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Why retailers must rethink their Meta and Google ad strategies in 2025

Inside Retail

For many retailers, these platforms have grown to consume the whole marketing funnel and their templated options have become the default. Brands are outsourcing too much of their strategy to automation, forgetting that while AI can optimise, it cant replace fundamental marketing strategy (yet), he added.

Strategy 237
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Adore Beauty plans multi-store rollout as it pursues omnichannel growth

Inside Retail

Adore Beauty plans to expand its national retail store network over the next three years to accelerate its omnichannel growth. The company is targeting the opening of more than 25 stores as part of its three-year strategy, which was announced at its annual meeting in Melbourne. For the last fiscal year, Adore Beauty posted a 7.4

Planning 246
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How Amazon plans to disrupt the grocery sector by merging choice and convenience

Inside Retail

However, at last week’s Delivering the Future event in Nashville, Tennessee, the retail giant announced major plans to combine choice and convenience for its customers. This is how Amazon plans to deliver choice and convenience to consumers without compromising on speed or value.

Planning 245
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Woolworths and Coles drew consumer ire for cost-of-living pressures in 2024

Inside Retail

At opposite ends of the political spectrum, the National Party and the Greens both argued that divestment provisions should be incorporated into federal competition laws to ensure fair trading with suppliers and consumers. Breaking up is hard to do The first report critical of the supermarket sector was released in January 2024.

Consumer 246
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Can the ‘Back to Starbucks’ strategy reverse the company’s fortunes? 

Inside Retail

“As a result, some are visiting less often and I think today’s results tell that same story,” he said in an announcement, adding the company needs to fundamentally change its recent strategy to be able to improve its performance. The main issue is that consumers are buying less coffee from Starbucks in order to save money.

Strategy 130
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Sensible gifting took centre stage as consumers embraced practicality this Christmas

Retail Focus

The season also marked the continuation of trends first seen during Black Friday and Cyber Monday sales, with Black Friday setting the tone for a practical and planned-out festive period. Early promotions captured a significant share of the festive budget, allowing consumers to plan purchases while taking advantage of discounts.

Gifts 148
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How retailers can thrive amid inflation: Strategies for the holiday season

Inside Retail

As we approach the busiest time in the retail calendar year, one question looms: How can retailers revive sales in a landscape of unstable inflation and changing consumer habits? The latest Consumer Price Index (CPI) figures show inflation has fallen to within the RBA’s target band at 2.8 per cent – the lowest in 3.5

Strategy 130