Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. They were able to link customer IDs and preference data like hobbies, tastes, and purchase intentions, to make the in-store shopping experience more customised.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

JULY 8, 2024

“Authorised retail stores remain relevant in China due to their ability to assure product authenticity, provide immersive shopping experiences, and support omnichannel strategies,” said Gollipalli. They foster consumer trust, enable personalised customer engagement, and integrate advanced technologies like AI and AR.”

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Inside Retail

JUNE 5, 2022

Customers are now just treating them with a healthy dose of scepticism. At the same time, they’re also far less tolerant of sub-standard shopping experiences, both online and in-store. Consumers want messages that recognise their shopping history. Key ways to thrive in a zero-party world. About Cheetah Digital.

Engagement 242

Engagement Consumer Customer Engagement Strategy 242

Inside Retail

FEBRUARY 20, 2024

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. AI algorithms can analyse vast amounts of customer data to understand preferences, predict behaviour, and offer personalised product recommendations.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

DECEMBER 17, 2024

Previously, the focus has been on using customer demographics and historic purchasing data to tailor the shopping experience, with real-time recommendation engines creating highly curated product promotions. Retailers wont simply be guessing based on customer data. Another example is online grocery shopping.

Tailored 130

Tailored Curate Shopping Engagement 130

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. Rokt’s exclusive marketplace with premium e-commerce partners provided the ideal growth solution for Ezibuy.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

OCTOBER 27, 2024

Here’s how you can leverage data, ethically collect customer information, and prepare for a data-driven sales season to maximise the potential of these events. Ethically collecting data during sales events Responsible data collection is essential for building customer trust.

Engagement 130

Engagement Strategy Customer Engagement Promotion 130

Inside Retail

JULY 27, 2021

By developing decisions based on sound, sustainable analytics-based information, multinational retail consultancy Scalene Group is positively impacting product ranging, category space allocation, store network development and even promotional pricing for retailers spanning three continents.

Management 234

Management Tailored Space Location 234

Inside Retail

MAY 16, 2021

Accelerated by technology, the advancement of online shopping and Covid-19, now more than ever, retailers are challenged to find new ways to remain relevant, be competitive and drive market share. How do retailers provide online shopping experiences that are as trusted and tangible as a real-world experience? Trust literacy.

Customer Engagement 147

Customer Engagement Strategy Shopping Engagement 147

Inside Retail

JANUARY 24, 2022

However, the past few years have also exposed what online shopping just cannot replicate – human interaction, experiential shopping and social connection. . “We Here are some of the ways that businesses have reconsidered safe and convenient ways for customers to shop and pay in person. We are all inherently social beings.

Engagement 162

Engagement Customer Engagement Sporting Goods Shopping 162

Retail Focus

JUNE 16, 2023

Interactive digital displays, touchscreen interfaces, or QR codes can also offer additional information or exclusive content. This scarcity creates a sense of urgency and exclusivity, driving customer engagement and brand loyalty. This information helps understand the target audience better and refines your brand narrative.

Social Media 264

Social Media Artistic Fashion Engagement 264

Retail Focus

JANUARY 10, 2022

Despite the explosion of online shopping and the ability to derive data from multiple sources and touchpoints, including e-commerce, POS and reward schemes, businesses must achieve an advanced level of data maturity before they can begin to convert their data into valuable insights. And finally – new income streams.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Inside Retail

SEPTEMBER 5, 2022

Retailers and brand owners both need to showcase their products in the best possible light for an optimum shopping experience – and also to stand out in a highly competitive and overcrowded online marketplace. They want to see products clearly and also view the product information to relate it to their individual needs and circumstances. .

Customer Engagement 130

Customer Engagement Light Consumer Concept 130

Inside Retail

FEBRUARY 7, 2024

A recent global study conducted by the IBM Institute for Business Value sheds light on the escalating discontent among consumers with traditional shopping experiences, both in-store and online. The study reveals a significant appetite among consumers for AI-driven enhancements to their shopping journey.

Focal Point 130

Focal Point Shopping Consumer Engagement 130

Inside Retail

JUNE 5, 2023

The impact of inflation and the rising cost of living has radically changed the way Australians are shopping, and is creating a turbulent outlook for retailers as shoppers tighten their purse strings. Despite the push toward online retail during the pandemic, most commerce is still done in person at brick-and-mortar stores.

Social Media 130

Social Media Shopping Form Promotion 130

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For example, Ticketek, a Braze client, wanted to be able to amplify the entire customer experience through its mobile application.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Retail Focus

SEPTEMBER 17, 2024

Here are the key ways an eCommerce SEO agency can strengthen your customer retention strategy: 1. Enhancing Website User Experience (UX) One of the most effective ways to keep customers coming back is by providing a seamless and enjoyable online shopping experience. One of these strategies is SEO-driven loyalty programs.

Customer Retention 130

Customer Retention Tailored Strategy Customer Engagement 130

Inside Retail

JUNE 3, 2021

Combine this with a customer base whose expectations of what makes a great experience have continued to rise, and in some cases are heightened through periods of lockdown, and you have a sense of the challenge facing the retail sector. For more information visit Localz. Click and Collect no longer nice to have.

Location 147

Location Customer Engagement Advertising Shopping 147

Inside Retail

JULY 12, 2023

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Amazon has been at the forefront of personalised shopping experiences.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

SEPTEMBER 13, 2021

The retail sector has undergone an upheaval during the pandemic, with a dramatic shift in shopping behaviours online and in-store. According to the CommBank Consumer Insights Report May 2021, the experiences during the pandemic last year greatly impacted how consumers think, act and shop. The holistic shift to digital.

Consumer 130

Consumer Engagement Customer Engagement Shopping 130

Inside Retail

MAY 21, 2024

In 2014, a decade after the brand was founded, the first Viktoria & Woods boutique was opened as a pop-up on Melbourne’s sought-after High Street shopping strip in Armadale. At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We Our technology ecosystem is ever-changing.

Boutique 263

Boutique Fashion Expansion Department Stores 263

Inside Retail

FEBRUARY 21, 2024

Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Technology’s growing role in engagement Technology is key to driving that engagement.

Engagement 130

Engagement Layout Shopping Perspective 130

Retail Focus

JANUARY 2, 2025

As the widespread, algorithmic-homogeneity becomes more pervasive – we also believe experiential retail will undergo a major reimagining, refocusing on design differentiation, visual artistry and amplifying the emotion of shopping.

Balance 147

Balance Consumer Engagement Marketing 147

Inside Retail

DECEMBER 7, 2021

Shopping, of all things, is a forum for enabling people to rub shoulders and now is a once-in-a-generation opportunity for retailers and shopping-centre operators to benefit from the potentially resurgent demand by creating positive experiences. The word ‘experiential’, after all, is one of the top buzzwords in the retail industry.

Shopping 130

Shopping Circulation Customer Engagement Management 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. As more customers added these items to their shopping carts, their prices dropped daily.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

DECEMBER 7, 2023

Generative AI art: Luxury brands are using generative AI to create NFT [non-fungible tokens] art pieces and improve customer engagement opportunities. Customer service: AI-powered chatbots and virtual assistants are enabling many luxury brands to offer customer support, answer questions and handle purchase inquiries.

Art 130

Art Customer Engagement Marketing Shopping 130

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

DECEMBER 5, 2022

Other forms of neurological conditions may also affect a customer’s cognitive processing, such as acquired brain injuries and age-related conditions such as dementia. Customer insights. These spaces allow the customers to bring themselves down from a heightened state away from the noise and business of the shopping area.

Layout 130

Layout Gifts Shopping Light 130

Retail Focus

SEPTEMBER 5, 2024

While artificial intelligence, or AI if you prefer, is not an entirely new concept to retailers, the way it is being used and rolled out in shops and stores, as well as online, is changing at a rapid pace. Glancing ahead to the future, Cherri believes AI will fundamentally reshape the retail landscape.

Management 162

Management Social Media Shopping Concept 162

RetailMinded

SEPTEMBER 19, 2022

As the retail industry gears up for the 2022 holiday shopping season and looks ahead to another new year, the Kentucky Retail Federation (KRF) will host its inaugural Retail Recharge Conference presented by Yelp in Lexington on Tuesday, October 25, 2022. . For more information, visit RetailRecharge.com. Lexington, Ky. –

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Inside Retail

MAY 21, 2024

In 2014, a decade after the brand was founded, the first Viktoria & Woods boutique was opened as a pop-up on Melbourne’s sought-after High Street shopping strip in Armadale. At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We Our technology ecosystem is ever-changing.

Boutique 245

Boutique Fashion Expansion Department Stores 245

Inside Retail

JULY 18, 2023

Retailers have always been aware that their success relies on more than the product alone, and the retail store of today is no longer just a destination for in-person shopping. The new role of the physical store blends a dynamic, interactive hub for brand experiences, customer engagement, and product discovery.

Consumer 130

Consumer Fashion Customer Engagement Shopping 130

Retail Focus

JULY 3, 2024

Additionally, Virtual Reality (VR) and Augmented Reality (AR) extend beyond pop-up stores to offer virtual showrooms and online try-on experiences, effectively bridging the gap between physical and digital shopping. This blend of physical and digital experiences helps to create a memorable and engaging retail environment.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

FEBRUARY 16, 2022

To achieve this, it has developed an advanced personalisation engine that provides customised recommendations each time a customer shops. The result is a personal wine store, which reduces the brand’s 10,000 products down to a targeted selection based on customers’ behaviours, preferences, and previous interactions.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Retail Focus

DECEMBER 12, 2024

Despite the many challenges facing the retail sector, these three days of networking and information exchange demonstrated that the sector’s fundamentals remain strong and its determination unwavering. The event brought together 4,400 participants, including 1,800 retail representatives, a 12% increase compared to 2023.

Expansion 264

Expansion Retail Space Space Marketing 264

Inside Retail

SEPTEMBER 21, 2023

It may feel a little early, but as a high-stakes shopping event for Australian retailers, Black Friday Cyber Monday is pivotal to the challenge of effectively connecting with customers. The focus for BFCM has now shifted to delivering a seamless and personalised shopping experience aimed at engaging customers in a meaningful way.

Engagement 130

Engagement Strategy Promotion Customer Engagement 130