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The impact of gamification on retail customer engagement

Inside Retail

Gaming can help marketers: Collect valuable customer data. Increase customer engagement. Conclusion Gaming offers marketers a proven path to keep shoppers continuously engaged with your brand and content. The post The impact of gamification on retail customer engagement appeared first on Inside Retail.

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Mastering customer engagement: The key to retail and e-commerce success

Inside Retail

In today’s hyper-competitive landscape, mastering customer engagement isn’t just an option – it’s essential for survival and growth. AI is helping marketers anticipate customer needs and wants, experiment with new approaches, and optimise at scale – all while delivering innovative experiences that delight audiences.

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Three practical solutions to drive brilliant customer engagement

Inside Retail

The number of touchpoints to reach them and the amount of data being generated, continues to skyrocket, which can sometimes make for a very disjointed customer engagement strategy. . When customer engagement is done right, brands can build customer loyalty by providing impactful, user-centric experiences.

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81% of UK shoppers always open delivery notification emails from retailers, offering increasing customer engagement opportunities

Retail Focus

Retailers and brands who outsource post-purchase updates to third-party fulfillment or courier companies could be missing out on valuable customer engagement opportunities, according to the latest research from Scurri , the next-generation delivery management platform.

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Boost Your Marketing Performance in 2024 with Top Customer Engagement Tools

Retail Focus

In 2024, the landscape of customer engagement tools plays a pivotal role in elevating marketing performance. When selecting the most suitable tool for your needs, it’s crucial to consider key factors: Cost efficiency: Ensure that the tool is cost-effective for effectively reaching and engaging your target audience.

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Adore Beauty CEO resigns to take up new role

Inside Retail

She has led the business through a period of rapid growth while creating a long-term expansion plan centred around customer engagement. You can download the full report here.]. O’Shannessy joined Adore Beauty last year as the first non-founder CEO in the company’s history.

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3 things to know about the retail contact centre of the future

Inside Retail

To read the full report, download it here. The future of customer service agents: . Customer service agents will be measured on driving business growth. Over 50 per cent of retailers intend to increase their customer engagement AI capabilities investments in the coming year.