Inside Retail

JANUARY 15, 2024

Although these three brands operate in very different retail sectors, Li, Piper and Pearson agreed on a few common tactics for effectively engaging with the Gen Z consumer, from focusing on and enhancing the in-store shopping experience to learning how to “share the pen” with this younger, social-media-savvy shopper.

Social Media 246

Social Media Engagement Consumer Artistic 246

Retail Focus

MAY 25, 2022

Nicky Lovell, Head of Outlets and Retail Business Development at Global Mutual comments: “Retailers are increasingly moulding portfolios to enhance overall brand visibility and grow customer engagement; outlet settings are an important part of that strategy and offer improved lease flexibility with rental commitment that is aligned to sales success.

Outdoor 183

Outdoor Customer Engagement Space Engagement 183

Retail Focus

JANUARY 10, 2022

This includes anything from at-a-glance top-line trends to drilling down into significant growth metrics. Improved employee wellbeing and retention: As well as understanding the needs and wants of customers, integrated data software can optimise internal processes. And finally – new income streams.

Strategy 244

Strategy Engagement Perspective Customer Engagement 244

Inside Retail

SEPTEMBER 22, 2024

Retail marketers are actively seeking AI solutions that will boost creativity and engagement. The top five tasks marketers wish they could use AI for Respondents to the Klaviyo research nominated a range of tasks they would like to deploy AI in to enhance their marketing campaigns and customer engagement and retention programs.

Engagement 147

Engagement Marketing Customer Engagement Form 147

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

JANUARY 24, 2022

The other side of the checkout experience is assisted service, when the cashier helps and engages with the customer. “In In this case, retailers want their staff to deliver a great experience to their customers by engaging with them to provide support and participating with them in conversation,” says Sian. “We

Engagement 162

Engagement Customer Engagement Sporting Goods Shopping 162

Retail Focus

DECEMBER 6, 2024

Anticipate and address customer needs at every stage of their journey. Provide personalized experiences that foster loyalty and engagement. When used effectively, email marketing not only enhances the overall customer experience but also drives revenue by encouraging repeat purchases and long-term relationships.

Marketing 130

Marketing Social Media Engagement Customer Retention 130

Inside Retail

FEBRUARY 17, 2022

Since the pandemic started, retail brands have been forced to make the shift to digital at warp speed – prioritising a major shift towards online purchases, customer engagement and social amplification in order to maintain relevance in this brave new world. What is the metaverse? Another dimension for shoppers.

Social Media 231

Social Media Fashion Strategy Engagement 231

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Retail Focus

JULY 3, 2024

Furthermore, luxury brands have the potential to educate and engage their customers on sustainability. Luxury brands might strategically select unconventional locations for their pop-up stores or engage in collaborations with artists, designers, or other brands to generate buzz and attract diverse customer segments.

Engagement 163

Engagement Consumer Balance Promotion 163

Retail Focus

NOVEMBER 7, 2023

This novel approach engages all the senses and elicits powerful emotions, transforming retail spaces into sanctuaries of connection, innovation, and individuality. They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers.

Engagement 148

Engagement Customer Engagement Layout Display 148

Retail Focus

DECEMBER 12, 2023

Retailers who incorporate interactive elements can encourage passersby to engage with the scene, which enhances the overall experience and makes it memorable. Retailers are no longer using static displays; now they use cutting-edge technology like augmented reality and interactive elements to engage passersby.

Art 265

Art Display Light Artistic 265

Retail Focus

NOVEMBER 21, 2024

From classic tobacco to exotic fruit blends and dessert-inspired options, variety keeps customers engaged and curious. In regions like the e liquids UK market, offering unique and high-quality flavours is critical to maintaining customer loyalty and attracting new users.

Target Market 130

Target Market Customer Engagement Tailored Consumer 130

Inside Retail

NOVEMBER 19, 2024

Add to that research from Hyunwoo Hwangbo on smart store technologies in 2017, which highlights how immersive experiences – like augmented reality fitting rooms and interactive mirrors – boost customer engagement and sales. It’s all about keeping people engaged long enough to cross the line from ‘just looking’ to ‘I’ll take two.’

Engagement 130

Engagement Shopping Display Layout 130

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

Retail Focus

JANUARY 2, 2025

In bricks and mortar, the key take-outs have seen an increase in retailers delivering visually rich digital content to blur the lines between the experiences customers are getting on a device and replicating on a larger scale at the store.

Balance 148

Balance Consumer Engagement Marketing 148

Retail Times

SEPTEMBER 22, 2023

Unilever-owned fine food and gourmet ingredient brand Oswald, has partnered with MoEngage, the leading insights-led customer engagement platform, to power personalised, omnichannel engagement at scale to drive customer interaction and performance.

Engagement 52

Engagement Customer Engagement Line 52

Inside Retail

AUGUST 11, 2022

She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customer engagement. Tested for their freedom of movement on dancers, this led to the development of his signature “Pleats, Please” line. She was ranked first in Inside Retail’s Top 50 People in E-Commerce report.

Fashion 130

Fashion Customer Engagement Line Expansion 130

Inside Retail

JANUARY 16, 2024

Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Insider tip: You can boost your email open rates by highlighting a seasonal bonus in your email subject line.

Marketing 130

Marketing Promotion Engagement Flow 130

Retail Focus

SEPTEMBER 5, 2024

By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.” AI elevates the customer experience from generic to genuinely personalised. This offers a suitable conclusion to the discussion.

Management 163

Management Social Media Shopping Concept 163

Inside Retail

SEPTEMBER 25, 2023

“My digital transformation experience is shaped by my experience handling the various nuances and needs of customers that span geographies across different industries and making sure they are delighted at every touchpoint,” he told Inside Retail. It’s important to adapt your communication style to align with cultural expectations,” he noted.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

NOVEMBER 7, 2023

The four-day-long omnichannel shopping festival Black Friday Cyber Monday (BFCM) – one of the peak retail trading seasons for Australian retailers – provides a massive opportunity not only to optimise sales but to strategically attract new customers.

Flow 130

Flow Engagement Promotion Strategy 130

Inside Retail

NOVEMBER 27, 2023

The crux of this phygital evolution lies in its ability to harness data and advanced tech tools to create a retail ecosystem that is intuitive, responsive and engaging. The checkout process becomes a breeze, as customers can pay directly through the device, minimising the time spent waiting in line.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

Social Media 147

Social Media Engagement Concept Layout 147

Show Best

OCTOBER 31, 2023

Modular displays that can be rearranged easily offer flexibility in keeping the space fresh and engaging. Highlight: An adventure-themed airport retail chain, No Boundaries , sought Showbest’s expertise in creating modular displays that allowed for seamless reconfiguration to accommodate changing product lines and seasonal promotions.

Display 85

Display Design Customer Engagement Advertising 85

Inside Retail

OCTOBER 13, 2024

IR: How do you see these flagship stores contributing to your overall brand awareness and customer engagement strategies in the Asian market? The premium L’initial line which is identifiable by the newly introduced emblem – through subtle tone-on-tone detailing on relevant products – has also been performing well.

Expansion 130

Expansion Concept Fashion Artistic 130

Inside Retail

FEBRUARY 26, 2024

The line also includes unique spins on menswear fabrics such as polka dots, pinstripes, herringbones, and an orchid-focused floral. The Paul Smith pop-in is the next iteration, providing shoppers the opportunity to engage or re-engage with the brand. The brand can also gain experience with retail operations.

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Inside Retail

OCTOBER 11, 2023

Analyzing over 80 different rigorous peer-reviewed studies on DTC, we discovered a few common insights that prove the DTC model isn’t dead, it’s just evolving and, in fact, it could still be a great way for smaller brands to build customer engagement. Engaging with customers directly online is particularly appealing for new brands.

Engagement 130

Engagement Strategy Consumer Marketing 130

Compliantia

JULY 4, 2023

It ensures that promotions are strategically timed, preventing conflicts and maximizing customer engagement. By taking into account the preferences and interests of each location’s customer base, you can develop relevant and impactful promotions that truly resonate with the local community.

Promotion 98

Promotion Location Management Customer Engagement 98

Inside Retail

JANUARY 18, 2022

The best way to create brand fans through your products is to have a few ‘hit singles’ or signature products that are central to your brand’s core identity, and then produce regular updated releases to drive hype and engagement.

Social Media 130

Social Media Engagement Art Promotion 130

RetailMinded

JULY 17, 2022

Though AI was used mostly to assist with data analysis, it’s now quickly moving into a new era of personalized customer engagement. Enhancing Customer Engagement . Customer engagement is critical to any successful retailer. Predict Customer Needs And Behaviors. Personalize Marketing Content .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Creative Displays Now

NOVEMBER 20, 2024

Your retail display should use techniques like cross-merchandising and interactive elements to engage with customers and draw them into the aisle. Include Interactive Elements to Build a Connection Interactive elements keep customers engaged with your display and have a ripple effect on brand loyalty.

Beauty and Health 98

Beauty and Health Display Visual Merchandising Merchandising 98

Show Best

NOVEMBER 10, 2020

When it comes to customer engagement for the cannabis industry, there is nothing more important than the retail experience. It is one of the most critical touchpoints for dispensary clients because of the regulations on other above the line marketing channels. Differentiated Retail Experience.

Display 92

Display Light Merchandising Customer Engagement 92

Inside Retail

DECEMBER 5, 2022

Customer insights. By design, Christmas is an explosion of sensory stimuli designed to fire all at once: colour, sparkle, lights, crowds, queues, music, extended product lines, changes to store layouts and pricing. The post Tips to avoid sensory overload at Christmas appeared first on Inside Retail.

Layout 130

Layout Gifts Shopping Light 130

RetailMinded

JANUARY 10, 2024

Keeping this in mind, what do you think your customers prefer? Looking ahead into 2024, it’s time to keep up with how consumers truly prefer to engage. From a texting perspective, it almost forces you to keep things clear and concise – a winning duo when it comes to customer communication. Learn more here.

Social Media 86

Social Media Strategy Jewelry Engagement 86

Inside Retail

DECEMBER 7, 2021

Lush shops not just invite but demand that the customer engages its products with sight, smell, and touch, and while they are at the high end of my price tolerance, the products are well differentiated and superbly showcased. In this location, Lush isn’t a traditional ‘inline’ store but a freestanding box in the common area.

Shopping 130

Shopping Circulation Customer Engagement Management 130

RetailMinded

JANUARY 29, 2021

This year, with online shopping on the rise, a huge increase in holiday returns are expected to follow, so it’s no surprise that 70% of firms are worried about the growing impact of returns on their bottom line, according to a Brightpearl study. Contributed by Nick Shaw , Chief Revenue Officer, Brightpearl. .

Social Media 92

Social Media Management Shopping Engagement 92