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Are Product Images Vital for Brick-and-Mortar Stores?

Retail Focus

Regarding marketing and selling products to consumers, product imagery is unquestionably one of the most important selling points. When considering the prevalence and dominance of e-commerce and digital shopping channels, traditional brick-and-mortar retail stores may question where this leaves them.

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Three trends shaping the luxury retails sector in 2025

Inside Retail

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.

Fashion 130
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Viv for your V founder on bringing sustainable period care to 500 stores

Inside Retail

Since launching in January 2020, Viv for your V has steadily built its direct-to-consumer (DTC) and e-commerce presence via retailers like Amazon and TikTok Shop. Inside Retail : How did the concept for the brand come about? I felt consumers deserved better, both for their bodies and for the planet.

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Decoding the global trends shaping the future of retail

Inside Retail

The themes on display are often indicative of the global trends affecting consumers and retail. In the past year or so, KPMG has published global research papers that add further insights to the big trends affecting retail models and consumer behaviour. In the US alone, TikTok shop garnered 1.1 trillion in 2030.

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Why retail media has become the next big tool in performance marketing

Inside Retail

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailerssocial-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277
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The Strongest Retail Marketing Strategies That Appeal to Students

Retail Focus

Understanding the Student Market The student demographic is diverse, encompassing individuals from various backgrounds with different tastes, interests, and spending habits. They are digital natives, highly active on social media, and influenced by trends, yet they are also budget-conscious and value-driven.

Strategy 130
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Here comes the Gen Z bride

Inside Retail

For some, that will include getting married, and the wedding retail industry is already experiencing a few notable shifts. Social media shapes wedding retail Christina Wettstein is the co-founder of bridal retail companies Melange de Blanc and Coterie White and has been in the wedding apparel industry for over 17 years.