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How digital signage and kiosks can help stores match the online experience

Inside Retail

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

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How Malaysian department store Pavilion is connecting with customers

Inside Retail

The retail industry in Malaysia has struggled during Covid, but shopping centre Pavilion in Kuala Lumpur has continued to find a way to reach consumers. It’s encouraging to observe similar trends in countries like China, where trends such as “revenge shopping” are aiding the country’s speedy economic recovery.

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Tips to avoid sensory overload at Christmas

Inside Retail

By design, Christmas is an explosion of sensory stimuli designed to fire all at once: colour, sparkle, lights, crowds, queues, music, extended product lines, changes to store layouts and pricing. Many neurodivergent customers will have researched the exits and entry points in advance, as well as where the registers are positioned.

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Hyperphysical Luxury Retail Stores: Bridging the Gap Between the Physical and Digital Worlds

Retail Focus

Hyperphysical experiences benefit retailers, particularly in appealing to the Gen Z audience, who seek more than just a transactional shopping process. The Hyperphysical Retail Revolution Hyperphysical retail is an innovative concept, heralding a new era in the world of luxury shopping. Hyperphysicality is not a temporary trend.

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Why slowing down in stores can drive big sales: The science behind dwell time

Inside Retail

That’s the time it takes to realise you’ve walked into a chain you swore you’d never shop at again. A 2014 study by Patrick Bohl on airport shopping behaviour revealed a striking pattern: Longer dwell time in duty-free shopping zones directly increased spending. Add a coffee shop and they might even bring a friend.

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Crafting luxury brand narratives through popup stores

Retail Focus

The store layout should also facilitate storytelling and create an atmosphere that resonates with your target audience. Creating interactive experiences: Engaging customers through interactive experiences that allow them to connect emotionally with the brand is essential.

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Digital transformation: the evolving role of artificial intelligence in retail

Retail Focus

While artificial intelligence, or AI if you prefer, is not an entirely new concept to retailers, the way it is being used and rolled out in shops and stores, as well as online, is changing at a rapid pace. Glancing ahead to the future, Cherri believes AI will fundamentally reshape the retail landscape.