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Regardless of the price or value of the jewelry being sold, it would be a disservice to simply place it in a display case and cross your fingers that it will sell. Many times customers will enter a store without even knowing what they want, and merchandising displays will work to help them make up their minds. Keep It Proportional.
Soft, diffused lighting can make jewelry sparkle, while warm tones can highlight the richness of leather goods. Engaging the Senses Luxury retail thrives on multi-sensory experiences , and display case design contributes significantly. Beyond the visual, a display’s tactile and auditory elements can enhance customerengagement.
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