MARCH 7, 2023

Customers can test and try all sporting category equipment, footwear, and apparel from top brands such as Adidas, Kettler, Hoka, and Puma. At the heart of the store concept is a new ‘hub’ where customers engage with SPORT 2000’s team of experts for a conversation starter, sharing stories, and picking up the best advice.

Concept 182

Concept Expansion Engagement Merchandising 182

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Retail Focus

JANUARY 10, 2022

Despite the explosion of online shopping and the ability to derive data from multiple sources and touchpoints, including e-commerce, POS and reward schemes, businesses must achieve an advanced level of data maturity before they can begin to convert their data into valuable insights. And finally – new income streams.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Retail Focus

MAY 25, 2022

Nicky Lovell, Head of Outlets and Retail Business Development at Global Mutual comments: “Retailers are increasingly moulding portfolios to enhance overall brand visibility and grow customer engagement; outlet settings are an important part of that strategy and offer improved lease flexibility with rental commitment that is aligned to sales success.

Outdoor 182

Outdoor Customer Engagement Space Engagement 182

Inside Retail

JUNE 30, 2021

The retail industry in Malaysia has struggled during Covid, but shopping centre Pavilion in Kuala Lumpur has continued to find a way to reach consumers. It’s encouraging to observe similar trends in countries like China, where trends such as “revenge shopping” are aiding the country’s speedy economic recovery.

Department Stores 246

Department Stores Shopping Layout Outdoor 246

Retail Focus

NOVEMBER 8, 2023

Beauty and personal care retailer, Pinalli , has digitally improved its customer experience and in-store operations using a solution from Pricer , the world’s most reliable provider of ESLs (Electronic Shelf Labels).

Customer Engagement 173

Customer Engagement Tailored Engagement Location 173

Retail Focus

AUGUST 25, 2024

From personalized shopping experiences to seamless omnichannel services, digital tools are setting new expectations among consumers. Personalised Shopping Experiences One of the most significant impacts of retail digital transformation is the ability for retailers to offer highly personalised shopping experiences.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. Another dimension for shoppers.

Social Media 231

Social Media Fashion Strategy Engagement 231

Creative Displays Now

NOVEMBER 20, 2024

Include Interactive Elements to Build a Connection Interactive elements keep customers engaged with your display and have a ripple effect on brand loyalty. During busy periods, customers might leave other products on your display, making it look unappealing and untidy.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98

Theatro

NOVEMBER 19, 2024

Chris Todd, CEO of Theatro, underscored the current challenges facing the retail industry: “Consumers today expect immediate, personalized interactions and a friction-less in store shopping experience. Balancing these expectations with cost-effective service delivery presents a significant challenge.

Engagement 79

Engagement Flow Customer Engagement Balance 79

Inside Retail

JUNE 3, 2021

Combine this with a customer base whose expectations of what makes a great experience have continued to rise, and in some cases are heightened through periods of lockdown, and you have a sense of the challenge facing the retail sector. You can automate this process using smart, real-time messaging, and location technology.

Location 147

Location Customer Engagement Advertising Shopping 147

Inside Retail

MAY 19, 2023

Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The 4,500 square foot space is the company’s first bricks-and-mortar location on the West Coast. He puts this down to returns and costly distribution costs.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retail Focus

JULY 3, 2024

Luxury brands might strategically select unconventional locations for their pop-up stores or engage in collaborations with artists, designers, or other brands to generate buzz and attract diverse customer segments. This blend of physical and digital experiences helps to create a memorable and engaging retail environment.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. Furthermore, the company can then reward loyal customers with, for example, a voucher for the concession stand.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. From the clothing to the drinks to the food, everything at the temporary retail location will be inspired by the designer’s mantra of “classic with a twist”.

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

JANUARY 8, 2024

From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. Pop-up shops today are on steroids, and they are everywhere. The use of temporary retail spaces is certainly not a new concept, it has been around for centuries.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

JUNE 14, 2022

Retailers know they need to use technology to enable consumers to shop wherever and whenever they want. Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. It’s no secret that consumers prefer fast delivery. Your carrier represents your brand.

Strategy 130

Strategy Social Media Management Consumer 130

Inside Retail

DECEMBER 7, 2021

Shopping, of all things, is a forum for enabling people to rub shoulders and now is a once-in-a-generation opportunity for retailers and shopping-centre operators to benefit from the potentially resurgent demand by creating positive experiences. The shopping centres in Bangkok were a huge disappointment. Snap out of it.

Shopping 130

Shopping Circulation Customer Engagement Management 130

Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores.

Consumer 130

Consumer Fashion Shopping Customer Engagement 130

Inside Retail

FEBRUARY 16, 2022

To achieve this, it has developed an advanced personalisation engine that provides customised recommendations each time a customer shops. The result is a personal wine store, which reduces the brand’s 10,000 products down to a targeted selection based on customers’ behaviours, preferences, and previous interactions.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Creative Displays Now

OCTOBER 31, 2024

Well-designed retail displays can showcase products effectively and enhance the shopping experience for customers. Visual merchandising presents products in a way that attracts customers, enhances their shopping experience and ultimately drives sales. Consumers buy with their eyes first, then their hands.

Display 52

Display Visual Merchandising Color Focal Point 52

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

Consumer 147

Consumer Engagement Shopping Pattern 147

Retail Focus

MAY 30, 2023

It places emphasis on integrating the retail environment with the local community and building strong relationships between the retailer and customers. Community retailing aims to create a sense of belonging in the retail space by fostering customer engagement, retention and a supportive local economy.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

Inside Retail

SEPTEMBER 16, 2021

“Having an NDC is incredibly important to ensure we can accommodate the growth of online, providing the service levels our customers expect from Myer whether they shop online or in-store,” he said. CBD locations were particularly hard hit, with comparable store sales down 22.3 CBD stores take a hit. per cent year on year.

Planning 130

Planning Department Stores Customer Engagement Location 130