Inside Retail

JANUARY 16, 2024

This time, we have selected five great opportunities during the first half of the year with insider tips on how brands can build communications and promotions around them to enhance customer engagement and drive conversions. Consumers are in the mood for a tease.

Marketing 130

Marketing Promotion Engagement Flow 130

Creative Displays Now

OCTOBER 31, 2024

Sequential flow: This type of product display guides customers through different aspects of the story — like raw ingredients at one end transitioning to finished dishes at the other end. Consumers like to see something new and creative every time they go to their favorite stores, as it means new stock or exciting promotions are in.

Display 52

Display Visual Merchandising Color Focal Point 52

Inside Retail

OCTOBER 7, 2024

The Australian-owned business has spent more than a decade refining and perfecting its enterprise-level digital marketing platform, Distributed Customer Engagement. Users can measure the impact of marketing activities on sales, knowing exactly which promotions perform best and what the most profitable customer segments are.

Marketing 130

Marketing Management Flow Customer Engagement 130

CRP

NOVEMBER 25, 2024

For example, reusable totes or decorative boxes can give customers utility while keeping your brand top-of-mind. This interaction can spark excitement, promote social sharing, and be used as a tool for organic growth. This keeps customers engaged, and drives repeat purchases even after they’ve received the product.

Marketing 52

Marketing Color Tailored Texture 52

Compliantia

MARCH 31, 2023

A merchandising plan is a detailed strategy or blueprint that outlines how you should select, manage, price, present, and promote the products at your store to elevate the customer experience, create the maximum ROI, boost your brand value, and optimize inventory levels. What is a merchandising plan and why should retailers care?

Merchandising 97

Merchandising Planning Visual Merchandising Display 97

Retail Bound

MARCH 21, 2024

Source: Chron – The Advantages & Disadvantages of Offering Credit Improving Cash Flow Management – While extending credit carries inherent risks, it also allows wholesalers to manage cash flow more effectively. This not only improves cash flow but also strengthens customer relationships.

Expansion 52

Expansion Flow Customer Retention Strategy 52

Jahabow

JULY 14, 2023

Display cases also are a subconscious way to direct traffic flow throughout the store. By placing frequently purchased items together closely, retailers can encourage customers to make additional purchases, maximizing their shopping experience. Let’s explore how we can incorporate display cases into visual merchandising.

Visual Merchandising 52

Visual Merchandising Merchandising Display Flow 52

RetailMinded

MARCH 30, 2023

Top converting organizations spend 5% of their budgets on CRO; this shows that CRO has become an essential part of promotional strategies. It helps increase customer engagement by giving consumers a better chance to purchase. Include Social Proof In Your Checkout Flow Social proof is a vital part of the checkout process.

Flow 52

Flow Strategy Consumer Promotion 52

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Collecting customer feedback and reviews are easy on social media, or you can take it up a notch with apps that can be added to your website that promote customer reviews.

Social Media 52

Social Media Management Customer Engagement Engagement 52

Inside Retail

FEBRUARY 9, 2022

Making space for autonomous flow of colleagues servicing the front- and back-stage CX is incredibly important. Data can play a critical role in supporting staff and empowering employees to anticipate unpredictable customer needs.

Engagement 130

Engagement Beauty and Health Social Media Flow 130