Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

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Inside Retail

FEBRUARY 29, 2024

The commission believes the consumers in the brand’s target markets are low-income recipients of Centrelink benefits and do not have access to other forms of credit. Asic is concerned that these consumers are at risk of financial hardship and that many may currently be experiencing financial distress.

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Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

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Inside Retail

NOVEMBER 26, 2023

With constant pressure to stay ahead of the competition, continuously innovate and get seasonal releases on time, it can be difficult to ensure that all the moving parts come together to create the best possible products at the right price point for each target market.

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Inside Retail

APRIL 8, 2024

For the past 15 years, the brand has operated with a significant presence in Hong Kong, and Angus plans “to further develop international markets as well as to consolidate domestically”. It fosters a sense of community and strengthens the brand presence in targeted markets”.

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Inside Retail

APRIL 7, 2022

Queensland-based start-up Sheetly has launched the first subscription linen service in Australia, with consumers in Brisbane and Sydney now able to have fresh sheets and towels delivered to their door on a regular basis. We believe that is the dominant target market,” Wendy Rattray, Sheetly’s founder and CEO, told Inside Retail.

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Inside Retail

JULY 20, 2022

The findings may also help Blundstone tweak the design of its boots to provide better support for healthcare workers, though the company does not have any immediate plans to commercialise the smart boots. An overlooked market? . So far, only a handful of samples have been made for the project. “At she said. “In

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Inside Retail

OCTOBER 5, 2022

Founded in 2019, Pilgrim is a direct-to-consumer (D2C) beauty and personal care brand in India that combines native beauty traditions from around the world with the wanderlust spirit of a modern millennial. These days with social media, we can have a continuous dialogue with our consumers. Hence, the name: Pilgrim. Looking to expand.

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Inside Retail

OCTOBER 1, 2024

Entering this market can be especially appealing for Australian brands that have reached “a ceiling” in their home country, he said. Why American consumers love Australian brands One reason why Australian brands seem to be succeeding in the US market is that they provide American consumers with fresh products, according to Saunders.

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Inside Retail

MARCH 27, 2024

million in a seed round led by 500 Global, coupled with a strategic expansion plan spanning Malaysia, Singapore, and the United Kingdom, reflecting the growing market for convenience-based businesses. These meal kits enable consumers to indulge in gourmet dining experiences within the confines of their own kitchens.

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Inside Retail

JULY 3, 2022

We recently spoke with Culture Kings founder and CEO Simon Beard about the store and what it will take to crack the US market. Inside Retail : What can you tell me about the store you’re planning to open in Las Vegas? SB: I feel like Vegas is a rite of passage for that young male, our key target market.

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Inside Retail

JUNE 9, 2022

The business also plans to expand direct-to-consumer sales to 55 per cent of total revenue and triple e-commerce sales by 2027. Young consumers are focused on climate change, and we are aware of this and as a company we are doing everything in our power to be the change we want to see,” he elaborated. The death of globalisation.

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Inside Retail

FEBRUARY 25, 2024

L’Occitane purchased Dr Vranjes Firenze in January this year for a reported US$164 million, or approximately 12 times its core earnings, from Bluegum Capital Partners, a European private equity fund that specialises in consumer brands. The brand is selective in choosing partners with which to create aligned ranges and enter new markets.

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Inside Retail

DECEMBER 3, 2023

It’s time to target people, not browsers. Shopper behaviours are changing rapidly as consumers grapple with the effects of skyrocketing inflation. So how do you know how, when and where Aussies are shopping and reach the right consumer for optimal digital impact in a sea of brand switching? Increase total rating points by $1.8

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Retail Bound

NOVEMBER 21, 2023

When planning your marketing strategy, consider educational content that addresses a pain point of your core community — whether it’s a tutorial, quick tips, or debunking popular (often viral) myths. By making shopping fun, consumers feel closer to the brand, which ultimately leads to greater loyalty and more purchases over time.

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Inside Retail

MARCH 26, 2024

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. Try navigating that minefield alone.

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Inside Retail

APRIL 5, 2022

Inside Retail : I understand Sheike is planning to expand to South Australia. Sandra Kennedy: We’re planning on opening the store in the middle of this year, and we’re very excited because it’s actually our first SA store in the portfolio, and it will also be our first strip store, so our first store outside of a centre.

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Creative Displays Now

MARCH 8, 2022

From the moment consumers step foot in a store, they start making purchasing decisions based on what they see. Visual merchandising is a marketing practice that retailers and consumer products companies use to capture people’s attention so they’re more likely to purchase something. Visual Merchandising Explained.

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Inside Retail

JANUARY 31, 2022

It recently raised US$20 million in a Series A funding round and has big plans to add another US$100 million in revenue through further brand acquisitions this year. We feel that consumers in the US pay a lot more attention to things like reviews, rankings and ratings, and their decision-making process is based on that.

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Inside Retail

APRIL 10, 2022

Maybe you’ve only been operating as a wholesale distribution business and it’s time to look at a direct-to-consumer strategy. Or should you bring in new team members who can work with you to drive this new growth plan? Does your existing team have the right experience and skillset to execute this digital transformation?

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Inside Retail

MARCH 14, 2024

One brand that is benefitting from this booming market is the Australian-owned and manufactured skincare business Cinch Skin, which is ready to scale globally after experiencing 500 per cent revenue growth in the past year, six years after being founded in 2016. It also sold products online and direct-to-consumer (DTC) via its own website.

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Inside Retail

JANUARY 8, 2024

It can be traced back to the late ’90s, when, in 1997, media entrepreneur Patrick Courrielche launched an event in Los Angeles dubbed The Ritual Expo, bringing together music, fashion, and food in a single consumer experience. Here’s what retailers should keep in mind when planning these ‘here today, gone tomorrow’ shopping experiences.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

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Inside Retail

AUGUST 22, 2022

Here she chats about how the diamonds are created and her plans for the business. IR: What are your plans for Futurae Diamonds and who is your target market? What are some of the ways that you’re educating consumers around them? Can you tell me the story behind that transition and what inspired it?

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Compliantia

DECEMBER 29, 2022

Research cited by RetailDive indicates that consumer spending on goods like apparel, accessories, and footwear declined by 15.7% That’s why it’s essential to carefully plan your merchandising efforts, so your displays look as aesthetically pleasing as possible. Relevant to your target market. Employee coaching.

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Inside Retail

JUNE 20, 2022

“It took a global pandemic and consumers to be in lockdown for many retailers to prioritise the online experience, anything metaverse-related will likely be very low on their priority list.”. VR is now playing an increasingly important role in education.

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Retail Bound

MAY 11, 2023

For many D2C consumer product companies selling on Shopify or Amazon, one question always comes up: “Should I be selling to other retail channels?” Online retail is very effective and sometimes the best way to start selling to consumers. Some important questions to ask yourself include: – Who is your target market?

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Retailing Insight

JANUARY 22, 2024

I f you’re planning to expand your business into new markets or launch new products, you need to find your target markets to maximize your success. A target market is a group of people, also known as end users, that are identified to be your product or services best potential customers.

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RetailMinded

OCTOBER 10, 2024

A Guide to the Use of Influencer Marketing As such, influencer marketing leverages the authority that influencers have managed to create in their circles. In contrast to conventional advertisement approaches, influencers allow brands to communicate with consumers using the influencer’s words.

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Marketing Target Market Advertising Beauty and Health 59

Frank Mayer

NOVEMBER 20, 2020

With COVID-19 heavily impacting retail and the way consumers shop, we break down how retail displays are playing a crucial role during the pandemic as well as how this period will influence display design in the future. Consumers will more easily be able to quickly scan goods versus spending time differentiating between multiple items.

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Retail Bound

JULY 16, 2024

If you’re launching a new retail product, working with distributors can be a great way to get it into the hands of your target market. They act as the link between manufacturers and retailers, ensuring that products get into the hands of consumers in a timely and efficient manner. Do your research.

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Retail Bound

JANUARY 18, 2023

This decision can be influenced by many factors, such as the product’s target market, its price point, and its shelf life. The product’s target market. The Product Target Market. When new products are developed, it is important to consider the target market.

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Retail Bound

APRIL 30, 2024

After all, they are the ones responsible for getting your products into the hands of consumers. This includes its features, target market, and unique selling points. This includes determining your target market, pricing strategy, and marketing plan.

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Creative Displays Now

NOVEMBER 8, 2021

Choosing the right store floor plan can have a profound effect on the way customers navigate the store, interact with your merchandise and whether they decide to purchase any products. This consumer behavior information can be used to design a floor plan in a way that subtly guides people to the right to ensure that every product gets seen.

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Retail Bound

JUNE 27, 2023

Step 2: Marketing Strategy The second crucial element you will want to present involves your current marketing strategy and how you have currently obtained sales or plan to. Your marketing and advertising strategy should communicate this USP effectively across various channels suitable for your audience.

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Retail Bound

FEBRUARY 20, 2024

Setting the right price for your product is essential because it not only affects your sales and revenue, but it also sends a message to consumers about the value and quality of your offering. Understand Your Target Market Knowing your target market is essential in pricing your product successfully. Happy selling!

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