Inside Retail

AUGUST 27, 2024

The draft reforms require mandatory notification to the Australian Competition & Consumer Commission (ACCC) for all mergers and acquisitions valued at $35 million and above, including shopping centre transactions.

Shopping 274

Shopping Target Market Marketing Consumer 274

Inside Retail

NOVEMBER 26, 2023

With constant pressure to stay ahead of the competition, continuously innovate and get seasonal releases on time, it can be difficult to ensure that all the moving parts come together to create the best possible products at the right price point for each target market.

Balance 130

Balance Marketing Fashion Apparel 130

RetailMinded

OCTOBER 10, 2024

One of the most effective strategies is influencer marketing. But what makes influencer marketing so powerful for retail brands? In this article, we will explore how to craft an influencer marketing strategy that will elevate your retail brand, build trust with your target audience, and drive business growth.

Marketing 59

Marketing Target Market Advertising Beauty and Health 59

Inside Retail

JUNE 10, 2024

Premium sportswear brands are enjoying robust growth in China as they take to directly courting their main customers, posing yet another setback to megabrands Nike and Adidas as they grapple with local competitors in the $55 billion sportswear market. But the more share they take out of the market, the less there is left for everyone else.

Target Market 246

Target Market Hobbies Apparel Social Media 246

Inside Retail

APRIL 25, 2024

Asic said the credit arrangements are not suitable for consumers in the target market as they are inconsistent with their financial situation, putting them at risk of financial hardship. Coral Coast targeted First Nations consumers who received Centrelink payments.

Target Market 297

Target Market Location Consumer Engagement 297

Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do.

Consumer 130

Consumer Target Market Expansion Curate 130

Retail Bound

OCTOBER 8, 2024

Starting a business can be challenging, especially in today’s fast-paced and competitive market. In a saturated market, it is important for product startups to find their unique niche and differentiate themselves from the competition. This means finding the specific area or segment of the market that your product caters to.

Marketing 52

Marketing Target Market Social Media Strategy 52

Inside Retail

NOVEMBER 4, 2024

Wirth’s leadership has focused on in-store enhancements, customer loyalty, and curated brand partnerships, helping Myer adapt to and anticipate market shifts,” she added. Yet, their adaptability, continued consumer focus, and strategic acquisitions have positioned them as a resilient force in Australian fashion retail today.

Apparel 252

Apparel Curate Balance Strategy 252

Retailing Insight

JANUARY 22, 2024

I f you’re planning to expand your business into new markets or launch new products, you need to find your target markets to maximize your success. A target market is a group of people, also known as end users, that are identified to be your product or services best potential customers. Who Is Your Customer?

Marketing 52

Marketing Target Market Gifts Social Media 52

Inside Retail

MARCH 4, 2024

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. Retailers have failed to understand and represent a large consumer demographic that could be lucrative to their business.

Beauty and Health 264

Beauty and Health Hobbies Fashion Marketing 264

Inside Retail

JULY 4, 2023

Started by Adrian Cheong in 2015, Malaysian fragrance brand Analogue Apotik has carved out a niche in the APAC market with its solid colognes for men. “I These were the few countries that were very open in terms of their markets, it was very easy to get into. According to him, the price point is critical.

Marketing 130

Marketing Target Market Form Engagement 130

Trade Show Booth Companies - Trade Group

AUGUST 1, 2023

Influencer marketing has become a potent strategy for businesses wanting to connect with their customers. For example, Nike’s marketing strategy is based on almost entirely influencer marketing, beginning with its partnership with Michael Jordan and continuing with new rising athletes. The idea is not a new one.

Marketing 94

Marketing Social Media Engagement Target Market 94

Inside Retail

NOVEMBER 17, 2024

In an exclusive interview with Franchise Executives, Grant Lee, Concept Eight CEO, said “We think the acai business is still in the early stages of market growth in Australia. The market is categorised by independent, single site operators. Acai is a fresh market for Concept Eight. It’s hard to make a profit.”

Concept 130

Concept Target Market Expansion Marketing 130

Retailing Insight

MAY 2, 2024

M edia Marketing is comprised of many forms of advertising and is the process of creating desirable products or services and distributing them in such a way that increases their charisma. I will not be giving all the methods but have tried to cull the best media marketing for retail stores, publishers and product makers.

Marketing 52

Marketing Social Media Advertising Outdoor 52

Inside Retail

SEPTEMBER 6, 2021

In August, Tucker joined Live Verdure, an ASX-listed plant-based food and supplement company that sells hemp-infused porridge, muesli, honey, protein powder, supplements and other wellness products under the direct-to-consumer (DTC) brand 13 Seeds. billion by 2027, according to a recent report by Brandessence Market Research. .

Target Market 246

Target Market Marketing Management Light 246

RetailMinded

NOVEMBER 4, 2020

Together with it, online marketing is improving. Unfortunately, the rate of evolution for online marketing was so high that we see so many common mistakes that are done literally every single day. . Misunderstanding The Target Market. Speaking about goals, digital marketing requires a systematic approach.

Marketing 110

Marketing Target Market Advertising Strategy 110

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. The APAC marketplace Broderick said that the APAC market presents both challenges and opportunities for the headwear industry and New Era.

Target Market 130

Target Market Social Media Fashion Tailored 130

Inside Retail

AUGUST 6, 2024

Retail is inherently human, and there are essential drives in consumer behaviour that brands need to understand to build lasting relationships with their customers. By understanding these underlying motivations, brands can craft more targeted marketing campaigns, offer relevant products, and create meaningful customer experiences.

Shopping 130

Shopping Outdoor Engagement Target Market 130

Inside Retail

FEBRUARY 29, 2024

The commission believes the consumers in the brand’s target markets are low-income recipients of Centrelink benefits and do not have access to other forms of credit. Asic is concerned that these consumers are at risk of financial hardship and that many may currently be experiencing financial distress.

Target Market 130

Target Market Location Consumer Form 130

Inside Retail

OCTOBER 1, 2024

Any brand entering the hyper-competitive US retail market has its work cut out for it, especially those that don’t have a home-court advantage. So why are so many Australian brands expanding in this market, and what precautions do they need to take to thrive in this competitive retail landscape?

Social Media 130

Social Media Apparel Fashion Expansion 130

Inside Retail

NOVEMBER 25, 2024

With the evolution of retail media networks, brands and retailers are seizing the opportunity to shape consumer behaviour in real-time, using in-store touch points to elevate the shopping experience. Then, if we compare that to a week where we had no in-store retail media, it was an uplift of 76.8

Promotion 130

Promotion Marketing Target Market Shopping 130

Inside Retail

JUNE 29, 2023

The interim stop orders were revoked on late Thursday afternoon, following the insurers providing Asic with revised target market determinations (TMDs) that addressed Asic’s concerns,” a spokesperson told Inside Retail.

Target Market 241

Target Market Consumer Marketing 241

Retail Bound

NOVEMBER 21, 2023

When planning your marketing strategy, consider educational content that addresses a pain point of your core community — whether it’s a tutorial, quick tips, or debunking popular (often viral) myths. By making shopping fun, consumers feel closer to the brand, which ultimately leads to greater loyalty and more purchases over time.

Consumer 52

Consumer Shopping Social Media Perspective 52

RetailMinded

JULY 17, 2022

The potential to transform industries like marketing is huge. They can help marketers understand data better, predict future behaviors, and deliver more personalized experiences when it comes to their audience. This article explores the ways AI technologies are driving marketing strategies today. Enhancing Customer Engagement .

Marketing 94

Marketing Customer Engagement Engagement Strategy 94

Inside Retail

AUGUST 22, 2024

This article delves into the psychological effects of the Olympics, explores how they influence consumer behaviour and provides insights into what retailers can do to capture and extend the positive sentiments the 2024 Olympic Games in Paris will generate. Let’s break some of them down and look at a few examples more closely.

Unity 260

Unity Engagement Social Media Apparel 260

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

FEBRUARY 22, 2024

Southeast Asia’s growing middle class presents a significant opportunity for Australian and New Zealand brands in the agricultural, food and beverage, and health and wellness sectors, but cultural differences and language barriers are key challenges to connecting with this market.

Tailored 130

Tailored Marketing Target Market Consumer 130

Inside Retail

APRIL 5, 2022

So we’ll be looking to expand heavily into SA, WA, and probably the Victorian markets. We all get consumed in the day-to-day of working in the business; the pandemic brought us the ability to slow down and work on the business. They will be our key focus. What have the last few years been like? Hopefully, June.

Marketing 130

Marketing Planning Space Engagement 130

RetailMinded

JULY 9, 2021

This post highlights some of the marketing strategies businesses can deploy to not find new customers and keep existing ones. Let’s face it; technology opened a myriad of marketing channels and so did the pandemic. You can partner with other businesses just to target your brand name to gain traction among your target market.

Strategy 98

Strategy Marketing Social Media Advertising 98

Mike Anthony

JULY 26, 2022

The article argues that physical retail is important because it plays a marketing role. Stores have marketing value for your brands. The marketing value of a store is nothing new. Stores are marketing and sales channels. a marketing role and a sales channel. Marketing to shoppers isn’t about ‘experience’.

Marketing 105

Marketing Promotion Target Market Flow 105

Retail Bound

FEBRUARY 29, 2024

Beginning with idea generation and market research to identify market gaps, companies go through multiple stages of product development before launching the product. Research phase Before diving into ideation, it’s essential to grasp market demand. Ideation and design All man-made creations start from a simple concept.

Concept 52

Concept Consumer Design Consumer Electronics 52

Inside Retail

JANUARY 29, 2023

In its preliminary half-year results, JB Hi-Fi attributed record sales to strong consumer demand, and its well-executed promotional strategies during Boxing Day and Black Friday. It will be interesting to see if JB Hi-Fi can maintain growth, or if they have shifted consumer spending to these peak sales periods,” Dr Pallant told Inside Retail.

Promotion 246

Promotion Strategy Consumer Target Market 246

Trade Show Booth Companies - Trade Group

SEPTEMBER 20, 2023

To distinguish your product from competitors, embracing experiential marketing is an excellent approach to actively engage, captivate, and cultivate Gen Z into enthusiastic advocates for your brand. Here are some strategies to effectively engage Gen Z consumers. Take Generation Z, for instance.

Engagement 52

Engagement Strategy Marketing Social Media 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

MARCH 27, 2024

The first-of-its-kind collaboration demonstrates the influence retail has on consumer behaviour beyond just checking out. Bringing its fashion lens to the Cancer Council’s research, The Iconic aims to motivate consumers to make more informed and healthier styling choices.

Social Media 130

Social Media Fashion Engagement Promotion 130

Inside Retail

JUNE 21, 2022

KPMG’s recent survey of over 75,000 global consumers revealed that the new boom in the Internet Of Things (IoT) sector is something that needs to be highlighted. This of course has a huge significance in the retail industry,” KPMG’s head of consumer Anson Bailey said at the Future of Retail conference earlier this year.

Target Market 130

Target Market Social Media Consumer Marketing 130