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Retail Trends in Vaping: What’s Driving Sales for Vape Juice Brands

Retail Focus

From classic tobacco to exotic fruit blends and dessert-inspired options, variety keeps customers engaged and curious. In regions like the e liquids UK market, offering unique and high-quality flavours is critical to maintaining customer loyalty and attracting new users.

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Oh!some sets sights on new markets, reaching 100 stores this year

Inside Retail

To enhance customer engagement, Oh!some The company also integrates customer purchasing data to refine its product selection and service offerings. Efforts include obtaining halal certifications for select products and tailoring beauty product lines to regional consumer preferences.

Marketing 130
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The Importance of Omnichannel Customer Service in Modern Retail

Retail Focus

Consolidating loyalty data also grants a deeper insight into customer behaviour, enabling targeted promotions and tailored product suggestions. Brands must also maintain consistent messaging, aesthetics, and tone wherever customers engage, from website design to in-store signage.

Promotion 147
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Navigating the fine line between AI, personalisation and engagement

Inside Retail

A tailored experience fosters a sense of being valued and understood, that a company knows the consumer and understands their needs. This creates stronger emotional connections with a brand and makes customers more likely to return. Personalisation also drives loyalty.

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How digital signage and kiosks can help stores match the online experience

Inside Retail

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

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Robots in retail: Balancing automation with the human touch

Inside Retail

A customer seeking inspiration or education on a product may feel frustrated when greeted by a robot instead of a knowledgeable human. Robots are great for routine, repetitive tasks, but they should not be used as substitutes for meaningful human engagement.

Balance 130
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The Role of Email Marketing in Creating a Seamless Retail Customer Experience

Retail Focus

For example: A customer who recently browsed sneakers on your website might receive an email showcasing trending sneaker styles. Enhanced Customer Engagement Engaging emails that provide value, such as exclusive offers, product recommendations, or helpful tips, encourage customers to interact with your brand regularly.

Marketing 130