Inside Retail

FEBRUARY 8, 2022

Gifts have long since been a consumer favourite for Valentine’s Day celebrations. Unsurprisingly, Emarsys’ Valentine’s Day research from last year reveals lingerie to be in the top purchases for Valentine’s Day gifts. This is especially essential in peak shopping periods, such as Valentine’s Day.

Gifts 130

Gifts Customer Retention Customer Engagement Consumer 130

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. Technological Advancements in Window Displays New life has been given to Christmas windows through the evolution of technology.

Art 264

Art Display Light Curate 264

Inside Retail

FEBRUARY 11, 2024

Customer experience LSKD has ‘audacious’ growth plans for the next few years and Shaughnessy is expected to play a key role in helping the brand create a unique in-store experience and ensuring the right products are stocked in each store.

Planning 264

Planning Strategy Expansion Shopping 264

Inside Retail

NOVEMBER 29, 2023

At the same time, gamification encourages engagement and amplifies marketing results. With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales.

Strategy 130

Strategy Engagement Customer Engagement Consumer 130

Inside Retail

JANUARY 16, 2024

Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Last year, Australian consumers spent nearly $500 million on Valentine’s Day gifts with a significant share of that transacted online.

Marketing 130

Marketing Promotion Engagement Flow 130

Inside Retail

JANUARY 2, 2024

Throughout every year, a multitude of major and minor calendar events offer great opportunities to engage with customers at a time when they are open to shopping for friends, families or themselves. This is a highly effective tool for reaching your most engaged customers.

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

DECEMBER 11, 2023

This event is really shopping for the intrepid and for most, even with the reward of bargain gifts for the festive season, not a pleasant let alone fun experience. Cheap prices will not necessarily offset an unsatisfying shopping experience and poor customer engagement, let alone service.

Engagement 147

Engagement Promotion Shopping Consumer 147

Inside Retail

DECEMBER 5, 2022

The silly season, as it has come to be affectionately known, is a time when we are expected to be socially available, navigate crowded stores and attempt to find the perfect gifts for loved ones. He “hates surprise gifts and the expectation that I am supposed to know what to buy for everyone”. Will has ADHD and is dyslexic.

Layout 130

Layout Gifts Shopping Light 130

Inside Retail

MARCH 3, 2024

Adopting this approach not only reduces environmental impact but also frees up staff time away from processing waste packaging and towards more customer engagement. Simultaneously, value-added services such as engraving, gift wrapping, embossing, and monogramming are increasing in popularity, enhancing the overall customer experience.

Gifts 130

Gifts Customer Engagement Tailored Management 130

Inside Retail

AUGUST 2, 2023

Features such as returning online purchases in-store, seamless gift card usage across channels, and improved understanding of customers through unified data are just some examples of this. The integration of AI also opens up exciting opportunities for social commerce, enabling real-time customer engagement and personalised experiences.

Marketing 130

Marketing Management Gifts Engagement 130

Inside Retail

MARCH 8, 2023

AS: To begin with, we did primarily see female customers. There are more males purchasing indoor plants now, either for themselves or as gifts. We have a great mix of customers and appreciate any of their sales no matter the size. And how can customers engage in this hobby if they have little green space available?

Gifts 130

Gifts Beauty and Health Space Planning 130

CRP

NOVEMBER 25, 2024

Deepen Engagement with Interactive Elements QR codes with exclusive features or augmented reality (AR) experiences bridge the gap between the physical and digital worlds. This enhances your customer experience and makes your brand stand out. The packaging design has caught their eye.

Marketing 52

Marketing Color Tailored Texture 52

RetailMinded

JANUARY 29, 2021

Just as a frictionless checkout process creates good will and builds customer loyalty, a smooth and easy return process can send a message to the customer that you value their business and want them to continue shopping with you. However, negative reviews, in particular, can be a gift.

Social Media 92

Social Media Management Shopping Engagement 92

CRP

MAY 28, 2024

on holiday gifts and festivity items. Seasonal custom packaging evokes a sense of festivity, makes your products more appealing as gifts, and helps increase sales. But more importantly, it makes the gifts your customers give to their loved ones more thoughtful and unique.

Gifts 52

Gifts Color Tailored Pattern 52

CRP

JANUARY 27, 2023

Unboxing not only supports brand storytelling, but also drives customer loyalty and the opportunity to go viral. Underwear brand Parade surprises and delights its customers with their e-commerce packaging, using bright colors and a quirky tone of voice that engages the recipient at every touch point.

Gifts 52

Gifts Fashion Color Promotion 52

RetailMinded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

This has led to the emergence of social commerce , where customers can connect with brands they identify with through various platforms. Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

VMS

OCTOBER 18, 2021

It’s about the customer engagement and inspiring them through great presentations of fashion and product.” – Eleanor Smith, Bloomingdale’s, Montvale, N.J. Lesson learned: The customer is always right.” – Barb Beeghly, Reztark, Cincinnati, Ohio. Footwear department at Kmart. Michael’s Arts & Crafts.

Visual Merchandising 52

Visual Merchandising Merchandising Fashion Art 52

Retail Insider

DECEMBER 1, 2021

She offered to send some hand-written letters to see if this was more engaging – and it was. Many online brands have no human interaction points at all,” says Rafferty, adding: “They therefore have to focus so much more on relationships to keep their customers engaged.”. Out of 30 letters written, 20 resulted in meetings.

Social Media 52

Social Media Artistic Engagement Marketing 52

Inside Retail

AUGUST 1, 2023

In challenging economic times – when people have to forgo a big holiday, new car or the latest phone – Georges observed that customers turn to small, everyday treats to lift themselves up, and find a moment of escapism. More and more, consumers are looking for an alternative to cheap, sugary chocolate from the supermarket.

Gifts 246

Gifts Customer Engagement Apparel Balance 246