Inside Retail

JULY 23, 2024

Panellists discussed digital innovations ranging from leveraging new technologies and tailoring digital marketing solutions to optimising supply chains. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

Social Media 246

Social Media Tailored Engagement Consumer 246

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. It then suggests outfits and clothing pieces tailored to each individual’s taste.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Retail Focus

SEPTEMBER 17, 2024

Factors like fast page load times, mobile responsiveness, and easy navigation are essential, and an eCommerce SEO agency ensures these elements are well-optimized to keep your customers engaged. Targeting the Right Audience with Tailored Content Content plays a huge role in customer retention.

Customer Retention 130

Customer Retention Tailored Strategy Customer Engagement 130

Inside Retail

FEBRUARY 8, 2023

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

Engagement 233

Engagement Display Customer Engagement Tailored 233

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers? Personalisation is a key to engagement.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Retail Focus

AUGUST 25, 2024

This approach harnesses data to craft personalized marketing, product recommendations tailored to individual preferences, and shopping experiences uniquely designed for each consumer. Thus, this class of personalization improves customer engagement and boosts the probability of repeat purchases, thereby strengthening brand loyalty.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs. “We

Strategy 130

Strategy Customer Engagement Engagement Management 130

Retail Focus

NOVEMBER 21, 2024

From classic tobacco to exotic fruit blends and dessert-inspired options, variety keeps customers engaged and curious. In regions like the e liquids UK market, offering unique and high-quality flavours is critical to maintaining customer loyalty and attracting new users.

Target Market 130

Target Market Customer Engagement Tailored Marketing 130

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Retail Focus

JANUARY 20, 2023

Covering 2,500 square feet of trading space, the new store will serve as a beauty shopping destination, tailored to customers’ needs and staffed by a team of Space NK experts. “We Additionally, it features theater spaces for customer engagement. We are delighted to open our biggest store yet at Westfield London.

Location 290

Location Space Beauty and Health Curate 290

Inside Retail

JULY 8, 2024

Strategic shift and market dynamics “The company may now focus on prioritising selling enterprise software, cloud services, and solutions directly to business customers, seeing more opportunity in this segment,” Gollipalli said. Microsoft’s presence in China represents a mere 1.5

Consumer Electronics 264

Consumer Electronics Strategy Management Consumer 264

Inside Retail

FEBRUARY 16, 2022

Today, customers expect highly tailored and targeted interactions when they engage with a brand. To deliver valuable and highly personalised customer communications and interactions, retailers need to capture all the signals that a customer displays through their engagement with the organisation.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Inside Retail

FEBRUARY 20, 2024

This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer. AI algorithms can analyse vast amounts of customer data to understand preferences, predict behaviour, and offer personalised product recommendations.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

JANUARY 12, 2023

Brand engagement beyond the transaction; FMCG brands should identify what products have higher engagement. This enables tailoring of messaging and content specifically for certain audiences. The platforms are facilitating this by providing more points of engagement and means to sell.

Social Media 264

Social Media Beauty and Health Engagement Shopping 264

Retail Focus

NOVEMBER 8, 2023

With 70 stores located in principle cities across the country, Pinalli’s beauty specialists provide a tailor-made services for customers, across a range of over 40,000 products from the most prestigious beauty brands to the latest independent lables.

Customer Engagement 173

Customer Engagement Tailored Engagement Location 173

Inside Retail

OCTOBER 8, 2024

For those seeking the perfect balance between customer experience (CX) excellence and operational efficiency, Cynergy BPO stands as the ideal partner – connecting businesses with industry-leading business process outsourcing providers in the Philippines.

Tailored 130

Tailored Strategy Reimagine Management 130

Inside Retail

DECEMBER 17, 2023

With connectivity across the entire marketing, sales and fulfilment journey, it can collate, curate and analyse all the data empowering a business to better understand its customers – right down to their individual journeys of engagement – and then customise and personalise communications, feeding into email and SMS flows.

Engagement 130

Engagement Flow Tailored Marketing 130

Inside Retail

APRIL 19, 2024

You need to know their preferences, behaviours, and the platforms they frequent, and tailor your content and engagement strategies accordingly. AC: Implementing the scarcity strategy has been a gamechanger for us, driving massive demand for our products and transforming the dynamics of customer engagement.

Social Media 246

Social Media Strategy Engagement Customer Engagement 246

Retail Focus

NOVEMBER 7, 2023

This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

NOVEMBER 14, 2023

The Terminal “Our ‘click and mortar’ strategy is designed to integrate the convenience of online shopping with the tangibility of a physical store – where products purchased at the store are delivered straight to customers’ homes to ensure a seamless and engaging customer journey,” he told Inside Retail.

Fashion 130

Fashion Tailored Engagement Shopping 130

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. By analysing purchase and return data, retailers can identify items frequently targeted by fraudsters, allowing for more careful screening and tailored return policies to deter fraud.

Other 130

Other Pattern Flow Customer Engagement 130

Inside Retail

JULY 25, 2024

For retailers, omnichannel commerce opens new avenues for sales and customer engagement. By offering online and offline sales channels, retailers open themselves up to more sales opportunities and, with the right tools, can gain a comprehensive view of customer behaviour, preferences, and purchasing patterns.

Harmony 162

Harmony Shopping Pattern Customer Engagement 162

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. High performance teams need to feel motivated, and recognition plays a critical part.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

APRIL 29, 2021

After the success of this campaign, the two companies will continue to work on new methods of collecting consumer data and improving customer engagement using zero-party data. Retailers, we’ve got the best content tailored just for you. Campaign objectives. Vote For Your Favorite Long Sleeve Polo Color. Check it out here.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Retail Focus

APRIL 4, 2024

Upholding their brand’s legacy and exclusivity is necessary while also exploiting the potential of digital technologies to reach, engage, and retain their clientele. Luxury brands prioritise the customer experience in their digital transformation efforts.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

MAY 27, 2021

Many retailers have been forced to find new ways to engage their customers, sustain their businesses and find new opportunities for growth leading to an accelerated shift from physical retail to e-commerce. After implementing this solution, Ezibuy acquired over 40,000 new email subscribers, who had a conversion rate to customer of 19%.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

JULY 12, 2023

A recent study conducted by customer engagement platform Twilio revealed that marketers in the Asia-Pacific (APAC) region are not only embracing this transition but also recognising the vast potential of alternative data sources, particularly zero and first-party data.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

MARCH 3, 2024

Adopting this approach not only reduces environmental impact but also frees up staff time away from processing waste packaging and towards more customer engagement. The integration of these key trends is reshaping the landscape, delivering enhanced customer experiences, and making a positive contribution to the environment.

Gifts 130

Gifts Customer Engagement Tailored Management 130

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Promotion Customer Engagement Tailored 130

Retail Focus

AUGUST 25, 2024

In fact, one of our previous articles covers how retailers can borrow insights from online casinos to keep customers engaged. So, we’ll flip the coin this time and talk about how casinos can better retain their customers by borrowing strategies from the retail world.

Customer Retention 130

Customer Retention Strategy Pattern Customer Engagement 130

Parcel Pending

SEPTEMBER 30, 2021

A successful reward program not only reinforces the purchase decision for an existing customer but can also bring a new customer (or customers) into the fold. Starbucks customers, for example, feel engaged with its annual free birthday drink. When it comes to benefits, customer needs and wants continue to evolve.

Customer Retention 52

Customer Retention Engagement Form Social Media 52

Inside Retail

OCTOBER 7, 2024

The Australian-owned business has spent more than a decade refining and perfecting its enterprise-level digital marketing platform, Distributed Customer Engagement. The platform provides a customised offering tailored to the unique marketing requirements of a franchise operation.

Marketing 130

Marketing Management Flow Customer Engagement 130

Inside Retail

OCTOBER 24, 2023

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My This experience has also sharpened his ability to adapt to diverse markets and tailor strategies to meet the specific needs and preferences of APAC consumers.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

JULY 3, 2024

Furthermore, luxury brands have the potential to educate and engage their customers on sustainability. Luxury brands might strategically select unconventional locations for their pop-up stores or engage in collaborations with artists, designers, or other brands to generate buzz and attract diverse customer segments.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

NOVEMBER 27, 2023

The crux of this phygital evolution lies in its ability to harness data and advanced tech tools to create a retail ecosystem that is intuitive, responsive and engaging. The modern shopper seeks a tailored shopping experience, and generative AI emerges as a powerful tool in the retailer’s arsenal to meet this demand.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

NOVEMBER 7, 2023

The four-day-long omnichannel shopping festival Black Friday Cyber Monday (BFCM) – one of the peak retail trading seasons for Australian retailers – provides a massive opportunity not only to optimise sales but to strategically attract new customers.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

AUGUST 1, 2023

He explained that with the successful deployment of the OneSiam SuperApp digital business, they have set a precedent for data-driven decision-making and operational efficiency across the whole group, while driving higher consumer engagement. We must recognize that the time for digital transformation has already passed.

Engagement 130

Engagement Customer Engagement Tailored Strategy 130