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The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customerengagement strategy. . When customerengagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.
Retailers and brands who outsource post-purchase updates to third-party fulfillment or courier companies could be missing out on valuable customerengagement opportunities, according to the latest research from Scurri , the next-generation delivery management platform.
We help identify what products to keep and what to remove and how to evolve the range over time using combinations of commercial, transactional and customer data,” explains Moore. “A A lot of category managers tend to think about the range they have, but not the combination of range and store. Download our white paper.
In 2024, the landscape of customerengagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.
To read the full report, download it here. The future of customer service agents: . Customer service agents will be measured on driving business growth. The future of customer service channels: Social media as a customer service channel will surpass email and voice.
She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customerengagement. You can download the full report here.]. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.
Download the full report here. How has customer behaviour changed? We talked with leading retail experts from Adore Beauty, T2, Coco Republic, Jeanswest, and 2XU about customer loyalty, seamless commerce and customerengagement when the headwinds abound. This story is from our 2025 Australian Retail Outlook.
While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. said Lupe Prada, Senior Trade Marketing Manager for Gumtree. Key Recommendations to maximise Value in E-commerce.
Download the full report here. Japanese retailer Uniqlo is investing heavily in radio-frequency identification (RFID) technology to accelerate supply chain efficiencies, with an ambition to embed RFID into its global product range, facilitating improved inventory management and the customer self-checkout experience.
However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers. For the modern retailer, the key to implementing these strategies is knowing your customers and understanding their needs.
Lightspeed is a single platform for point-of-sale, payment processing, inventory management and reporting which also includes tools for e-commerce and marketing. Liz Anderson, founder of the healthcare & beauty brand, White Earth, says Lightspeed’s inventory management feature saves her team time and stress in monitoring inventory. “I
That’s a remarkable conclusion,” observes Jessica Schanzer, lead product marketing manager at Klaviyo. “It It shows that so many marketers are literally missing out on using technology that already exists to empower their campaigns and customer interactions.” Download the AI Trends Report For Ecommerce Marketers research paper here.
Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customerengagement across both email and text channels over a six-month period.
Not only this, but shopping in-store allows customers to ask questions of staff, and be more informed and comfortable in the purchases they’re making. Drive-to-store expert ShopFully’s country manager for Australia Brendan Straw said that catalogues play an incredibly important role in getting customers in store.
“Brands are having to rapidly accelerate their CX as our customers’ expectations continue to climb higher and higher,” observes Scott Rigby, who works as a chief technology advisor at Adobe serving as the firm’s principal product manager for enterprise solutions (JAPAC – commerce) and who is thoroughly versed in the firm’s AI solutions. “To
Ultimately, thats about leveraging AI driven offerings to unlock sharper, faster, more cost-effective approaches to managing critical back-end processes like demand forecasting, pricing, inventory control and fulfilment. You can download the full report here. The key, he said, is to empower technology and let go.
So by the time we sent an offer to that customer, to all those customers at that set time, it was basically too late for us, or it was a lot harder for us to win them back,” explains Lara Donnelly, customer lifecycle manager at CityBeach. . “[Now]
You can download it here. She has led the business through a period of rapid growth, while creating a long-term expansion plan centred around customerengagement. Then she took a job as a management consultant at A.T. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.
Jia Lee, senior content marketing manager at Klaviyo, says the company’s suite of tools – including email marketing , SMS marketing , mobile push, reviews, and customer data platform (CDP) – can help brands optimise their campaigns and engagement through memorable occasions during the year.
Ben Eversfield, senior customer success manager at Klaviyo, explains it is important that brands note that CDP capabilities vary greatly from one platform to the next. If there is one key feature of a customer data platform that might rank above the rest, it’s the ability to effectively personalise interactions with customers.
This digitalisation must transform every part of the business ecosystem, from sourcing and logistics to sales and customerengagement. Along with this burgeoning demand for companies to focus on their purpose and corporate social responsibility, the Chinese public is ever more demanding about how companies manage consumer data.
Download the full report here. Businesses prioritising AI, sustainability and seamless customer experiences will thrive, while those resistant to change may struggle to survive. Download the full report here. This story is from our 2025 Australian Retail Outlook. This story is from our 2025 Australian Retail Outlook.
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