Retail Focus

FEBRUARY 15, 2024

Understanding the psychology behind consumer behaviour is crucial for businesses and marketers aiming to tailor their strategies effectively. For students, grappling with academic demands often leads to unique consumer patterns, especially when seeking services that align with their educational needs. Social Influence.

Consumer 130

Consumer Social Media Tailored Strategy 130

Inside Retail

OCTOBER 23, 2024

Instead, Amazon’s AI shopping guides will blend educational content and customer insights to help shoppers make informed purchase decisions. This tailored approach to online shopping will help consumers navigate Amazon’s estimated 300 million products and curate a personalised virtual store. “AI

Shopping 243

Shopping Tailored Curate Consumer 243

Inside Retail

NOVEMBER 14, 2024

Keeping up with shifting consumer trends is no easy feat for retailers in an increasingly competitive omnichannel shopping market. To help prepare for the hectic year ahead, Inside Retail delved into a recent Euromonitor report, which revealed the top global consumer trends to expect in 2025.

Consumer 130

Consumer Shopping Tailored Curate 130

Inside Retail

JUNE 23, 2024

The brand includes a line of products retailed both direct-to-consumer (DTC) and through its retail partners – a natural progression in Eucalyptus’s purpose to build a better future for healthcare by improving outdated and inefficient systems entrenched within the healthcare system.

Beauty and Health 278

Beauty and Health Pattern Tailored Consumer 278

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

MARCH 21, 2024

This year, while consumers are still struggling to adapt to higher prices for staple goods and services, they are still spending on discretionary items creating a retail market where brands compete fiercely for their share of the consumer’s paycheque.

Consumer 130

Consumer Tailored Management Shopping 130

Inside Retail

JULY 8, 2024

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery. billion, in 2023.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

OCTOBER 25, 2024

First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. If you know who someone is, you’ve got their details; that’s very powerful.”

Strategy 242

Strategy Perspective Tailored Promotion 242

Inside Retail

JANUARY 11, 2023

At least two significant forces are reshaping how and where consumers shop and their expectations of brands. Encouragingly, consumers are ready to increase participation in the circular economy. Consumers want businesses to make it more convenient to take part.” . In stark contrast, Finland is targeting 100 per cent by 2025 2.

Consumer 130

Consumer Consumer Electronics Contrast Outdoor 130

Inside Retail

NOVEMBER 21, 2021

It makes sense: the last major overhaul of how consumer data is dealt with in Australian law happened way back in 1988. It’s clean, reliable and information-rich, rather than relying on third-party aggregators outside of your own ecosystem. With tools, such as TP.

Tailored 264

Tailored Advertising Consumer Shopping 264

Inside Retail

AUGUST 1, 2024

The more these innovations are adopted and brought to the end consumer, our world of consumerism will continue to evolve in the most exciting of ways. This shift is driven by both consumer demand and regulatory pressures aimed at reducing environmental impact.” And it will also allow consumers access to promotions.

Consumer 261

Consumer Marketing Tailored Balance 261

Inside Retail

NOVEMBER 20, 2023

The first is the need to focus on the fundamentals of running a great e-commerce business, both for consumers and for the company. Along with that comes an opportunity to be really thoughtful around how you differentiate those choices for consumers. So that’s an opportunity for us as we evolve the assortment.

Tailored 246

Tailored Consumer Shopping Location 246

Inside Retail

FEBRUARY 8, 2023

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

Engagement 233

Engagement Display Customer Engagement Tailored 233

Inside Retail

MARCH 25, 2024

In an era of fierce competition to attract consumers’ tightening budgets, customer experience has become the key edge retailers can deploy to stand above the competition. Physical stores allow retailers to evaluate customer interactions, collect their sentiments for market research, and study touchpoints in their shopping journey.” “It

Strategy 243

Strategy Shopping Tailored Consumer 243

Inside Retail

AUGUST 23, 2023

For many years, harvesting customer data was like prospecting for gold, with retailers collecting as much information as possible to tailor their customer experiences, foster loyalty and improve decision-making processes.

Tailored 246

Tailored Form Consumer Engagement 246

Inside Retail

JUNE 28, 2022

The more a business knows about what its customer needs, does, and expects of them, the better its services can be tailored to give them what they want. There has been an increased use of data in a way that is not as transparent to consumers [as they would like],” Kafouris told Inside Retail.

Consumer 130

Consumer Tailored Other Form 130

Inside Retail

MAY 27, 2021

A core focus for Gumtree is to be Australia’s best native advertiser tailoring bespoke customer solutions personalised for each customer. Post pandemic, we are seeing new growth trends within search and consumer spend in entertainment, holidaying at home and a COVID baby boom on the rise with Gumtree users.” Relevancy Drives Revenue.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

DECEMBER 17, 2024

Previously, the focus has been on using customer demographics and historic purchasing data to tailor the shopping experience, with real-time recommendation engines creating highly curated product promotions. For brands, its vital to understand consumer behaviour and to leverage AI to deliver personalised experiences.

Tailored 130

Tailored Curate Shopping Engagement 130

Inside Retail

NOVEMBER 28, 2023

Despite the convenience of online, consumers are attracted by the social and immersive experience of physical stores. Consumers have become conditioned to certain aspects of online shopping – notably convenience and personalisation – and now expect the same in physical stores.

Shopping 246

Shopping Consumer Tailored Display 246

Inside Retail

DECEMBER 3, 2023

The last decade has seen the consumer landscape shift from mass market to personalisation and customisation, from a life of bricks-and-mortar shopping to online goods. Organisations that have thrived in the past decade are those that have understood their consumers and pre-empted the trends.

Social Media 264

Social Media Advertising Consumer Food & Beverages 264

Inside Retail

JUNE 29, 2021

While advances in technology have allowed for more personalisation and better shopping experiences, the way consumers shop – both online and in-store – has changed significantly and the lines between the digital and physical world continue to blur further.

Strategy 246

Strategy Tailored Shopping Marketing 246

Inside Retail

SEPTEMBER 26, 2023

Using its proprietary technology that matches a consumer’s 3D foot scan and personal preferences with the world’s largest database of 3D-scanned shoes, SafeSize offers highly accurate and personalised shoe recommendations for adults and children – a solution now embraced by more than 20 million consumers worldwide.

Consumer 130

Consumer Concept Marketing Tailored 130

Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Today’s consumers expect more than just personalised experiences. And consumers can feel it. Creating cohesive customer experiences. Revolutionising loyalty programs.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

AUGUST 16, 2021

BevChain delivers tailored beverage supply chain solutions across Australia and New Zealand. PowerStore is ideally suited to applications seeking to achieve high throughput and optimal space utilisation, in industries such as fast-moving consumer goods (FMCG), e-grocery and pallet warehousing. billion serving units annually.

Location 246

Location Tailored Management Design 246

Inside Retail

JUNE 16, 2021

Multiple studies have shown that consumers research larger purchases across multiple devices. Tailor campaigns for each specific sales event. For now information on Brand Intelligence and how it can work for your brand, connect with Amobee today. Reach customers early and across multiple channels.

Advertising 236

Advertising Tailored Engagement Strategy 236

Retail Focus

DECEMBER 12, 2024

Despite the many challenges facing the retail sector, these three days of networking and information exchange demonstrated that the sector’s fundamentals remain strong and its determination unwavering. Both brands prioritise strategic flagship locations in major cities while tailoring their formats to each market.

Expansion 264

Expansion Retail Space Space Marketing 264

Inside Retail

JANUARY 3, 2023

At Amazon, algorithms are used to track consumer behaviour and adapt product recommendations based on a wide range of factors. Retail workers have access to information about products, promotions, and pricing instantly. As we know, the retail industry is under pressure as consumers shift their spending to online retailers.

Shopping 290

Shopping Display Social Media Department Stores 290

Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. The integration of technology into subscription services has also been a growth driver.

Marketing 246

Marketing Beauty and Health Promotion Customer Retention 246

Inside Retail

APRIL 21, 2021

Consumers are starting to make a switch in their minds about becoming more self-sufficient, and not totally relying on overseas providers for basic things like tomatoes, oil. INSIDE FMCG: Many supermarkets and grocery retailers are getting onboard the ‘local’ trend by introducing smaller stores with tailored ranges.

Consumer 246

Consumer Line Tailored Management 246

Inside Retail

MARCH 7, 2023

Also, transactions are time-consuming so be conscious of key retail and marketing periods before you embark on a sale. Financial information and growth strategy Retailers that have a generic or unrealistic growth story are often marked down during any transaction process.

Planning 244

Planning Consumer Marketing Strategy 244

Retail Focus

DECEMBER 8, 2021

Toni Viñals, CEO at nsign.tv, says: “The retail sector is facing a stage of reinvestment in its business models in physical establishments with the desire to achieve a return to normality by offering consumers better shopping experiences that are both safer and more interactive so that the customer’s journey is as attractive as possible.”.

Display 208

Display Engagement Promotion Shopping 208

Retail Focus

AUGUST 10, 2021

Consumer spending shifted online. The company invested in state-of-the-art automated packing machines, able to tailor-make parcels at the rate of 500 boxes an hour. This also applies to the customer experience, where retailers must meet soaring consumer expectations to recover and prosper. Covid-19 hit the retail sector hard.

Layout 246

Layout Shopping Flow Consumer 246

Inside Retail

APRIL 28, 2024

Post-Covid, consumers have moved back to a choice of shopping in store or online, meaning e-commerce stores need to work extra hard to keep shoppers satisfied. This shift underscores a growing demand for swift and flexible delivery options tailored to meet the immediacy sought by modern day shoppers.”

Strategy 246

Strategy Tailored Shopping Management 246

Inside Retail

DECEMBER 12, 2023

Because just as sure as you’ll hear “Auld Lang Syne” at midnight on New Year’s Eve, consumer behaviour and expectations will continue to shift, and your marketing technology optimisation strategy needs to be ready to face new challenges. By staying ahead of changes, you can adapt your practices and maintain compliance.

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Strategy Marketing Planning Engagement 246