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This linear layout guides visitors toward the back of the space, where a gracefully arched portal frames one of Easyplants best-selling products, creating a captivating focalpoint. The overall layout is aimed to create a place where guests can walk in, relax, recharge and enjoy an authentic, modern experience, Shen enthused.
Within the space, an interior designer specialising in travel retail design will design layouts, map customer touchpoints, assess finishes and always create focalpoints to make sure each duty free store has unique features. The duty-free in Dubai airport is famous for it’s scale, it is incredibly vast.
Similarly, we ‘hero-ed’ artwork as a focalpoint at the venue to showcase the brand’s involvement in Dubai’s art community as well as their love for rock and roll by incorporating murals of the famous band ‘The Grateful Dead’. Pitfire Pizza is known to collaborate with local artists to adorn their pizza boxes.
The result is a maximalist set of spaces which Rockwell says “celebrates the spirit of carefree sophistication” Several site-specific installations have been designed as feature points. These include Bar Moxy, the focalpoint of the ground floor lobby. The Wellhead Bristol, by Liqui Group.
The physical exhibition, curated by Caterina Capelli, will be augmented by digital content accessible through the use of tags, QRcode and Nfc. The Combo Milano hostel in Ripa di Porta Ticinese 83 will host a collective exhibition with a focus dedicated to innovation, through a selection of under-35 designers.
Spanning 2,100sqm, the office layout mirrors the meandering streets and avenues of a cityscape, encouraging movement and spontaneous interactions within its vibrant environment. A showcase of future-forward workspace design, the project seamlessly blends creativity, collaboration, and sustainability.
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