Remove Customer Engagement Remove Flow Remove Social Media
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Five retail leaders discuss how to deliver value in a spending slump

Inside Retail

We talked with leading retail experts from Adore Beauty, T2, Coco Republic, Jeanswest, and 2XU about customer loyalty, seamless commerce and customer engagement when the headwinds abound. Instead, it starts with empowering the team and understanding how roles need to shift to support, and get more personal with, the customer.

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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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Retail Minded Works With The KENTUCKY RETAIL FEDERATION On Their INAUGURAL RETAIL RECHARGE CONFERENCE

RetailMinded

Steph Bechard, Retail Social Media Strategist, Crystal Media. Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales. Yelp 101: Best Practices to Boost Your Profile Page, Manage Customer Reviews, Combat Negative Reviews & More.

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ICYMI: Here are five strategies to leverage marketable moments in 2024

Inside Retail

Of course, your first priority should be to target customers who bought items at the same time last year. 4 Leverage user-generated content Savvy brands encourage customers to leave product reviews and ratings on their websites. These emails can be personalised and timely, increasing conversion rates.

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How to Use Custom Packaging as a Marketing Tool

CRP

Encourage Social Sharing Stunning designs or branded hashtags motivate customers to share their unboxing experience on social media platforms. Use Packaging for Promotion Packaging can extend your marketing reach beyond the initial sale and turn it into a platform for ongoing engagement.

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Tech Tools: Embracing Digital Solutions for Retail Success

Retailing Insight

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Even if you’re a brick-and-mortar store, having an online presence is crucial these days – many customers check you out online before they venture into your store.

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Retail Trends to Watch Out For

Creative Displays Now

Rather than being used to like posts and share articles, social media has recently become a space for what’s known as social commerce. With the launch of native shopping on Facebook, Instagram and TikTok, the use of social media is gradually morphing from just networking to direct buying and selling.