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Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. E-commerce to become recommerce The Australia Post eCommerce Report 2025 revealed that consumers are more concerned about saving money than buying sustainably in 2024.
Australian retail is evolving at pace, and consumer expectations are higher than ever. Wunderkind s 2025 Australia Consumer Insights Report provides a deep dive into whats shaping online retail this year, based on responses from 500 Australian consumers.
First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. “If you know who someone is, you’ve got their details; that’s very powerful.”
The Black Friday Cyber Monday sales period has expanded to become ‘Black November’ this year, with many retailers and brands starting their promotions earlier than ever. However, many consumers only appear willing to buy if there’s a significant markdown involved, so where does that leave retailers?
Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.
Huisamen is hopeful that customers will flock to the 3,400 square foot store, which features Singapore’s first in-store tailoring service and carries the widest range of premium collections and vintage clothing. Unsurprisingly, we’ve seen this being reflected in the positive feedback received from consumers […] at our Ion store.”
This seamless, integrated customer experience has redefined Australian consumers’ expectations, making it harder for traditional retailers to compete with their slower and more costly fulfilment methods. billion, Temu’s growth has been meteoric, largely fuelled by its competitive pricing and frequent promotional events.
The Fast-Moving Consumer Goods (FMCG) industry is no stranger to challenges. AI image recognition FMCG is a technology that transforms how brands manage shelves, track inventory, and understand their consumer behavior. Real-Time Shelf Monitoring Manual shelf checks are time-consuming and prone to errors.
It is vital we give consumers the absolute best experience possible whether it is online or at retail, and we will continue to learn how best to deploy DTC across the region accordingly. IR: How does Mattel plan to tailor its retail strategy to the diverse markets within Asia Pacific?
The country has a well-established retail ecosystem with high-traffic shopping malls, premium retail spaces and a digitally engaged consumer base. Despite its rapid expansion, GMG remains focused on a localised approach, tailoring its retail strategies to consumer behaviours in Malaysia, Singapore and Indonesia.
Ramadan continues to be a crucial shopping period across Southeast Asia, with evolving consumer behaviours and market dynamics shaping the retail landscape. However, Indonesia experienced an 11 per cent decline in online sales, pointing to shifting consumer preferences and the need for brands to refine their Ramadan strategies.
Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.
As inflation and rising interest rates start to bite and reduce consumers’ spending capacity and confidence, Australian e-commerce sales declined sharply in July. . This shows that consumers are researching online to find the product they are after before they head to a retail store to buy it. Representing 19.3 Desktop and tablet.
As consumers move seamlessly between online, mobile, and physical store channels, retailers must keep pace through an omnichannel strategyone that unifies every customer touchpoint into a cohesive, frictionless journey. When retailers meet these demands, they reap the rewards of loyalty, word-of-mouth promotion, and repeat purchases.
While discount codes top UK consumers preferred promotions, offers that are personalised and tailored to a specific product a consumer has viewed are almost twice as likely to prompt a sale compared to general ‘range-wide’ discounts, according to the latest data from Wunderkind , based on a survey of over 1,500 shoppers.
With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.
At the risk of using yet one more trendy phrase, consumers also want “shoppertainment”. And many of the most exciting emerging retailers have built their core brand premise around promoting social change and the notion that retailers have a responsibility to make a positive contribution to society.
Diversity, equity and inclusion (DEI) strategy: Our commitment to DEI has led to the development of targeted strategies that promote a diverse workforce. First, its important to segment workforce needs by understanding the distinct requirements of frontline employees and corporate teams and tailoring initiatives accordingly.
Regarding marketing and selling products to consumers, product imagery is unquestionably one of the most important selling points. E-commerce Has Raised Consumer Expectations The surge in e-commerce in recent years has profoundly altered how consumers discover , shortlist and buy products.
With consumers feeling more confident, this is the time to maximise your sales strategy and make the most of the holiday rush. Make sure your promotions are tailored to this mindset – think irresistible deals, smart bundling, and targeted upsells. Are your campaigns tailored to tap into regional preferences and trends?
“When Lisa shares her affection for Labubu on social media, it resonates emotionally with her followers,” Pop Mart’s international public relations manager Leilei Liu told Inside Retail about why the singer’s posts have such a big impact on consumer behaviour. Emerging markets Global expansion is now a major growth driver for the business.
The rise of the singles economy appears to be a long-term phenomenon, Damien Yeo, consumer and retail analyst at BMI told Inside Retail. The sectors brands and companies are beginning to develop strategies and initiatives tailored to the one-person economy. Retail is one of the markets most affected by the solo economy.
Retailers will need to use AI and data analytics to tailor recommendations, promotions, and even product designs to individual preferences. Monitor emerging platforms to stay ahead of shifts in consumer behaviour. Engage in meaningful dialogues with consumers to foster loyalty and trust.
In times of supply disruption, AI can adjust pricing and promotions based on product availability and demand trends. This helps manage consumer expectations as well as enhance profitability on limited stock. Using AI to analyse why consumers return goods is critical to reducing return rates.
Particularly among Millennials and Gen Z, modern consumers seek experiences, relationships and community, along with products and services. Apart from promoting outdoor goods, they inspire people to participate in local activities focused on urgent environmental problems.
The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. The integration of technology into subscription services has also been a growth driver.
With many more retail and distribution deals in the works, both locally and in China, Europe and the UK, co-owner Wayne Quilliam attributes the brands success to a powerful combination of authenticity, sustainability, quality, and cultural significance that has resonated well with consumers. Why, or why not?
Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Retailers need to reflect the tailored and personalised experience of online, but in-store.”. This does not require complex content and time-consuming upkeep.
Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Sales trends This time of year provides a unique lens into consumer behaviour. Was it a specific promotion, product, or referral? The holiday sale season is a whirlwind for retailers.
Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailoredpromotions. The consumer demand for a personalised experience is immense and growing.
Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.
The NSB stated that the countrys retail sales of consumer goods rose by 3.7 Walmart says the consumer is spending at Walmart. Walmart operates more stores in China than any country outside North America (about 340) and the companys performance is a fairly good bellwether of how Chinese mid-market consumers are faring.
We have multiple media solutions, tailored for your unique environment. As consumers venture out of their homes to take care of their needs, how can you help them forget for a little while the reality of masks, gloves, and hand sanitizer? At many locations, employees must interact with consumers. Safety measures will too.
The more these innovations are adopted and brought to the end consumer, our world of consumerism will continue to evolve in the most exciting of ways. This shift is driven by both consumer demand and regulatory pressures aimed at reducing environmental impact.” And it will also allow consumers access to promotions.
TikTok’s tool kit TikTok provides a whole new set of tools for retail brands and content creators to leverage: Shop ads allow sellers to promote their TikTok Shops, converting app users to customers seamlessly. Shop Tab is an online marketplace where customers can quickly search for products and compare promotions to find the best deal.
This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.
Despite a challenging environment and value-minded consumers, our efforts have led to eight consecutive quarters of positive transaction growth, Wat added. However, Yum Chinas emphasis on value-driven promotions and digital integration has enabled it to capture demand even as discretionary spending tightens.
Go-getting campaigns from the likes of Tesco have been answered by consumers embracing the festive spirit and showing not only rising confidence but also greater spending intent. The majority of this cash is still in the bank, with many consumers looking to splurge during the holiday season.”. . Seasonal spirits are running high.
Many FMCG brands sold in pharmacies have high margins and the FMCG industry is keen to partner with retailers to engage digitally with consumers. Using loyalty rewards to promote health outcomes. Merging above-the-line and below-the-line promotions. The economics of pharmacy retail also support digital engagement.
The two businesses have been collaborating for the last nine months on a limited-edition collection that combines Bianca Spender’s sophisticated tailoring and romantic drapery with the more workaday garments on offer at Nobody Denim. This strong track record is what first attracted Bianca Spender to the brand.
This year, while consumers are still struggling to adapt to higher prices for staple goods and services, they are still spending on discretionary items creating a retail market where brands compete fiercely for their share of the consumer’s paycheque.
In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.
At Amazon, algorithms are used to track consumer behaviour and adapt product recommendations based on a wide range of factors. Retail workers have access to information about products, promotions, and pricing instantly. As we know, the retail industry is under pressure as consumers shift their spending to online retailers.
At least two significant forces are reshaping how and where consumers shop and their expectations of brands. Encouragingly, consumers are ready to increase participation in the circular economy. Consumers want businesses to make it more convenient to take part.” . In stark contrast, Finland is targeting 100 per cent by 2025 2.
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