Inside Retail

JANUARY 30, 2024

Since the advent of paid ads on social media, performance marketing has reigned supreme, offering brands direct access to consumers and the ability to convert sales. Performance marketing will lead to sales but it is not a viable strategy for generating broader brand awareness. Enter brand marketing.

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Inside Retail

NOVEMBER 5, 2024

Despite concerns about consumer spending, Yum China’s strategic focus on market expansion and customer satisfaction has yielded positive results. Growth despite weak sentiment “It’s true that consumers are becoming more rational and sophisticated in their choices. In the first nine months, the company returned $1.24

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Inside Retail

NOVEMBER 13, 2024

While the brand’s designs were considered bold and lively by Gen X and older Gen Y consumers, also known as Millennials, the brand didn’t strike the same chord with younger Gen Y customers. However, Vera Bradley’s growth officer and CMO Alison Hiatt said the brand isn’t out for the count yet. How did Vera Bradley fall off?

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Inside Retail

JULY 10, 2024

The Reject Shop’s low-cost operations combined with the ongoing success of its merchandise strategy are intended to set the retailer up for success despite macroeconomic conditions. This is done through our consumables business where we offer best in market prices on nationally branded products,” shared Eshuys.

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Inside Retail

JULY 29, 2024

Let’s dive into the shifts expected to alter shopping for this year’s holiday season and explore additional winning strategies for retailers. These innovations make it easier for consumers to purchase what they need, when they need it, enhancing the overall shopping experience.

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Inside Retail

MAY 12, 2024

Understanding consumer behaviour is critical to creating a relevant retail offer and marketing message, but what happens when consumers behave in contradictory ways? Many retailers will recognise the reality that despite consumers saying they care about sustainability , their spending tells a different story.

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Inside Retail

SEPTEMBER 1, 2024

The Canadian coffee chain Tim Hortons has entered Malaysia’s booming coffee market, opening its first two stores in the country in partnership with Marubeni. However, the chain has even bigger ambitions in one of Southeast Asia’s fastest-growing coffee markets.

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Inside Retail

OCTOBER 24, 2024

“As a result, some are visiting less often and I think today’s results tell that same story,” he said in an announcement, adding the company needs to fundamentally change its recent strategy to be able to improve its performance. The main issue is that consumers are buying less coffee from Starbucks in order to save money.

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Inside Retail

DECEMBER 19, 2023

A shift in Chinese retailers’ strategy toward lower-priced goods and services to win cost-conscious consumers risks embedding the country’s recent deflationary trends more permanently into the world’s second-largest economy. This stands to create more headwinds for China’s stuttering post-Covid recovery.

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Inside Retail

NOVEMBER 4, 2024

Vincom Retail is Vietnam’s biggest mall operator by dint of opening malls here, there and everywhere, but is this the right strategy? That’s ok if you do world-class developments and your timing is not too far ahead of the market, but otherwise, it can be a well-aimed shot in the foot. What can Vincom do?

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Inside Retail

NOVEMBER 14, 2024

“There’s been a lot of curiosity from customers who are familiar with H&M in different markets and are eager to visit this innovative store,” she said. “We The company currently operates more than 250 stores across key markets such as South Korea, Japan, Singapore, Malaysia, Vietnam, and the Philippines.

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Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. FMCG subscription box offers encompass a variety of sectors. What’s behind the growth?

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Inside Retail

FEBRUARY 19, 2024

KMD Brands says it expects significantly lower sales in the fiscal first half, reflecting weak consumer sentiment. A combination of weaker consumer sentiment, the warmest winter on record in Australia and the brand’s resilience on winter-weight products has resulted in a disappointing first half.” per cent and 21.5

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Consumer Visual Merchandising Merchandising Strategy 286

Inside Retail

OCTOBER 16, 2024

Over the years, I’ve heard ‘grey market’ tossed around a lot in the beauty industry. After chatting with some beauty insiders, I realised the grey market is still a grey area. And there’s your first myth busted – many people confuse the grey market with counterfeit goods. So, I decided to get to the black-and-white of it.

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Inside Retail

MAY 2, 2024

But many brands are simply copying and pasting their millennial marketing playbook for the next generation, according to Ypulse senior content marketing manager Anastasia Pelot. The post Why retail needs a whole new strategy to target Gen Z appeared first on Inside Retail Australia.

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Retail Focus

JUNE 26, 2023

Online businesses will live or die depending on their SEO strategy as the ruthless toll of the cost of living crisis means almost a third of businesses went to the wall, reveals the latest government statistics. Something that is vital as most consumers opt to buy from a business on top of page one. It’s a faff but a necessary one.

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Inside Retail

JULY 25, 2024

However, marketing expert Mark Baartse said that most users are expected to opt out of cookies on Chrome, so while it marks a major reversal for Google, it won’t change the end result for retailers. It not only deepens your understanding of your audience but also drives more effective marketing strategies.

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Inside Retail

MARCH 19, 2024

KMD Brands says it expects significantly lower sales in the fiscal first half, reflecting weak consumer sentiment. A combination of weaker consumer sentiment, the warmest winter on record in Australia and the brand’s resilience on winter-weight products has resulted in a disappointing first half.” per cent year over year to $434.2

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Inside Retail

NOVEMBER 9, 2024

per cent decline in sales for the first quarter, which an analyst considered as “not too shoddy” given the softness in the wider luxury market. According to Saunders, the brand has become stale and is not delivering a punchy enough line up of products in a tough market. Tapestry has reported a 0.4 per cent revenue decline.

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Inside Retail

MAY 5, 2024

To successfully make the transition into global markets, the best brands understand that no matter how far and wide they grow, maintaining a local feel will foster deeper connections with customers and better resonate with their cultural identities. Building new systems for each new market will quickly bring your plans to a grinding halt.

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Inside Retail

SEPTEMBER 16, 2024

Inside Retail spoke to Ting to learn more about Beyond The Vines’ Thai venture and its larger ambition for overseas markets. As a design studio, it’s crucial for us to be immersed in the creative scene, and Bangkok offers the perfect balance between its thriving arts culture and the commercial demands of consumers.

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Inside Retail

JULY 11, 2024

A groundbreaking, soon-to-be-published market insight report by Resonate CX unveils the pain points, drivers and preferences of these two consumer groups in Australia. The increased cost of living and soaring interest rates have caused consumers to think twice before opening their wallets.

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Retail Times

AUGUST 16, 2024

Storyblok, the modern content management system (CMS) for all teams, has released a survey of 200 businesses and 200 consumers which illustrates how quickly AI has impacted consumer behaviour online. Nearly one in five consumers now use AI tools as their primary source of information when deciding whether to purchase a product.

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Inside Retail

SEPTEMBER 20, 2024

We have such a strong heritage, and we’ve been on the market for many years. To combat this, H&M is attempting to embrace a middle-of-the-market value proposition and “reignite” its image via a full 360-degree rebranding mission. But what does that really mean for the fast-fashion brand’s broader business?

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Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

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Inside Retail

FEBRUARY 1, 2024

As the Lunar New Year approaches, retailers around the globe are eagerly gearing up to embrace the festive spirit and capitalise on the significant market opportunities that this joyous occasion brings. Another company rolling out huge discounts in the Chinese market is JD.com.

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Inside Retail

FEBRUARY 29, 2024

Amid a cost-of-living crisis, Australian consumers are seeking value in their purchases, creating an opportunity for private-label brands to emerge as significant players in the retail industry. So how can retailers capitalise on this consumer shift – and be sure of success? ” Globally, private-label products account for 19.4

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Inside Retail

MARCH 26, 2024

Australian luxe-for-less beauty brand MCoBeauty launched into the US market this week and is now stocked in over 1,800 Kroger Co stores. Inside Retail: How did MCoBeauty approach entering into the US market? Shelley Sullivan: We are following the same strategy in the US. SS: Six per cent. SS: Absolutely.

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Inside Retail

JUNE 30, 2024

The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”

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Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

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Inside Retail

AUGUST 29, 2023

per cent in the June financial year driven by soft consumer demand in all markets. million as demand remained volatile across its markets, despite a 12 per cent increase in the active customer base to 970,000. The post Soft consumer demand dents City Chic’s sales, fuelling loss appeared first on Inside Retail.

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Inside Retail

JANUARY 8, 2024

Consumers empowered by social media are now dictating to brands which trends they need to meet. Pinterest recently forecasted the biggest consumer-led trends for 2024 with its Pinterest Predicts report using its search engine database which has over 400 million monthly users.

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Consumer Beauty and Health Social Media Accessories 245

Retail Focus

FEBRUARY 15, 2024

Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.

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Inside Retail

APRIL 29, 2024

Dubai-based retailer and distributor GMG and US-based apparel and footwear company VF Corporation recently announced a significant expansion of their long-standing partnership to solidify their presence in the growing markets of Southeast Asia (SEA) and the Middle East and North Africa (MENA).

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Inside Retail

NOVEMBER 8, 2022

We have 75 per cent market share of sporting equipment in boxing, so online is a growing area that exploded during Covid-19, as everyone was setting up home gyms,” Norton said. “We The market is holdings its breath. Designworks is expanding because it sees opportunities to bring new, international brands into the market.

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Inside Retail

OCTOBER 9, 2024

The US-based brand sells direct-to-consumer online and in over 12,000 stores across North America, including Ulta Beauty, CVS and Walmart. million followers on TikTok since launching in 2020 and is poised to surpass nine figures in annual revenue this year, thanks to its steadfast target market of tweens and teens.

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