Inside Retail

FEBRUARY 3, 2025

To enhance customer engagement, Oh!some some has implemented a cross-border online and offline membership system, allowing consumers to earn and redeem points across different countries. The company also integrates customer purchasing data to refine its product selection and service offerings. In December, Oh!some

Marketing 130

Marketing Strategy Expansion Consumer 130

Retail Focus

FEBRUARY 6, 2025

As consumers move seamlessly between online, mobile, and physical store channels, retailers must keep pace through an omnichannel strategyone that unifies every customer touchpoint into a cohesive, frictionless journey. Yet, brands that fail to offer smooth transitions between channels risk losing customers to more agile competitors.

Promotion 147

Promotion Harmony Customer Engagement Tailored 147

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. This helps manage consumer expectations as well as enhance profitability on limited stock. Using AI to analyse why consumers return goods is critical to reducing return rates.

Other 130

Other Flow Pattern Customer Engagement 130

RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. The USP is the magnetic force that draws consumers to your offerings.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

JULY 23, 2024

Panellists discussed digital innovations ranging from leveraging new technologies and tailoring digital marketing solutions to optimising supply chains. Second, social media has now evolved into social commerce, with upwards of 80 per cent of social media users engaging in shopping-related activities.

Social Media 246

Social Media Tailored Engagement Consumer 246

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

JULY 8, 2024

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery. billion, in 2023.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Retail Focus

AUGUST 25, 2024

Consequently, these innovations are transforming the retail scene and deeply impacting how consumers behave. From personalized shopping experiences to seamless omnichannel services, digital tools are setting new expectations among consumers. IoT devices offer instant inventory insights, helping prevent excess stock or shortages.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Sales trends This time of year provides a unique lens into consumer behaviour. Repeat customers: How do their holiday purchases compare to their previous buying habits? The holiday sale season is a whirlwind for retailers.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

FEBRUARY 8, 2023

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

Engagement 233

Engagement Display Customer Engagement Tailored 233

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. This year, leveraging artificial intelligence (AI) for personalised recommendations, targeted marketing, and tailored shopping experiences is a game-changer.

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

JANUARY 12, 2023

Because social media is where many consumers spend their time, and where they look for inspiration and discovery. Some platforms have shopping tabs where consumers can browse, save, and buy products – in effect creating their own catalogues and shopping lists. And for consumers: Discovery of new products and services.

Social Media 264

Social Media Beauty and Health Engagement Shopping 264

Inside Retail

NOVEMBER 5, 2024

Robots are most effective when they handle time-consuming, mechanical tasks, freeing human workers to engage with customers and focus on higher-level responsibilities. This shift is especially important in today’s retail climate, where personalised service often dictates customer loyalty.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. Consumers say they want relevant communication, and retailers say that it is a crucially important effort.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Jahabow

OCTOBER 21, 2024

Over the past few years, we’ve witnessed dramatic shifts driven by technological advancements, changing consumer behaviors, and the growing importance of sustainability. Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms.

Social Media 72

Social Media Visual Merchandising Display Consumer 72

Inside Retail

MARCH 5, 2025

Browsing behaviour, purchase history and real-time engagement can reveal critical consumer trends. Consumers express a strong preference for personalisation. Across retail, 67 per cent of consumers want more personalised interactions and real-time recommendations when shopping, especially Millennials (70 per cent).

Tailored 130

Tailored Engagement Consumer Pattern 130

Inside Retail

JULY 25, 2024

In today’s dynamic retail landscape, consumer expectations are evolving rapidly. Customers no longer distinguish between online and offline shopping; they demand a seamless, integrated experience across all channels. Benefits for retailers and consumers There are many advantages of omnichannel commerce.

Harmony 162

Harmony Shopping Pattern Customer Engagement 162

Retail Focus

DECEMBER 12, 2023

Importance of Christmas Windows to Consumers Enhancing the Festive Atmosphere Christmas windows transcend their role as mere promotional tools; they emerge as architects of a city or shopping district’s festive ambiance. Christmas windows, with their artful displays and thematic storytelling, serve as powerful emotional touchpoints.

Art 264

Art Display Light Curate 264

Inside Retail

DECEMBER 17, 2024

Previously, the focus has been on using customer demographics and historic purchasing data to tailor the shopping experience, with real-time recommendation engines creating highly curated product promotions. For brands, its vital to understand consumer behaviour and to leverage AI to deliver personalised experiences.

Tailored 130

Tailored Curate Shopping Consumer 130

Inside Retail

FEBRUARY 16, 2022

Today, customers expect highly tailored and targeted interactions when they engage with a brand. This ensures minimal discounting and margin erosion and true tailored service delivery. Those that embrace personalisation not only deliver on customer outcomes, but also on business performance.

Tailored 130

Tailored Customer Engagement Engagement Merchandising 130

Inside Retail

JULY 12, 2023

This revolutionary change, once met with scepticism, is now being hailed as an opportunity to enhance consumer trust and forge stronger connections with audiences. It’s when customers voluntarily provide details about their preferences, interests, and needs. Zero-party data is held close to the vest by many in the industry.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

CRP

NOVEMBER 25, 2024

But before we dive in, let’s explore its direct impact on consumer behavior. Deepen Engagement with Interactive Elements QR codes with exclusive features or augmented reality (AR) experiences bridge the gap between the physical and digital worlds. This enhances your customer experience and makes your brand stand out.

Marketing 52

Marketing Color Tailored Texture 52

Retail Focus

APRIL 4, 2024

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019).

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

FEBRUARY 27, 2024

It is getting harder to turn visitors into buyers and consumers are overwhelmed with choices. However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers.

Strategy 130

Strategy Customer Engagement Engagement Management 130

Inside Retail

NOVEMBER 14, 2023

As the year-end shopping season kicks off, Zalora , one of Asia’s leading online fashion retailers, and part of Global Fashion Group (GFG), is ramping up its marketing to capture consumers’ attention. It facilitates wider brand reach, quicker inventory turnover, and direct engagement, thereby fostering increased brand loyalty.

Fashion 130

Fashion Tailored Engagement Shopping 130

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Promotion Customer Engagement Tailored 130

Retail Focus

NOVEMBER 7, 2023

They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.

Engagement 147

Engagement Customer Engagement Layout Shopping 147

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

JULY 3, 2024

Through their significant influence, luxury brands can shape consumer behavior and industry standards, setting trends that can cascade down to more accessible markets. Furthermore, luxury brands have the potential to educate and engage their customers on sustainability.

Engagement 162

Engagement Consumer Balance Promotion 162

Inside Retail

MARCH 3, 2024

In the new retail economy, retailers are under pressure to optimise supply chain efficiency and provide seamless service for customers via multiple channels. Adopting this approach not only reduces environmental impact but also frees up staff time away from processing waste packaging and towards more customer engagement.

Gifts 130

Gifts Customer Engagement Tailored Management 130

Inside Retail

SEPTEMBER 25, 2023

Founded in 2005, the group has successfully built a conglomerate that speaks to the heart of Indonesian consumers. Some of his key experiences revolve around utilising data-driven insights and Artificial Intelligence (AI) to create tailored shopping experiences.

Tailored 130

Tailored Strategy Engagement Accessories 130

Retail Focus

SEPTEMBER 5, 2024

Global marketing manager Rayan Cherri said retail is undergoing a rapid digital transformation, driven by evolving consumer expectations and increased competition. By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.”

Management 162

Management Social Media Shopping Concept 162

Inside Retail

AUGUST 1, 2023

Axel Winter, chief executive officer of Pivot Digital Pte Ltd Expanding functionality According to Winter, the OneSiam app already caters to a diverse customer base in Bangkok, including a new generation of consumers. We must recognize that the time for digital transformation has already passed.

Engagement 130

Engagement Customer Engagement Tailored Strategy 130

Inside Retail

JULY 18, 2023

In our always-connected society, consumers are all the more demanding. They expect tailored content that aligns with their lifestyle, irrespective of location, preferred device or even time – placing greater strain on today’s stores. Ultimately, creating more value and satisfaction for the consumer.

Consumer 130

Consumer Fashion Customer Engagement Shopping 130