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Early, exclusive, engaging: How retailers can leverage their sale season data

Inside Retail

Transparent communication : Include privacy-compliant banners that inform customers of data collection practices, making it easy for them to understand and manage their preferences. Opt-in opportunities : Allow customers to control how they engage with your brand by providing options for SMS, email, or web and app push notifications.

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Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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81% of UK shoppers always open delivery notification emails from retailers, offering increasing customer engagement opportunities

Retail Focus

Retailers and brands who outsource post-purchase updates to third-party fulfillment or courier companies could be missing out on valuable customer engagement opportunities, according to the latest research from Scurri , the next-generation delivery management platform.

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Stand-alone vs embedded CDPs: What’s best for retailers in 2025?

Inside Retail

As more businesses come to grips with the data they are collecting, storing and analysing, the Customer Data Platform Institute has found the way customer data platforms or CDPs are being integrated into broader customer-facing systems is evolving. Smaller retailers may find embedded solutions sufficient for their needs.

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Theatro Launches GENiusAI, Revolutionizing Frontline Productivity and Engagement with Generative AI Assistance

Theatro

By offering real-time assistance and on-demand knowledge, Theatro IQ helps retailers maximize their technology investments and leads to enhanced employee engagement, reduced turnover, and improved customer experiences. Balancing these expectations with cost-effective service delivery presents a significant challenge.

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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

featured speakers such as Beatrice de Quinsonas Drouas, Director of Research at BPCE Solutions Immobilires; Mathieu de Mallman, Global Head of Retail and Healthcare at AXA IM ALTS; Eric Decouvelaere, Head of EMEA Urban Destinations at CBRE Investors Management; and Romain Muller, Head of Investment Management Retail at Union Investment.

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