Inside Retail

JANUARY 2, 2024

Keeping track of all the seasonal events can be overwhelming, and missing just one or two key marketing moments may mean passing up an opportunity to inspire your customers to shop with your brand. These dates can inspire marketers to think outside the box and create opportunities they might not have considered. “You

Strategy 130

Strategy Marketing Social Media Engagement 130

Inside Retail

JANUARY 16, 2024

Throughout every year, there are many events and days where causes are recognised or celebrated that offer opportunities for brands to engage with their customers. Earlier this month, we shared how brands can integrate these events into their annual marketing plan, using email , SMS and mobile push functions in Klaviyo’s platform.

Marketing 130

Marketing Promotion Engagement Flow 130

Inside Retail

APRIL 19, 2024

Our 2024 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. You can download it here. Over the next few weeks, we’ll be sharing in-depth profiles of this year’s Top 10.

Social Media 246

Social Media Strategy Engagement Customer Engagement 246

Retail Focus

SEPTEMBER 24, 2024

Fastic , the world’s largest fasting app and AI-driven leader in weight loss and nutrition tracking, has leveraged advanced personalisation to drive user engagement and revenue growth, partnering with MoEngage , the insights-led customer engagement platform. To date, Fastic has over 5,000 UGC videos, and has received 655.3k

Customer Engagement 147

Customer Engagement Engagement Promotion Strategy 147

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. This generated a new revenue stream, while simultaneously improving customer experience and ensuring brand safety.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

SEPTEMBER 22, 2024

Retail marketers are actively seeking AI solutions that will boost creativity and engagement. Intelligent marketing automation platform Klaviyo has just released online a research paper The AI Trends Report For Ecommerce Marketers. Download the AI Trends Report For Ecommerce Marketers research paper here.

Engagement 147

Engagement Marketing Customer Engagement Form 147

Inside Retail

JULY 27, 2021

Data science is very powerful – but capturing real value from that capability is challenging, particularly if you’re not the biggest retailer in your market sector. Download our white paper. Understand how Scalene’s approach can deliver valuable data-led business solutions. Click through to Scalene’s website for further info.

Management 234

Management Tailored Space Location 234

Retail Focus

DECEMBER 8, 2021

Antavo , the loyalty technology provider has today launched a new report into the state of the loyalty programme market. Maciej Kroenke, Partner at PwC said, “Covid-related market turmoil has brought even more attention to the topic of customer loyalty. The full Global Customer Loyalty Report 2022 is now available for download.

Customer Engagement 130

Customer Engagement Engagement Planning Marketing 130

Inside Retail

OCTOBER 26, 2023

Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Determining how customers engage with specific product categories should shape resource allocation within online shopping platforms, she advises.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

FEBRUARY 27, 2024

However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

NOVEMBER 29, 2023

At the same time, gamification encourages engagement and amplifies marketing results. With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales.

Strategy 130

Strategy Engagement Customer Engagement Consumer 130

Retail Focus

MAY 3, 2023

New data from Wunderkind , the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper identification capabilities are hampering personalisation efforts, and leaving revenue opportunities on the table.

Light 130

Light Promotion Customer Engagement Tailored 130

Inside Retail

NOVEMBER 29, 2021

Brands are having to rapidly accelerate their CX as our customers’ expectations continue to climb higher and higher,” observes Scott Rigby, who works as a chief technology advisor at Adobe serving as the firm’s principal product manager for enterprise solutions (JAPAC – commerce) and who is thoroughly versed in the firm’s AI solutions. “To

Consumer 130

Consumer Engagement Customer Engagement Marketing 130

Inside Retail

DECEMBER 17, 2023

It can pull together and securely store customer data from multiple sources, structure that data, and make it available to other systems and solutions – all in a single vertically integrated location. For most brands, the collection of data has evolved over its history as the business grows and deploys new software and marketing tools.

Engagement 130

Engagement Flow Tailored Marketing 130

Inside Retail

JUNE 8, 2022

And not just first-name-in-an-email kind of personalisation — we’re talking about sophisticated, highly relevant communications crafted specifically for an individual customer.”. To find out more about how to power your business with personalisation, you can download the Emarsys report here. Right here, right now.

Customer Engagement 130

Customer Engagement Tailored Shopping Engagement 130

Inside Retail

JUNE 30, 2021

We have continuously worked with all our tenants to come up with robust marketing strategies to encourage customer traffic and spending, including creating promotional areas at high traffic areas, assisting with shopping and dining vouchers, and continuing with our shopper rewards and redemption programs. You can download it here.

Department Stores 246

Department Stores Shopping Layout Outdoor 246

Inside Retail

JUNE 15, 2021

Companies in the country are continuously ramping up their marketing efforts, with 70 per cent of companies saying they are expanding their content marketing to reach consumers in a new and informed way. The market size is currently worth about 1 trillion yuan, up from 433.8 You can download the report here.

Consumer 147

Consumer Strategy Engagement Marketing 147

Inside Retail

MARCH 3, 2022

Our 2022 report features C-level executives with decades of leadership experience, alongside start-up founders and digital specialists with a wide range of skills, from marketing to logistics. You can download it here. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.

Customer Engagement 100

Customer Engagement Engagement Expansion Planning 100

Trade Show Booth Companies - Trade Group

AUGUST 28, 2023

Do you invest in more digital marketing? FREE WHITE PAPER Download our white paper "Demystifying Trade Show ROI" #2 Automotive trade shows allow for immediate procurement Automotive trade shows aren’t just about showcasing the latest and greatest in the industry. . #3 You’ve hit a wall. Advertising? Another location?

Social Media 52

Social Media Customer Retention Engagement Strategy 52