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Turning holiday insights into year-round success

Inside Retail

Were there specific price points or bundles that resonated most with customers? Understanding these patterns helps anticipate future demand and plan better for upcoming events like Easter or mid-year sales. Customer segmentation One of the most powerful insights from holiday data lies in understanding who your customers are.

Strategy 241
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Gamification can revolutionise retailers’ loyalty strategies

Inside Retail

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. Create a routine of gamification experiences for your customers.

Strategy 130
Insiders

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How to Use Custom Packaging as a Marketing Tool

CRP

Leverage Data Analytics Start by analyzing customer data, such as purchase history, demographics, and behavioral patterns. Next, use variable printing technology to create personalized messages, images, or offers based on customer profiles or regional preferences. Here’s how you can craft packaging that makes a personal impact.

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Holiday Packaging Trends for 2024

CRP

on holiday gifts and festivity items. Seasonal custom packaging evokes a sense of festivity, makes your products more appealing as gifts, and helps increase sales. But more importantly, it makes the gifts your customers give to their loved ones more thoughtful and unique.

Gifts 52
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Influencer-Inspired Packaging Trends 2023

CRP

The subscription-based jewelry brand Rocksbox uses a beautiful two-piece rigid box with pops of color, bold patterns and metallic hot stamps that bring it to life. With the intention of feeling like a gift to oneself, customers truly feel the promise of quality, care, and attention to detail from the moment they open their package.

Gifts 52
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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

Emerging Trends and Shifts in Consumer Expectations The retail industry is constantly evolving, and customers’ expectations are changing right along with it. To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

RetailMinded

Emerging Trends and Shifts in Consumer Expectations The retail industry is constantly evolving, and customers’ expectations are changing right along with it. To effectively captivate customers, businesses should consider integrating interactive features into their stores, such as virtual or augmented reality displays.