Retail Focus

FEBRUARY 15, 2024

Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.

Consumer 130

Consumer Social Media Tailored Strategy 130

Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. The integration of technology into subscription services has also been a growth driver.

Marketing 246

Marketing Beauty and Health Promotion Customer Retention 246

Inside Retail

OCTOBER 25, 2024

First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. “If you know who someone is, you’ve got their details; that’s very powerful.”

Strategy 242

Strategy Perspective Tailored Promotion 242

Inside Retail

NOVEMBER 25, 2024

This seamless, integrated customer experience has redefined Australian consumers’ expectations, making it harder for traditional retailers to compete with their slower and more costly fulfilment methods. billion, Temu’s growth has been meteoric, largely fuelled by its competitive pricing and frequent promotional events.

Fashion 246

Fashion Customer Engagement Strategy Consumer 246

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. Retailers need to reflect the tailored and personalised experience of online, but in-store.”. This does not require complex content and time-consuming upkeep.

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

MARCH 21, 2024

This year, while consumers are still struggling to adapt to higher prices for staple goods and services, they are still spending on discretionary items creating a retail market where brands compete fiercely for their share of the consumer’s paycheque.

Consumer 130

Consumer Tailored Management Shopping 130

Inside Retail

AUGUST 1, 2024

The more these innovations are adopted and brought to the end consumer, our world of consumerism will continue to evolve in the most exciting of ways. This shift is driven by both consumer demand and regulatory pressures aimed at reducing environmental impact.” And it will also allow consumers access to promotions.

Consumer 261

Consumer Marketing Tailored Balance 261

Inside Retail

AUGUST 14, 2024

TikTok’s tool kit TikTok provides a whole new set of tools for retail brands and content creators to leverage: Shop ads allow sellers to promote their TikTok Shops, converting app users to customers seamlessly. Shop Tab is an online marketplace where customers can quickly search for products and compare promotions to find the best deal.

Shopping 263

Shopping Promotion Marketing Form 263

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

SEPTEMBER 9, 2021

Many FMCG brands sold in pharmacies have high margins and the FMCG industry is keen to partner with retailers to engage digitally with consumers. Using loyalty rewards to promote health outcomes. Merging above-the-line and below-the-line promotions. The economics of pharmacy retail also support digital engagement.

Promotion 239

Promotion Line Advertising Management 239

Retail Focus

DECEMBER 10, 2021

Go-getting campaigns from the likes of Tesco have been answered by consumers embracing the festive spirit and showing not only rising confidence but also greater spending intent. The majority of this cash is still in the bank, with many consumers looking to splurge during the holiday season.”. . Seasonal spirits are running high.

Consumer 311

Consumer Engagement Flow Tailored 311

Inside Retail

SEPTEMBER 7, 2022

The two businesses have been collaborating for the last nine months on a limited-edition collection that combines Bianca Spender’s sophisticated tailoring and romantic drapery with the more workaday garments on offer at Nobody Denim. This strong track record is what first attracted Bianca Spender to the brand.

Consumer 130

Consumer Tailored Fashion Perspective 130

Compliantia

JULY 4, 2023

In fact, for brick and mortar retailers, promotions generally account for anywhere from 10% to 45% of total revenue. Understanding how to manage seasonal sales and promotions is key to running a successful store. This job of managing promotions becomes more complex when you start adding multiple locations into the mix.

Promotion 98

Promotion Location Management Customer Engagement 98

Inside Retail

JANUARY 11, 2023

At least two significant forces are reshaping how and where consumers shop and their expectations of brands. Encouragingly, consumers are ready to increase participation in the circular economy. Consumers want businesses to make it more convenient to take part.” . In stark contrast, Finland is targeting 100 per cent by 2025 2.

Consumer 130

Consumer Consumer Electronics Contrast Outdoor 130

Inside Retail

JANUARY 3, 2023

At Amazon, algorithms are used to track consumer behaviour and adapt product recommendations based on a wide range of factors. Retail workers have access to information about products, promotions, and pricing instantly. As we know, the retail industry is under pressure as consumers shift their spending to online retailers.

Shopping 290

Shopping Display Social Media Department Stores 290

Inside Retail

NOVEMBER 7, 2023

The not-for-profit is also responsible for providing grocery options which are in line with the needs and demands of the consumers it services. CEQ has also introduced an e-market online order system, which enables consumers to order items not available in store, as well as ‘HappyOrNot’ customer feedback kiosks to gauge success.

Location 277

Location Line Concept Tailored 277

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Today’s consumers expect more than just personalised experiences. And consumers can feel it. Creating cohesive customer experiences. Revolutionising loyalty programs.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

SEPTEMBER 27, 2021

Consumer data is undoubtedly a critical resource for retailers. The data retailers collect can also have value to consumers. If retailers use it well, consumers can benefit from better personalisation in product offers, promotions, and communications. Yet not all consumers find personalisation appealing.

Consumer 130

Consumer Engagement Pattern Tailored 130

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

Art 264

Art Display Light Artistic 264

Retail Focus

DECEMBER 12, 2024

With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.

Expansion 264

Expansion Retail Space Space Marketing 264

Inside Retail

NOVEMBER 28, 2023

Similarly, a birthday or anniversary flow can be set up – with or without a price drop promotion – targeting gift-givers or customers who want to treat themselves on their special day. Thank you messages can be tailored to new shoppers or returning customers. The promotion boosted Arizona’s off-season revenue by 201 per cent. “In

Flow 287

Flow Marketing Social Media Promotion 287

Inside Retail

DECEMBER 17, 2024

Previously, the focus has been on using customer demographics and historic purchasing data to tailor the shopping experience, with real-time recommendation engines creating highly curated product promotions. For brands, its vital to understand consumer behaviour and to leverage AI to deliver personalised experiences.

Tailored 130

Tailored Curate Shopping Engagement 130

Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. What incentives do retailers have to reinvest in local urban stores? Ghalia BOUSTANI.

Social Media 264

Social Media Concept Shopping Beauty and Health 264

Retail Focus

DECEMBER 8, 2021

Toni Viñals, CEO at nsign.tv, says: “The retail sector is facing a stage of reinvestment in its business models in physical establishments with the desire to achieve a return to normality by offering consumers better shopping experiences that are both safer and more interactive so that the customer’s journey is as attractive as possible.”.

Display 208

Display Engagement Promotion Shopping 208

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Sales trends This time of year provides a unique lens into consumer behaviour. Was it a specific promotion, product, or referral? The holiday sale season is a whirlwind for retailers.

Strategy 130

Strategy Customer Retention Customer Engagement Tailored 130

Retail Focus

MAY 14, 2024

It’s not really like you’re only into selling luxury items; you have high-value offerings about tailored experiences that can speak volumes to financially savvy elite customers. It will also allow you to offer tailored incentives or rewards to customers who are CMA account holders.

Strategy 147

Strategy Tailored Pattern Promotion 147

Inside Retail

OCTOBER 7, 2021

Pinterest will roll out new features for brands to promote products and ideas to users, the digital pinboard company said Wednesday, part of an effort to grow online shopping on its site. For example, a creator can make a video post about a dessert recipe, and a baking brand can pay to promote that ad to more users.

Shopping 130

Shopping Social Media Advertising Tailored 130

Inside Retail

APRIL 29, 2024

This ambitious undertaking marks a significant milestone in the evolution of both companies, propelling them into a new era of international growth and consumer engagement. This partnership will mark the first time The North Face brand is entering the North African market,” he pointed out.

Marketing 147

Marketing Expansion Outdoor Tailored 147

Inside Retail

AUGUST 7, 2024

In an era marked by relentless competition and rapidly evolving consumer behaviours, retail businesses find themselves at a crossroads. Today’s consumers value more than just products, they crave meaningful experiences and genuine connections with the brands they support.

Tailored 130

Tailored Engagement Curate Strategy 130

Retail Focus

JULY 6, 2023

WonderDays take gifting to the next level by offering unique and unforgettable experiences tailored to the recipient’s interests. These specialised vouchers allow you to tailor the gift to the recipient’s preferences, making it more personal than ever before. The key here is customisation.

Gifts 130

Gifts Marketing Tailored Promotion 130

Inside Retail

APRIL 24, 2024

Legacy denim brand, Levi Strauss & Co has rolled out a direct-to-consumer first strategy across its East Pacific Asia market. The next chapter of the 170-year-old fashion brand is set to be one that centres on the in-store consumer experience.

Strategy 147

Strategy Consumer Merchandising Location 147

Inside Retail

MARCH 7, 2024

As an Independent Repair Provider (IRP) certified by Apple and a Realme authorised service centre, the company has earned the trust of consumers and industry giants alike. We believe we can bridge the gap by providing Thai consumers high-quality repair services,” he told Inside Retail. million (US$1.48

Tailored 130

Tailored Planning Expansion Promotion 130

Inside Retail

MARCH 27, 2024

The Iconic has partnered with the Cancer Council with support from the Australian Government to promote sun-smart dressing as part of a joint cancer prevention and advocacy effort. The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out.

Social Media 130

Social Media Fashion Engagement Promotion 130

Retail Focus

JULY 3, 2024

True luxury is characterised by durability and timeless design, often incorporating practices such as recycling materials, providing repair services, and promoting the resale of second-hand luxury goods. Transparency in the supply chain is becoming paramount as consumers seek to understand the origins of the products they purchase.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

OCTOBER 20, 2024

With consumers feeling more confident, this is the time to maximise your sales strategy and make the most of the holiday rush. Make sure your promotions are tailored to this mindset – think irresistible deals, smart bundling, and targeted upsells. Are your campaigns tailored to tap into regional preferences and trends?

Tailored 130

Tailored Strategy Shopping Promotion 130