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Mastering customer engagement: The key to retail and e-commerce success

Inside Retail

In today’s hyper-competitive landscape, mastering customer engagement isn’t just an option – it’s essential for survival and growth. That’s a big gap when you consider that ‘ace’ brands enjoy 59 per cent higher engagement and 74 per cent more purchases per user. Collaboration: The fuel for success.

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How GMG plans to win Southeast Asia’s sports retail market

Inside Retail

The country has a well-established retail ecosystem with high-traffic shopping malls, premium retail spaces and a digitally engaged consumer base. “This store offers exclusive digital and online-to-offline (O2O) services, setting a new benchmark for customer engagement,” Baker said.

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Adore Beauty records good growth, plans to launch skincare line

Inside Retail

Higher levels of customer engagement, conversions and user retention followed by the scaling of native iOS and Android apps contributed 5.6 Adore Beauty CEO Tennealle O’Shannessy said the company is executing a strategic plan that will accelerate growth and increase the lifetime value of customers. “We

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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

Within four months, results were clear: customer footfall and conversion rates exceeded expectations, surpassing those of other French stores, excluding Haussmann. This approach, rooted in emotional engagement, proved worthwhile, confirming the importance of designing for positive customer experiences.

Expansion 264
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LSKD appoints first chief retail officer as part of its “audacious” growth plan

Inside Retail

Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store. We aim to ensure our community feels supported and satisfied through the whole process.

Planning 264
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Robots in retail: Balancing automation with the human touch

Inside Retail

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130
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How to nail your BFCM strategy without adding to the noise

Inside Retail

As Aussie shoppers’ expectations grow, your BFCM (Black Friday Cyber Monday) planning needs to start earlier every year. But if you’re in the habit of just doing a big promotion and blasting it at your customers and followers, you’re in for a rude shock this year. Get in front of your customers (or in their pocket).

Strategy 243