Remove Customer Engagement Remove Layout Remove Pattern
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How conversational commerce is redefining the way customers interact with brands

Inside Retail

By analysing customer behaviour, generative AI can also speed up insights into foot traffic patterns, allowing retailers to optimise store layouts and product placements, ultimately improving the flow and convenience of in-store shopping. Conversational commerce is also redefining how customers interact with brands.

Flow 130
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Why slowing down in stores can drive big sales: The science behind dwell time

Inside Retail

A 2014 study by Patrick Bohl on airport shopping behaviour revealed a striking pattern: Longer dwell time in duty-free shopping zones directly increased spending. It’s all about keeping people engaged long enough to cross the line from ‘just looking’ to ‘I’ll take two.’ New data on the spending-dwell relationship It gets better.

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Digital transformation: the evolving role of artificial intelligence in retail

Retail Focus

By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.” Beyond simply recommending products, AI algorithms will analyse purchasing patterns and preferences to create hyper-personalised checkout experiences.

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Retail’s tech revolution sets laser-like focus on the consumer

Inside Retail

As we edge closer to 2024, this phygital wave is being propelled by a raft of emerging technologies that promise to redefine the contours of retail operations, marketing strategies and customer engagement paradigms. Moreover, this technology extends its utility beyond mere product recommendations.

Consumer 147
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Harnessing Sustainable Luxury Pop-Up Stores

Retail Focus

Furthermore, luxury brands have the potential to educate and engage their customers on sustainability. They can leverage their platforms to advocate for environmental responsibility, fostering a shift in consumer attitudes towards more sustainable consumption patterns.

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How Retail Design Insights Will Inspire Workplace Design

All Work

Together these cards form a framework of people’s lives on one side, and a DNA-like pattern on the other (image: Work Design Magazine). How a retailer greets a customer influences them on an emotional level – how they ‘feel’ when they visit the space. First Impressions. A digital presence enables convenience. Mapping The Experience.

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Visual Merchandising With Display Cases

Jahabow

By placing frequently purchased items together closely, retailers can encourage customers to make additional purchases, maximizing their shopping experience. Store Design and Display Case Placement Strategic placement of display cases is essential in optimizing store layout and customer engagement.