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While the percentage year-on-year growth in sales made through online channels has fallen since the heights achieved during the pandemic, we continue to see a ‘locked-in’ step change in the volume of sales being made online: that means the investments made to expand the utility and reach of this channel continue to be a valuable base for retailers.
The impact of color largely stems from the use of harmonious combinations. A contrasting black against gold accents communicates luxury and exclusivity, while a mix of pastels can elicit nostalgia and softness. The post How Color Psychology Influences RetailSales appeared first on Creative Displays Now.
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