Inside Retail

NOVEMBER 19, 2024

Add to that research from Hyunwoo Hwangbo on smart store technologies in 2017, which highlights how immersive experiences – like augmented reality fitting rooms and interactive mirrors – boost customer engagement and sales. It’s all about keeping people engaged long enough to cross the line from ‘just looking’ to ‘I’ll take two.’

Engagement 130

Engagement Shopping Display Layout 130

Inside Retail

NOVEMBER 14, 2022

He says it is essential retailers adopt an omnichannel approach, so that online and offline do not compete with each other but work in a hybrid approach complementing each other and driving customer engagement. Personalisation is a key to engagement.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Retail Focus

JANUARY 2, 2025

In bricks and mortar, the key take-outs have seen an increase in retailers delivering visually rich digital content to blur the lines between the experiences customers are getting on a device and replicating on a larger scale at the store.

Balance 162

Balance Consumer Engagement Marketing 162

Inside Retail

MARCH 3, 2025

How has customer behaviour changed? We talked with leading retail experts from Adore Beauty, T2, Coco Republic, Jeanswest, and 2XU about customer loyalty, seamless commerce and customer engagement when the headwinds abound. If (the customer) cant get it from you quickly, they can get it from someone else.

Social Media 130

Social Media Promotion Engagement Consumer 130

Inside Retail

FEBRUARY 3, 2025

To enhance customer engagement, Oh!some The company also integrates customer purchasing data to refine its product selection and service offerings. Efforts include obtaining halal certifications for select products and tailoring beauty product lines to regional consumer preferences.

Marketing 130

Marketing Strategy Expansion Consumer 130

Retail Focus

FEBRUARY 6, 2025

Brands must also maintain consistent messaging, aesthetics, and tone wherever customers engage, from website design to in-store signage. By employing robust security measuresencryption, multi-factor authentication, and real-time threat detectionretailers protect their customers and their bottom line.

Promotion 147

Promotion Harmony Customer Engagement Tailored 147

Inside Retail

APRIL 1, 2025

Artificial intelligence (AI) is ushering in an exciting new era for retail marketing and customer engagement, according to Jake Cohen, VP and head of Shopify at Klaviyo. He cites a brand launching a new product line as an example. Everyone’s talking about AI and what it can do; no one’s seen it work yet.

Marketing 130

Marketing Consumer Customer Engagement Advertising 130

Inside Retail

MAY 3, 2021

With information gleaned from customers at each touchpoint, retailers are able to create an even more personalised and engaging shopping experience. It allows them to create a high-touch, personalised in-store ambience and to parallel that experience with unique online customer engagements. Efficiency redefined.

Social Media 279

Social Media Light Reimagine Engagement 279

Inside Retail

OCTOBER 13, 2024

IR: How do you see these flagship stores contributing to your overall brand awareness and customer engagement strategies in the Asian market? The premium L’initial line which is identifiable by the newly introduced emblem – through subtle tone-on-tone detailing on relevant products – has also been performing well.

Expansion 130

Expansion Concept Fashion Artistic 130

Inside Retail

FEBRUARY 17, 2025

We think the bottom line is that Australian shoppers are remarkably adaptable and channel-agnostic. We believe physical retail remains as relevant as ever, but with a savvy digital customer watching your every move, it wont be enough to have great products and great prices. What about actual customer behaviour?

Social Media 130

Social Media Department Stores Consumer Shopping 130

Creative Displays Now

NOVEMBER 20, 2024

Your retail display should use techniques like cross-merchandising and interactive elements to engage with customers and draw them into the aisle. Include Interactive Elements to Build a Connection Interactive elements keep customers engaged with your display and have a ripple effect on brand loyalty.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98

Inside Retail

FEBRUARY 8, 2024

The customer is always right After six years executing its ‘customer-first plan’ under King’s leadership, Myer has managed to turn around its reputation with consumers and bolster its bottom line for shareholders – even if only marginally.

Department Stores 264

Department Stores Planning Engagement Strategy 264

Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Retail Focus

JANUARY 10, 2022

This includes anything from at-a-glance top-line trends to drilling down into significant growth metrics. Improved employee wellbeing and retention: As well as understanding the needs and wants of customers, integrated data software can optimise internal processes. And finally – new income streams.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Retail Focus

MAY 25, 2022

Nicky Lovell, Head of Outlets and Retail Business Development at Global Mutual comments: “Retailers are increasingly moulding portfolios to enhance overall brand visibility and grow customer engagement; outlet settings are an important part of that strategy and offer improved lease flexibility with rental commitment that is aligned to sales success.

Outdoor 182

Outdoor Customer Engagement Space Engagement 182

Inside Retail

SEPTEMBER 22, 2024

Retail marketers are actively seeking AI solutions that will boost creativity and engagement. The top five tasks marketers wish they could use AI for Respondents to the Klaviyo research nominated a range of tasks they would like to deploy AI in to enhance their marketing campaigns and customer engagement and retention programs.

Engagement 147

Engagement Marketing Customer Engagement Form 147

Inside Retail

JANUARY 24, 2022

The other side of the checkout experience is assisted service, when the cashier helps and engages with the customer. “In In this case, retailers want their staff to deliver a great experience to their customers by engaging with them to provide support and participating with them in conversation,” says Sian. “We

Engagement 162

Engagement Customer Engagement Sporting Goods Shopping 162

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. What is the metaverse? Another dimension for shoppers.

Social Media 231

Social Media Fashion Strategy Engagement 231

Retail Focus

JULY 3, 2024

Furthermore, luxury brands have the potential to educate and engage their customers on sustainability. Luxury brands might strategically select unconventional locations for their pop-up stores or engage in collaborations with artists, designers, or other brands to generate buzz and attract diverse customer segments.

Engagement 162

Engagement Consumer Balance Promotion 162

Retail Focus

NOVEMBER 7, 2023

This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers.

Engagement 147

Engagement Customer Engagement Layout Shopping 147

Retail Focus

DECEMBER 12, 2023

Retailers who incorporate interactive elements can encourage passersby to engage with the scene, which enhances the overall experience and makes it memorable. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

Art 264

Art Display Light Curate 264

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

Retail Times

SEPTEMBER 22, 2023

Unilever-owned fine food and gourmet ingredient brand Oswald, has partnered with MoEngage, the leading insights-led customer engagement platform, to power personalised, omnichannel engagement at scale to drive customer interaction and performance.

Engagement 52

Engagement Customer Engagement Line 52

Inside Retail

AUGUST 11, 2022

She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customer engagement. Tested for their freedom of movement on dancers, this led to the development of his signature “Pleats, Please” line. She was ranked first in Inside Retail’s Top 50 People in E-Commerce report.

Fashion 130

Fashion Customer Engagement Line Expansion 130

Retail Focus

SEPTEMBER 5, 2024

By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.” AI elevates the customer experience from generic to genuinely personalised. This offers a suitable conclusion to the discussion.

Management 162

Management Social Media Shopping Concept 162

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. It’s important to adapt your communication style to align with cultural expectations,” he noted.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

JANUARY 16, 2024

Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Insider tip: You can boost your email open rates by highlighting a seasonal bonus in your email subject line.

Marketing 130

Marketing Promotion Engagement Flow 130

Inside Retail

NOVEMBER 7, 2023

The four-day-long omnichannel shopping festival Black Friday Cyber Monday (BFCM) – one of the peak retail trading seasons for Australian retailers – provides a massive opportunity not only to optimise sales but to strategically attract new customers.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

NOVEMBER 27, 2023

The crux of this phygital evolution lies in its ability to harness data and advanced tech tools to create a retail ecosystem that is intuitive, responsive and engaging. The checkout process becomes a breeze, as customers can pay directly through the device, minimising the time spent waiting in line.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Show Best

OCTOBER 31, 2023

Modular displays that can be rearranged easily offer flexibility in keeping the space fresh and engaging. Highlight: An adventure-themed airport retail chain, No Boundaries , sought Showbest’s expertise in creating modular displays that allowed for seamless reconfiguration to accommodate changing product lines and seasonal promotions.

Display 85

Display Design Customer Engagement Advertising 85

Inside Retail

OCTOBER 11, 2023

Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement. Engaging with customers directly online is particularly appealing for new brands.

Engagement 130

Engagement Strategy Consumer Marketing 130

Compliantia

JULY 4, 2023

It ensures that promotions are strategically timed, preventing conflicts and maximizing customer engagement. By taking into account the preferences and interests of each location’s customer base, you can develop relevant and impactful promotions that truly resonate with the local community.

Promotion 98

Promotion Location Management Customer Engagement 98

Inside Retail

FEBRUARY 26, 2024

The line also includes unique spins on menswear fabrics such as polka dots, pinstripes, herringbones, and an orchid-focused floral. The Paul Smith pop-in is the next iteration, providing shoppers the opportunity to engage or re-engage with the brand. The brand can also gain experience with retail operations.

Department Stores 130

Department Stores Shopping Fashion Engagement 130

Inside Retail

JANUARY 18, 2022

The best way to create brand fans through your products is to have a few ‘hit singles’ or signature products that are central to your brand’s core identity, and then produce regular updated releases to drive hype and engagement.

Social Media 130

Social Media Engagement Art Promotion 130

RetailMinded

JULY 17, 2022

Though AI was used mostly to assist with data analysis, it’s now quickly moving into a new era of personalized customer engagement. Enhancing Customer Engagement . Customer engagement is critical to any successful retailer. Predict Customer Needs And Behaviors. Personalize Marketing Content .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94