Customer Engagement Flow Tailored 
Retail Focus
FEBRUARY 7, 2024
In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. These tools are indispensable for implementing marketing automation, delivering tailored communication, and making data-informed decisions to enhance your campaign’s return on investment (ROI).
Inside Retail
JANUARY 22, 2025
This isnt about completely overhauling the shopping experience, it’s about injecting AI “in-the-flow” to optimise and streamline it. This mission-driven approach reduces friction, allows for better product discovery, and ultimately improves customer satisfaction.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Inside Retail
NOVEMBER 12, 2024
Geopolitical tensions, global trade challenges and increasingly frequent natural disasters are all affecting the manufacture and flow of goods, from securing raw materials to delivering finished products. Supply chains are becoming more complex and unpredictable than ever. This affects costs as well as product availability.
Inside Retail
FEBRUARY 16, 2022
Today, customers expect highly tailored and targeted interactions when they engage with a brand. What is critical and differentiating is that personalisation extends beyond traditional marketing communication and flows right through to service delivery, merchandising, offer creation, and bundling of services.
Inside Retail
NOVEMBER 7, 2023
Similarly, retailers can encourage customers to give them permission to send SMS texts offering exclusive deals – by using the BFCM season to offer a level of exclusivity and special privileges if they register. Flows guide deal-driven leads through the marketing funnel and will delight loyal customers with relevant content.
Inside Retail
DECEMBER 17, 2023
With connectivity across the entire marketing, sales and fulfilment journey, it can collate, curate and analyse all the data empowering a business to better understand its customers – right down to their individual journeys of engagement – and then customise and personalise communications, feeding into email and SMS flows.
CRP
NOVEMBER 25, 2024
Customize for Different Demographics Different ages, genders, or lifestyle segments have distinct wants and desires. Tailoring your packaging to specific groups makes your customers feel valued and understood. This taps into the psychology of reciprocity, makes customers feel valued, and encourages repeat purchases.
Expert insights. Personalized for you.
130 
Let's personalize your content