Retail Focus

JANUARY 14, 2025

Unfortunately, in-store music can sometimes be an afterthought despite its huge potential for connection with consumers. M-Lab is set to put those challenges to rest, offering tracks created through an advanced AI process.

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Inside Retail

APRIL 25, 2024

Asic said the credit arrangements are not suitable for consumers in the target market as they are inconsistent with their financial situation, putting them at risk of financial hardship. Coral Coast targeted First Nations consumers who received Centrelink payments.

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Target Market Location Consumer Engagement 297

Inside Retail

OCTOBER 1, 2024

The regulator is concerned that Indy-C does not assess consumers’ needs or financial capacity before the credit facility is distributed to them. Asic is working with financial counsellors in Katherine to understand the breadth of this issue and the circumstances of consumers.

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Inside Retail

AUGUST 27, 2024

The draft reforms require mandatory notification to the Australian Competition & Consumer Commission (ACCC) for all mergers and acquisitions valued at $35 million and above, including shopping centre transactions.

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Shopping Target Market Marketing Consumer 274

Inside Retail

OCTOBER 22, 2024

Five months before launching in Australia, the business focused on gaining a deep understanding of Australian consumers and the trends, desires and purchasing habits of its tween to late-teen target market. A key insight that emerged from our research is that Australian consumers want ‘skincare to be easy’,” Richards said.

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Inside Retail

SEPTEMBER 6, 2021

In August, Tucker joined Live Verdure, an ASX-listed plant-based food and supplement company that sells hemp-infused porridge, muesli, honey, protein powder, supplements and other wellness products under the direct-to-consumer (DTC) brand 13 Seeds. The target market for 8 Seeds is men and women with specific skin issues aged 30 and up.

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Inside Retail

JUNE 10, 2024

Premium sportswear brands are enjoying robust growth in China as they take to directly courting their main customers, posing yet another setback to megabrands Nike and Adidas as they grapple with local competitors in the $55 billion sportswear market. Adidas grew its China business by 8 per cent in its first quarter.

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Inside Retail

NOVEMBER 25, 2024

With the evolution of retail media networks, brands and retailers are seizing the opportunity to shape consumer behaviour in real-time, using in-store touch points to elevate the shopping experience.

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Promotion Marketing Target Market Shopping 130

Inside Retail

NOVEMBER 17, 2024

As a company we understand target markets and how to reach them and we have operational capabilities to make that happen,” Lee said. The footprint is a lot smaller and as a lifestyle brand we need to be where the target market congregates.” That’s why we’re comfortable with bringing on Acai Brothers. “As

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Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do. Celebrating uniqueness.

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Inside Retail

JUNE 29, 2023

The interim stop orders were revoked on late Thursday afternoon, following the insurers providing Asic with revised target market determinations (TMDs) that addressed Asic’s concerns,” a spokesperson told Inside Retail.

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Target Market Consumer Marketing 241

Inside Retail

MARCH 4, 2024

“Given this demographic’s consumption footprint is big and growing there is a call for brands to re-evaluate their marketing strategies; a critical starting point for brands to better diversify their marketing materials and strategies is to gain an intimate insight and understanding of their target audience,” Kopanidis told Inside Retail.

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Inside Retail

JANUARY 29, 2023

In its preliminary half-year results, JB Hi-Fi attributed record sales to strong consumer demand, and its well-executed promotional strategies during Boxing Day and Black Friday. It will be interesting to see if JB Hi-Fi can maintain growth, or if they have shifted consumer spending to these peak sales periods,” Dr Pallant told Inside Retail.

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Promotion Strategy Consumer Target Market 246

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

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Inside Retail

MARCH 17, 2025

As e-commerce, smartphones and social media have become a bigger part of consumers everyday lives, retailers have embraced solutions and technology to provide a seamless shopping experience for consumers across all channels, from in-store to mobile to online. But how does this differ from omnichannel retail?

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Social Media Target Market Tailored Shopping 165

Inside Retail

AUGUST 22, 2024

This article delves into the psychological effects of the Olympics, explores how they influence consumer behaviour and provides insights into what retailers can do to capture and extend the positive sentiments the 2024 Olympic Games in Paris will generate. Let’s break some of them down and look at a few examples more closely.

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Inside Retail

SEPTEMBER 3, 2023

The plan from the beginning was to make something that would synergise with the Aje Collective’s other businesses, and which complemented the health-focused lifestyle Norris saw in Aje’s target market. Next, however, is its own bricks-and-mortar expansion. Source: Supplied.

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Retail Times

APRIL 6, 2021

As consumers settled into their ability to shop from the couch, trends like shopping directly from Instagram posts took hold and social media is now much more than a social platform — it is part of a retail experience. There is no one answer to the question of, “how do we best collect, protect and utilize consumer data?”

Shopping 104

Shopping Consumer Social Media Strategy 104

Inside Retail

JULY 6, 2023

Woolworths, arguably Australia’s biggest retailer, has also stepped up its involvement in the pet industry with the launch of its own pet insurance – although, this offer has been paused due to “deficiencies in the target market determinations (TMD) for the products” by Asic.

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Beauty and Health Fashion Target Market Marketing 246

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

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Inside Retail

AUGUST 6, 2024

Retail is inherently human, and there are essential drives in consumer behaviour that brands need to understand to build lasting relationships with their customers. By understanding these underlying motivations, brands can craft more targeted marketing campaigns, offer relevant products, and create meaningful customer experiences.

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Inside Retail

OCTOBER 9, 2024

The US-based brand sells direct-to-consumer online and in over 12,000 stores across North America, including Ulta Beauty, CVS and Walmart. million followers on TikTok since launching in 2020 and is poised to surpass nine figures in annual revenue this year, thanks to its steadfast target market of tweens and teens.

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Marketing Target Market Social Media Strategy 130

Inside Retail

FEBRUARY 29, 2024

The commission believes the consumers in the brand’s target markets are low-income recipients of Centrelink benefits and do not have access to other forms of credit. Asic is concerned that these consumers are at risk of financial hardship and that many may currently be experiencing financial distress.

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Target Market Location Consumer Form 130

Inside Retail

JUNE 21, 2022

KPMG’s recent survey of over 75,000 global consumers revealed that the new boom in the Internet Of Things (IoT) sector is something that needs to be highlighted. This of course has a huge significance in the retail industry,” KPMG’s head of consumer Anson Bailey said at the Future of Retail conference earlier this year.

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Target Market Social Media Consumer Marketing 130

Inside Retail

AUGUST 30, 2022

While the index – which provides insight into actual and intended spending patterns – shows consumer spending is generally healthy, it also reveals a deeper undercurrent. Many retailers have built up tremendous consumer goodwill over recent years. per cent from the same month last year. Customer at the centre. Getting personal.

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Target Market Rhythm Consumer Shopping 26

Inside Retail

APRIL 25, 2021

Most visible, however, was the decision to discontinue its sexualised marketing as consumer preferences had clearly moved on. A turnaround program was set in motion in 2014, focused on cost-cutting and trendier merchandise that abandoned its logo-centric designs to a certain extent.

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Expansion Fashion Marketing Target Market 223

Inside Retail

APRIL 28, 2021

Ask any consumer to name a fast fashion retailer and they probably think of H&M, Zara or Gap. In 2008, he launched a fashion e-commerce site – She Inside – as a way to target consumers who were tired of waiting in lines in stores or unable to find their specific size. Shein’s inclusive strategy makes a lot of sense.

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Fashion Social Media Target Market Consumer 162

Creative Displays Now

NOVEMBER 20, 2024

Use data to improve your product marketing, and don’t be afraid to take advantage of global and local trends. Using data to power your design decisions can have a profound effect on how your target market perceives your brand and can broaden your consumer demographic.

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Inside Retail

JULY 20, 2022

An overlooked market? . Dr Louise Grimmer, a senior lecturer in marketing at the University of Tasmania, says it makes sense that retailers are starting to view healthcare workers as a target market. she said. “In The post Can ‘smart’ Blundstone boots help ease healthcare workers’ pain? appeared first on Inside Retail.

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Inside Retail

APRIL 7, 2022

Queensland-based start-up Sheetly has launched the first subscription linen service in Australia, with consumers in Brisbane and Sydney now able to have fresh sheets and towels delivered to their door on a regular basis. We believe that is the dominant target market,” Wendy Rattray, Sheetly’s founder and CEO, told Inside Retail.

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Target Market Pattern Consumer Expansion 130

Inside Retail

MAY 9, 2024

The goal is for the business to have 20 direct-to-consumer retail stores globally within the next few years. Our focus is strategic growth across both our direct-to-consumer business as well as our international wholesale,” Vallance-Gasan, founder and creative director of Rebecca Vallance, told Inside Retail. “The

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Expansion Target Market Fashion Boutique 147

Inside Retail

MAY 2, 2022

In fact, it can be quite challenging to group consumers into segments that are both accurate and valuable. We need the segments to capture enough of the similarities and differences across consumers to be valuable, without creating so many distinct segments that there are too many to feasibly target. Moving past demographics.

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Gifts Target Market Consumer Beauty and Health 130

Inside Retail

MARCH 27, 2024

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

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Social Media Fashion Engagement Promotion 130

Inside Retail

OCTOBER 1, 2024

Entering this market can be especially appealing for Australian brands that have reached “a ceiling” in their home country, he said. Why American consumers love Australian brands One reason why Australian brands seem to be succeeding in the US market is that they provide American consumers with fresh products, according to Saunders.

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Social Media Apparel Fashion Consumer 130

Inside Retail

APRIL 8, 2024

“Expanding a fine jewellery brand into new markets involves a strategic, multifaceted approach that carefully considers the unique characteristics and needs of each target market,” Angus said. It fosters a sense of community and strengthens the brand presence in targeted markets”.

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Target Market Expansion Location Strategy 130

Inside Retail

NOVEMBER 29, 2022

Customer experience (CX) has long been a strategic focus for business-to-consumer (B2C) retailers who understand its role as a key driver of customer acquisition, conversion, and retention. Alibaba seeks to have a full understanding of its target markets and their specific purchasing habits.

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Target Market Strategy Consumer Marketing 130

Inside Retail

OCTOBER 5, 2022

Founded in 2019, Pilgrim is a direct-to-consumer (D2C) beauty and personal care brand in India that combines native beauty traditions from around the world with the wanderlust spirit of a modern millennial. These days with social media, we can have a continuous dialogue with our consumers. Hence, the name: Pilgrim. Looking to expand.

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