Inside Retail

FEBRUARY 18, 2025

The Super Bowl is one of the biggest televised games of the year and may be the one time consumers are willfully glued to their screens awaiting ads. Unfortunately, US-based prebiotics soda brand Poppis Super Bowl campaign failed to meet consumer expectations. Second, learn to apologise.

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Inside Retail

MARCH 24, 2025

Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. From Gen Z to Alpha While Generation Z and millennials have been lucrative target markets for many retailers, the next big opportunity lies in the younger generation, Generation Alpha.

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Inside Retail

NOVEMBER 27, 2024

The Black Friday Cyber Monday sales period has expanded to become ‘Black November’ this year, with many retailers and brands starting their promotions earlier than ever. However, many consumers only appear willing to buy if there’s a significant markdown involved, so where does that leave retailers?

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Inside Retail

FEBRUARY 4, 2025

Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.

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Inside Retail

MARCH 9, 2025

Accelerating growth in the mens market Canadian Lululemon, traditionally associated with womens yoga wear, has aggressively expanded its offerings to cater to a broader audience. A strategy aimed at female consumers? With an ambitious goal of reaching US$12.5 Lululemons revenue reached US$9.6

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Inside Retail

OCTOBER 25, 2024

First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. “If you know who someone is, you’ve got their details; that’s very powerful.”

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Inside Retail

DECEMBER 3, 2024

Today, the Salomon customer includes Pilates princesses whose ‘fit checks’ on social media have contributed to the virality of the shoe styles, whilst the brand still caters to its core original consumer of adventure seekers. He attributes this new positioning to driving the huge growth of the brand in the Australian and New Zealand markets.

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Inside Retail

NOVEMBER 25, 2024

This seamless, integrated customer experience has redefined Australian consumers’ expectations, making it harder for traditional retailers to compete with their slower and more costly fulfilment methods. billion, Temu’s growth has been meteoric, largely fuelled by its competitive pricing and frequent promotional events.

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Inside Retail

MARCH 21, 2025

The nations largest supermarket groups and the Australian Retailers Association leapt the the industrys defence in the wake of the Australian Competition & Consumer Commission (ACCC)s much-anticipated Supermarket Inquiry on Friday.

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Inside Retail

OCTOBER 13, 2024

It has been seven years since Amazon acquired the American grocery chain Whole Foods Market, but from its perspective, it is still only scratching the surface of the grocery sector. This is how Amazon plans to deliver choice and convenience to consumers without compromising on speed or value.

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Inside Retail

OCTOBER 18, 2024

The energy, the passion, the excitement for sports, is so prevalent in Australia that we think it’s a market that we can really grow and speak to consumers in and then in terms of the kind of the presence and the product full portfolio that we have as a brand,” said Cai. “In

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Inside Retail

JANUARY 9, 2025

In recent years, though, the financial technology or fintech revolution in the customer credit market has changed all that, with the meteoric rise of buy-now-pay-later (BNPL) services. BNPL credit allows consumers to split their purchases into smaller, interest-free instalments. Its easy to see why so many consumers like BNPL.

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Inside Retail

DECEMBER 12, 2021

If your business is using social media, it’s imperative to keep tabs on the ongoing and forthcoming trends to weave them into your marketing. Let’s take a deep dive into how social media will transform the marketing practices in the year ahead. The number of Australian consumers who made purchases through social media in 2020 was 5.3

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Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity have extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate but shop.

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Retail Focus

NOVEMBER 27, 2024

Retail Focus caught up with experts in the flooring market to find out more about their latest solutions and the long-term benefits they offer to retailers large and small. They add that while eco-conscious choices resonate with today’s consumers, there is more to it than recycled content alone.

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Inside Retail

DECEMBER 4, 2024

High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? In translating its latest collection into Bitmoji avatars, Valentino promotes individual expression and fosters an ever more global community through the brand’s most iconic motifs.”

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Retail Focus

FEBRUARY 24, 2025

The Fast-Moving Consumer Goods (FMCG) industry is no stranger to challenges. AI image recognition FMCG is a technology that transforms how brands manage shelves, track inventory, and understand their consumer behavior. Real-Time Shelf Monitoring Manual shelf checks are time-consuming and prone to errors.

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Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. FMCG subscription box offers encompass a variety of sectors. What’s behind the growth?

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Inside Retail

JANUARY 6, 2025

And some seven years on, much to the dismay of retailers, it is now starting to shake the tree and become a real force in the market , as Australian shoppers increasingly turn to alternatives to manage the cost-of-living crisis. Amazon, the $2 trillion gorilla, arrived on our shores officially in December 2017, just in time for Christmas.

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Inside Retail

MAY 2, 2024

Australia’s leading supermarkets, Coles and Woolworths, delivered their third-quarter results to shareholders this week along with new consumer insights. Both retailers reported that the current economic environment has challenged consumers’ discretionary spending and that households have evolved their buying habits to seek out value.

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Inside Retail

JANUARY 14, 2025

Inventor versus corporation Dreamfarm has now brought over 60 products to market each designed to transform consumers’ experience in their kitchen but it was after product four that Gransbury changed his patent strategy. You’ve got to ask yourself as well, What is your core business?.

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Inside Retail

AUGUST 2, 2021

“Through our loyalty programs, we have given customers the ability to collect great quality, stainless steel cookware, knives and now reusable Picnicware to add to their homewares collection,” said Coles’ chief marketing officer Lisa Ronson. I would argue that most households already have plenty of plastic plates and bowls,” Grimmer said.

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Inside Retail

FEBRUARY 10, 2025

Despite a challenging environment and value-minded consumers, our efforts have led to eight consecutive quarters of positive transaction growth, Wat added. However, Yum Chinas emphasis on value-driven promotions and digital integration has enabled it to capture demand even as discretionary spending tightens.

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Inside Retail

SEPTEMBER 24, 2024

Capitalising on this momentum and the resurgence of nostalgic trends, Mattel is now setting its sights on more ambitious goals for the Asia Pacific market. Paul Faulkner, senior VP and MD at Mattel Asia Pacific, spoke with Inside Retail about the company’s vision to conquer the burgeoning market.

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Retail Focus

DECEMBER 12, 2024

Numerous conferences and sessions held over the first two days provided a comprehensive overview of market trends, featuring many exclusive international speakers. Retail investment has been especially driven by the strong performance of the Italian, Portuguese, and Spanish markets, alongside robust results in the UK.

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Inside Retail

JUNE 30, 2024

The bad news was that company CFO Mat Friend admitted that Nike fell short of its plan, telling investors on its June 27 conference call: “We experienced meaningful shifts in consumer traffic in key markets – particularly in Greater China, where brick-and-mortar traffic declined as much as double-digits versus prior year.”

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Inside Retail

MARCH 20, 2025

The Australian Competition and Consumer Commission (ACCC) has published its final report following a year-long inquiry into the countrys supermarket sector. The report includes 20 recommendations to increase competition and price transparency for consumers and suppliers. Coles market share is less than 30 per cent.

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Inside Retail

JULY 22, 2021

The marketing campaign was apparently overseen, signed off, and promoted by Lorna Jane chief creative officer Lorna Jane Clarkson. The whole marketing campaign was based upon customers’ desire for greater protection against the global pandemic,” ACCC chair Rod Sims said. Lorna Jane thinks so.”.

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Inside Retail

NOVEMBER 21, 2023

Consumers may be paying more for synthetic or lab-made diamonds that are less valuable than they seem, according to the latest research from Rapaport. Rapaport added that consumers must be careful when buying synthetic diamonds as jewellers promote the sale of synthetic diamonds because it allows them to make “windfall profits”.

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Inside Retail

NOVEMBER 15, 2023

Steve Higginson, GM for operations, Coles, said the initiative reflects the company’s ongoing efforts to assist customers in purchasing and consuming alcohol responsibly. ” The post Coles Liquor teams up with DrinkWise to promote responsible drinking appeared first on Inside Retail Australia.

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Inside Retail

MARCH 25, 2025

Ramadan continues to be a crucial shopping period across Southeast Asia, with evolving consumer behaviours and market dynamics shaping the retail landscape. Malaysia, a predominantly Muslim market, saw a 21 per cent growth in retail transactions last year, while Singapore posted a 7 per cent increase.

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Inside Retail

JUNE 14, 2023

An ever-evolving space According to Dr Seshan Ramaswami, associate professor of marketing education at Singapore Management University, Singaporeans were already in the process of transitioning to e-shopping for purchases before the pandemic hit.

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Inside Retail

JANUARY 9, 2025

In recent years, though, the financial technology or fintech revolution in the customer credit market has changed all that, with the meteoric rise of buy-now-pay-later (BNPL) services. BNPL credit allows consumers to split their purchases into smaller, interest-free instalments. Its easy to see why so many consumers like BNPL.

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Consumer Form Flow Pattern 264

Inside Retail

NOVEMBER 28, 2023

Email marketing flows are crucial for crafting a seamless and personalised customer journey. With Klaviyo , an intelligent marketing automation platform, retailers can set up automated email flows triggered by specific customer actions, ensuring timely and relevant communication.

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Inside Retail

NOVEMBER 13, 2024

Under IMG’s leadership since 2005, AFW has elevated resort collections, showcased Indigenous designers and initiated a consumer-integrated model. The emergence of consumer-facing fashion events including PayPal Melbourne Fashion Festival and Melbourne Fashion Week has led some to question the relevance of a closed industry-only event.

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Inside Retail

MARCH 20, 2024

The evolution of once seemingly functional items, such as luggage, shoes and the humble water bottle, into status symbols, has led particular brands to develop cult followings and created opportunities for new products and services that cater to these consumer obsessions. The #airportoutfit has amassed over 690.3 I know what I want.

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Inside Retail

NOVEMBER 25, 2024

With the evolution of retail media networks, brands and retailers are seizing the opportunity to shape consumer behaviour in real-time, using in-store touch points to elevate the shopping experience. Digital in-store assets are ideal for promoting when your avocados are ripe to help move them out the door.”

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