Inside Retail

OCTOBER 30, 2024

This is the story of Pop Mart, the company behind the Labubu craze, and how a single social media post from a K-pop superstar catapulted the brand into the stratosphere of the blind box economy. The appeal and creation process One reason that blind boxes may be so popular with consumers is that they blend entertainment with commerce.

Artistic 130

Artistic Social Media Tailored Engagement 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

JULY 5, 2024

On July 1 Australian women’s apparel retailer Witchery unveiled its rebrand – only for consumers to learn that it had reduced its plus-size offering from a size 20 to a size 18. The deep irony that the collection was titled ‘Bold Awakening’ was not lost on anyone. Customers value honesty and accountability.

Social Media 257

Social Media Fashion Engagement Shopping 257

Retail Focus

APRIL 4, 2024

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Modern luxury marketing relies on the omnichannel experience.

Social Media 147

Social Media Strategy Balance Engagement 147

Retail Focus

MAY 1, 2024

Online retailers use algorithms to analyze your browsing and purchase history, offering recommendations tailored just for you. Real-Time Inventory Management Digital technology enables real-time inventory management, a boon for retailers and consumers.

Shopping 130

Shopping Social Media Tailored Management 130

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

DECEMBER 3, 2023

The last decade has seen the consumer landscape shift from mass market to personalisation and customisation, from a life of bricks-and-mortar shopping to online goods. Organisations that have thrived in the past decade are those that have understood their consumers and pre-empted the trends.

Social Media 264

Social Media Advertising Consumer Food & Beverages 264

Retail Focus

OCTOBER 7, 2024

Instead, it focuses on creating memorable, interactive encounters that deeply resonate with discerning consumers. Personalised experiences are tailored to individual preferences and needs, ensuring that each shopper feels uniquely valued, understood, and privileged.

Social Media 147

Social Media Curate Engagement Strategy 147

Inside Retail

FEBRUARY 28, 2024

With a rich background spanning finance, entrepreneurship, and brand development, Yadav embodies the brand’s ethos of innovation and consumer-centricity. Through clear communication and honest dialogue, we empower consumers to make informed choices about their skincare regimen,” he added. At the helm is Mohit Yadav.

Social Media 130

Social Media Expansion Consumer Marketing 130

Inside Retail

MARCH 24, 2024

The company is set to unveil a series of product enhancements tailored to match its industry-leading capabilities in the US. With consumers increasingly adopting an omnichannel approach to both purchase and post-purchase behaviour, it’s crucial for retailers to cater to their diverse needs.

Tailored 130

Tailored Social Media Consumer Strategy 130

RetailMinded

SEPTEMBER 19, 2023

Businesses have effectively moved away from traditional sales techniques and eagerly seized the opportunities provided by direct-to-consumer (D2C) sales due to the quick progress of digital technology. This involves detailed research and data analytics to gain insights into consumer trends and tastes.

Strategy 52

Strategy Consumer Tailored Social Media 52

Inside Retail

MAY 30, 2024

Through a combination of advanced predictive analytics to precisely tailor its product offerings and a successful leveraging of its social media community, the company has carved out a small but steadily growing niche in the highly competitive athleisure market.

Social Media 130

Social Media Strategy Space Engagement 130

Inside Retail

JUNE 4, 2024

BigCommerce’s 2024 Online Shopping Report: Consumer Behaviour Trends Shaping Ecommerce examines trends across multiple years, revealing the current challenges – and opportunities – for online retailers. A dichotomy in shipping fee attitudes Never before have consumers been so sensitive to shipping costs, the report finds.

Social Media 147

Social Media Tailored Engagement Consumer 147

Inside Retail

FEBRUARY 15, 2024

As Chinese consumer spending on personal luxury goods continues to surge, luxury brands are turning to cultural events like Lunar New Year to enhance their appeal and captivate a growing market. According to Euromonitor research, Chinese consumer spending on luxury goods is projected to reach a staggering $88 billion by 2028.

Engagement 130

Engagement Social Media Fashion Apparel 130

Inside Retail

AUGUST 3, 2023

Demographic shifts are changing the nature of consumer spending. Gen Z is a unique demographic with distinct preferences for marketing,” Evan Tsaprounis, e-commerce lead at social media company Snap, told Inside Retail. They don’t like traditional sales tactics, and instead look for brands that align with their values.

Social Media 130

Social Media Marketing Tailored Consumer 130

Retail Focus

FEBRUARY 15, 2024

Just as students might seek custom paper writers to tailor content specifically to their academic needs, retailers must similarly customize their marketing strategies to meet the unique demands and preferences of the student market. Platforms like Instagram, TikTok, and Twitter are where students spend a significant portion of their time.

Strategy 130

Strategy Retail Marketing Marketing Social Media 130

Retail Bound

APRIL 23, 2024

From traditional brick-and-mortar stores to the rise of e-commerce, product startups have had to adapt and keep up with changing consumer behavior. In recent years, technological advancements and shifting consumer preferences have caused significant disruptions in the retail landscape.

Consumer 52

Consumer Social Media Promotion Marketing 52

Inside Retail

OCTOBER 13, 2021

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277

Marketing Social Media Advertising Consumer Electronics 277

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

JUNE 26, 2024

The peak festive shopping season is a crucial time for retailers and e-commerce brands as they look to boost their revenue, grow their customer base, and enhance their brand recognition with consumers. A recent survey of more than 14,000 consumers found that 84 per cent rate the experience as important as the product they purchase.

Shopping 100

Shopping Tailored Social Media Strategy 100

Inside Retail

MARCH 27, 2024

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

Social Media 130

Social Media Fashion Engagement Promotion 130

Inside Retail

AUGUST 10, 2023

With over 460 million people using social media platform Pinterest each month, there are countless opportunities for savvy retailers to capitalise on this engagement, and convert traffic into sales. They are coming because it’s away from the toxicity of other social media platforms,” she said.

Social Media 228

Social Media Advertising Curate Engagement 228

Inside Retail

MAY 28, 2024

This is how consumers are evolving and we want to meet them where they are and we strive to make the shopping experience as cohesive as possible. IR : How does Kate Spade New York leverage social media and digital marketing to connect with its audience? IR : Does the brand have any unique concepts tailored for the ANZ markets?

Social Media 257

Social Media Boutique Marketing Fashion 257

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

JULY 24, 2024

These ephemeral spaces are designed to captivate consumers, offering them immersive experiences that go far beyond traditional retail encounters. The essence of pop-up retail lies in its transient nature, typically available for a limited time, which creates a sense of urgency and exclusivity that resonates with modern consumers.

Visual Merchandising 147

Visual Merchandising Engagement Social Media Space 147

Inside Retail

OCTOBER 22, 2024

The Covid-19 epidemic brought to light flaws in our social media networks, therefore aggravating this problem. And social media, even if it provides some connectivity, can also sometimes make people feel disconnected. Retail environments are seen as centres of social interaction, education, and connection.

Curate 130

Curate Social Media Space Layout 130

Inside Retail

AUGUST 8, 2024

This distinctiveness in consumer behaviour provides a fertile ground for luxury brands to not only introduce their products but also tailor their offerings to meet the specific demands of South Korean shoppers. The Korea Economic Daily reported a surge in demand for luxury goods among affluent consumers in their 40s and 50s.

Gifts 130

Gifts Art Social Media Engagement 130

Retail Focus

SEPTEMBER 27, 2022

This tech enables marketers to utilise modern features such as location services in tailoring marketing operations. Social Marketing . Social media is one of the most popular marketing methods used by online retailers to combine information and boost the visibility of their businesses.

Social Media 130

Social Media Advertising Promotion Marketing 130

Inside Retail

APRIL 11, 2024

Meanwhile, Melchers, established in Germany in 1806, boasts a storied history deeply intertwined with the evolution of global trade and a steadfast commitment to delivering tailored market approaches. Our products also available through JD.com, Tmall and social media channels also play a role,” he noted.

Tailored 130

Tailored Gifts Social Media Marketing 130

Jahabow

OCTOBER 21, 2024

Over the past few years, we’ve witnessed dramatic shifts driven by technological advancements, changing consumer behaviors, and the growing importance of sustainability. Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms.

Social Media 52

Social Media Display Visual Merchandising Consumer 52

Retail Focus

AUGUST 8, 2023

Experts can create tailored marketing strategies and optimize your content to improve search engine rankings and increase brand awareness. Payroll Processing Handling payroll intricacies can be time-consuming and complex for retailers. This leads to improved inventory turnover and reduced instances of overstock or stockouts.

Social Media 130

Social Media Customer Retention Management Engagement 130

Retail Focus

AUGUST 14, 2024

Vaping allows users to discreetly intake cannabinoids into their bodies, unlike other conventional ways of consuming CBD, such as oils or capsules. Besides, numerous flavors and customizable options for vape products make them remarkable while appealing to many different kinds of consumers.

Beauty and Health 130

Beauty and Health Social Media Unity Contrast 130

Inside Retail

MAY 29, 2022

Retailers in Southeast Asia, like elsewhere, have accelerated their adoption of digital platforms as consumers have been forced online to meet their everyday needs. Although physical stores will continue to play a role, the rise of technology and e-commerce has shifted consumer behaviour and preferences. DTC is poised to grow.

Social Media 130

Social Media Consumer Shopping Engagement 130

Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. The integration of technology into subscription services has also been a growth driver.

Marketing 246

Marketing Beauty and Health Promotion Customer Retention 246

RetailMinded

JUNE 19, 2024

Leverage social media platforms for targeted ads , featuring wellness influencers who align with your brand values. Use Targeted Social Media Ads: Tailor your social media campaigns to specific health-conscious demographics using platforms like Instagram and Facebook.

Strategy 52

Strategy Marketing Social Media Tailored 52

Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. What incentives do retailers have to reinvest in local urban stores? Ghalia BOUSTANI.

Social Media 264

Social Media Concept Shopping Beauty and Health 264