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There, specialtyretailer Filson (Seattle) – a 124-year-old maker and seller of men’s and women’s outdoor clothing, accessories and luggage – opened a flagship store whose interior incorporates major structural elements of a rustic barn. Circa Lighting , Chicago. Heliotrope Architects , Seattle. General Contractor.
A true thespian at heart, Baum drew inspiration from the theater, seeing a connection between performance art and retail presentation. He wrote about fanciful props, imaginative themes and the use of color and lighting to capture the attention of passersby. And retail took its cues from the movies. Advertisement.
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