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Space NK has revealed a newly expanded store, which is the largest in the company’s portfolio, and four times the size of its original location at Westfield London in White City. A makeup play table offers customers the opportunity to comfortably discover and test products.
Located on a site that has remained unused for over 20 years, the operator has a historic opportunity to deliver a highly anticipated project. Located 15 minutes from Riyadh, this 14-square-kilometre urban project draws inspiration from the birthplace of the Kingdom and its historical heritage as a UNESCO World Heritage site.
Heubel, in discussion with Inside Retail managing editor Heather McIlvaine, highlighted the US and global retailers at the forefront of the industry who are introducing cutting edge innovations, and are shaping the way that consumers shop and spend. You can watch the Masterclass sponsored by Adobe here.
As the widespread, algorithmic-homogeneity becomes more pervasive – we also believe experiential retail will undergo a major reimagining, refocusing on design differentiation, visual artistry and amplifying the emotion of shopping. Finally, video content will dominate product detail pages, becoming essential for driving purchases.
Customer experience enhancements: start small, think big Use holiday insights to personalise CX The data gathered during the holiday season offers invaluable insights into customer behaviour and preferences. Targeted campaigns: segment customers into groups (e.g.,
Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?
Inside Retail: What criteria did you use to select the locations for these new flagship stores? Keith Wong: All our Charles & Keith flagships are situated in key shopping destinations with a brand-aligned image and an elevated positioning. We’ve also just launched a capsule with BLVCK Paris on October 1.
Understanding the Seamless Retail Customer Experience A seamless retail customer experience ensures that every interaction between a customer and a brand feels consistent, intuitive, and valuable. For example: A customer who recently browsed sneakers on your website might receive an email showcasing trending sneaker styles.
To enhance customerengagement, Oh!some The company also integrates customer purchasing data to refine its product selection and service offerings. For these reasons, we decided to use these two cities as pilot locations for the Malaysian market, the person said. The post Oh!some
Brands must also maintain consistent messaging, aesthetics, and tone wherever customersengage, from website design to in-store signage. Customers increasingly expect to return items purchased online to any physical location, or vice versa, without hassle.
Retailers are responding by investing in “hyper-personalisation”, using generative AI to develop campaigns and shopping suggestions in real time. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.
Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customerengagement priority. Retailers can leverage AI to fine-tune the return window based on a retailer’s specific customer base and product mix, aligning customer preferences with cost-control objectives.
Sudden but not surprising The move comes four years after the company closed its physical stores in other markets around the world and turned its New York City, London, Sydney and Redmond locations into experience centres, as part of its strategic change in retail operations.
Online and in-person selling quickly became complementary strategies and soon that model gave way to omnichannel retailing – delivering a seamless customer experience across all platforms including physical space, e-commerce, mobile applications, and social media. Today, 73 per cent of shoppers say they shop across multiple platforms.
Retailers are responding by investing in “hyper-personalisation”, using generative AI to develop campaigns and shopping suggestions in real time. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.
In a supermarket in southern China, live fish swim around in a glass tank bearing a QR code for customers to scan for information about where the fish is from and details of provenance and sustainability in its farming or capture. Spurrell and Xu spoke about the evolution of grocery shopping behaviour in China.
Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store. Part of this expansion strategy is to give LSKD customers the ability to shop directly with the brand.
Customer segmentation One of the most powerful insights from holiday data lies in understanding who your customers are. Segmentation allows you to group customers based on shared characteristics or behaviours, such as demographics, purchase history, or geographic location.
This scarcity creates a sense of urgency and exclusivity, driving customerengagement and brand loyalty. Consistency in storytelling helps maintain the brand’s identity across different luxury pop-up locations. Chanel: Chanel has used pop-up shops to bring its one-of-a-kind brand story to life.
They may not realise that what might work in a large store is not necessarily what is needed in a small store or the varying requirements across stores in different location types.”. But it can get really complicated when you’re talking about hundreds of shops and tens or hundreds of categories, and thousands of products.
Customers can test and try all sporting category equipment, footwear, and apparel from top brands such as Adidas, Kettler, Hoka, and Puma. At the heart of the store concept is a new ‘hub’ where customersengage with SPORT 2000’s team of experts for a conversation starter, sharing stories, and picking up the best advice.
Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.
Despite the explosion of online shopping and the ability to derive data from multiple sources and touchpoints, including e-commerce, POS and reward schemes, businesses must achieve an advanced level of data maturity before they can begin to convert their data into valuable insights. And finally – new income streams.
Nicky Lovell, Head of Outlets and Retail Business Development at Global Mutual comments: “Retailers are increasingly moulding portfolios to enhance overall brand visibility and grow customerengagement; outlet settings are an important part of that strategy and offer improved lease flexibility with rental commitment that is aligned to sales success.
The retail industry in Malaysia has struggled during Covid, but shopping centre Pavilion in Kuala Lumpur has continued to find a way to reach consumers. It’s encouraging to observe similar trends in countries like China, where trends such as “revenge shopping” are aiding the country’s speedy economic recovery.
Beauty and personal care retailer, Pinalli , has digitally improved its customer experience and in-store operations using a solution from Pricer , the world’s most reliable provider of ESLs (Electronic Shelf Labels).
From personalized shopping experiences to seamless omnichannel services, digital tools are setting new expectations among consumers. Personalised Shopping Experiences One of the most significant impacts of retail digital transformation is the ability for retailers to offer highly personalised shopping experiences.
Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customerengagement and social amplification in order to maintain relevance in this brave new world. Another dimension for shoppers.
Include Interactive Elements to Build a Connection Interactive elements keep customersengaged with your display and have a ripple effect on brand loyalty. During busy periods, customers might leave other products on your display, making it look unappealing and untidy.
Chris Todd, CEO of Theatro, underscored the current challenges facing the retail industry: “Consumers today expect immediate, personalized interactions and a friction-less in store shopping experience. Balancing these expectations with cost-effective service delivery presents a significant challenge.
Combine this with a customer base whose expectations of what makes a great experience have continued to rise, and in some cases are heightened through periods of lockdown, and you have a sense of the challenge facing the retail sector. You can automate this process using smart, real-time messaging, and location technology.
Wilson Sporting Goods Co recently unveiled its first retail store in California, located within the well-known Third Street Promenade shopping district in Santa Monica. The 4,500 square foot space is the company’s first bricks-and-mortar location on the West Coast. He puts this down to returns and costly distribution costs.
Luxury brands might strategically select unconventional locations for their pop-up stores or engage in collaborations with artists, designers, or other brands to generate buzz and attract diverse customer segments. This blend of physical and digital experiences helps to create a memorable and engaging retail environment.
However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. Furthermore, the company can then reward loyal customers with, for example, a voucher for the concession stand.
One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. From the clothing to the drinks to the food, everything at the temporary retail location will be inspired by the designer’s mantra of “classic with a twist”.
From Shein to Chanel, Skims to Supreme, more and more retailers seem to be investing in temporary brick-and-mortar locations, more commonly known as pop-up shops. Pop-up shops today are on steroids, and they are everywhere. The use of temporary retail spaces is certainly not a new concept, it has been around for centuries.
Retailers know they need to use technology to enable consumers to shop wherever and whenever they want. Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. It’s no secret that consumers prefer fast delivery. Your carrier represents your brand.
Shopping, of all things, is a forum for enabling people to rub shoulders and now is a once-in-a-generation opportunity for retailers and shopping-centre operators to benefit from the potentially resurgent demand by creating positive experiences. The shopping centres in Bangkok were a huge disappointment. Snap out of it.
Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores.
To achieve this, it has developed an advanced personalisation engine that provides customised recommendations each time a customershops. The result is a personal wine store, which reduces the brand’s 10,000 products down to a targeted selection based on customers’ behaviours, preferences, and previous interactions.
Well-designed retail displays can showcase products effectively and enhance the shopping experience for customers. Visual merchandising presents products in a way that attracts customers, enhances their shopping experience and ultimately drives sales. Consumers buy with their eyes first, then their hands.
This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.
It places emphasis on integrating the retail environment with the local community and building strong relationships between the retailer and customers. Community retailing aims to create a sense of belonging in the retail space by fostering customerengagement, retention and a supportive local economy.
“Having an NDC is incredibly important to ensure we can accommodate the growth of online, providing the service levels our customers expect from Myer whether they shop online or in-store,” he said. CBD locations were particularly hard hit, with comparable store sales down 22.3 CBD stores take a hit. per cent year on year.
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