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Key Strategies to Improve Your Retail Company’s Online Customer Journey and Increase Customer Retention

Retail Focus

If you run an online retail business, you should prioritise making improvements to your specific online customer journey. Doing so will enable you to improve consumer satisfaction, volume of sales, and long-term consumer loyalty.

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As shoppers hunt for value, are retailers up to the task?

Inside Retail

Four in five Australian consumers are cutting down on something to save money as the cost of living crisis bites – and more than half of consumers in the country are looking for the best value when they shop. This highlights the value of knowledgeable staff and how they bolster customer experience.

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“No immediate impact”: Experts weigh in on Senate Committee’s recommendations

Inside Retail

This week, the Senate Committee on Supermarket Prices made 14 recommendations for the Government to consider amending the Competition and Consumer Act 2010 to end the alleged price gouging of the major supermarkets. This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values.

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Welcome to the new customer experience

Inside Retail

In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Creating cohesive customer experiences.

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The rise and rise of subscription boxes shows the market is ripe for growth

Inside Retail

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. The integration of technology into subscription services has also been a growth driver.

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Frequent flyer initiatives saved airlines – can loyalty programs save retail?

Inside Retail

Frequent flyer programs infamously saved airlines’ profit margins by driving customer retention and eventually lucrative partnerships with banks. In the current economic downturn, consumers are prioritising retailers which are delivering additional value,” Shelper told Inside Retail.

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How retailers can meet changing customer needs: RedSeed

Inside Retail

According to the National Retail Association, two thirds of consumers are now planning on reducing discretionary spending, with verticals such as jewellery, home and furniture, and footwear expected to have a difficult few months ahead. Anything a brand can do to facilitate that will go a long way in building customer retention.